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All Journal CommIT (Communication & Information Technology)
Sugiarto Montana, Sugiarto
Jurusan Teknik Informatika, Fakultas Ilmu Komputer, Bina Nusantara University Jurusan Magister Teknik Informatika, Fakultas Ilmu Komputer, Bina Nusantara University Jln. K.H. Syahdan No.9, Palmerah, Jakarta Barat 11480
Computer Science & IT

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PENGEMBANGAN CUSTOMER RELATIONSHIP MANAGEMENT BERBASIS SISTEM E-COMMERCE Montana, Sugiarto; Noor, Muwasiq Mochamad
CommIT (Communication and Information Technology) Journal Vol 4, No 2 (2010): CommIT Vol. 4 No. 2 Tahun 2010
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/commit.v4i2.548

Abstract

PT Dwisanjaya Abadi Mukti is a company engaged in distributing Pertamina lubricating agent with products for industrial and automotive lubricants. Therefore, companies need a Customer Relationship Management E-commerce-based systems, to address the issues of purchasing and service to customers that are still conducted manually. Systems analysis is done through observation interviews, and literature; analysis of survey findings; and identification of information needs from survey. The system is designed to give advantage to the user as to obtain the desired information quickly, to acquire new customers, improve customer relationships, and retain customers; other than that for the company this system reduces operating costs, more efficient time, accessible anytime and anywhere, improving work productivity, increase sales, increase the number of customers, and improve customer satisfaction.Keywords: customer relationship management, e-commerce, front end, back end
Co-Authors Muwasiq Mochamad Noor, Muwasiq Mochamad