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All Journal JURNAL ELEKTRONIK FAKULTAS SASTRA UNIVERSITAS SAM RATULANGI Kajian Linguistik
Donna Retty Timboeleng, Donna Retty
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Religion Humanities Education Languange, Linguistic, Communication & Media Other

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MAKNA DENOTASI, KONOTASI DAN MITOS DALAM FILM WHO AM I KEIN SYSTEM IST SICHER (SUATU ANALISIS SEMIOTIK) SEPTIANA, RINA; KALANGI, LEIKA M. V.; TIMBOELENG, DONNA RETTY
JURNAL ELEKTRONIK FAKULTAS SASTRA UNIVERSITAS SAM RATULANGI Vol 1, No 2 (2019)
Publisher : JURNAL ELEKTRONIK FAKULTAS SASTRA UNIVERSITAS SAM RATULANGI

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Abstract

ABSTRAKTION In dieser Untersuchung wurde die denotative, konnotative und mythische Bedeutungen  gesprochen. Die Untersuchung hat das Ziel um die denotative,  konnotative und mythische Bedeutungen auf dem Film „Who Am I Kein System Ist Sicher“ zu analysieren und zu beschreiben. Die Datenquelle wird aus dem Film  „Who Am I Kein System Ist Sicher“  gesammelt. In diesem Fall verwendet die Untersucherin die deskriptive Methode, um die Daten zu analysieren. Als die theoretische Grundlage verwendet die Untersucherin die Meinungen von Barthes und Saussure. Barthes hat sein semiotischen Konzept in zwei Ebenen eingeteilt, das heiβt denotative und konnotative Bedeutung. Es gibt auch Mythe, die das Ergebnis von konnotative Bedeutung sind.Die Ergebnisse der Untersuchung sind denotative und konnotative Bedeutungen, die in den untersuchten Daten immer vorhanden sind. Die Mythe existiert nicht immer in allen Daten. Die denotative Bedeutung in diesem Film ist Benjamins Fähigkeit auf dem Gebiet des Computers, die ihn in eine gefährliche Position bringt. Die konnotative Bedeutung des Films ist Social Engineering. Die Mythe des Films ist, dass übermäβige Bessenheit zu schwerwigenden Konsequenzen führt.                                                            Stichwörter: Denotative, Konnotative, Mythe, Who Am I Kein System Ist Sicher.
Tindak Ujar Iklan Berbahasa Melayu Manado di Radio Timboeleng, Donna Retty
Kajian Linguistik Vol 1, No 1 (2013)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35796/kaling.1.1.2013.7299

Abstract

Recently, the development of knowledge is rapidly as language in the advertisement’s aspects. Speech act as a part of pragmatics in language, as two sides of coin, has its development in one side and complication in other side. It occurs in Manadonese Malay radio advertisements as a tool of sharing the ideas. Advertisement in the marketing communication is the reflection of the real condition in community. Therefore, advertisement is related and influenced with the macro environment such as social, economic, politic, language, and culture. Descriptive qualitative is the method used in this research. The advertisements were analyzed based on the content, function, meaning, and mind set. Hereafter, questionnaire and interview were held to find the influence of advertisement in the community, consumer and hearer. The theories used were Austin’s locution, illocution and perlocution. Searle: assertive, directive, comissive, expressive, declarative and Leech’s categories: competitive, convivial, collaborative, and conflictive. Sapir-Whorf’s Hypothesis is used to find the mind set of the speaker. In detecting the influence, the community’s responses were analyzed by using theories of Wardhaugh and Fishman. According to the result of this research and analysis, the data revealed that all the speech act found in the advertisement and the responses were vary. Eventually, conclusion was drawn that all the element of speech act found in the advertisement. The responses were in positive, negative, and neutral. It is strongly suggested to establish a legal institution and the consultant of advertisement production. Extended research is needed in finding the adnertisement’s aspects from the other perspectives of linguistics. Key words: speech act, manadonese malay, radio advertisement.
Co-Authors Leika M. V. Kalangi SEPTIANA, RINA