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All Journal Buletin Penelitian Tanaman Rempah dan Obat Jurnal Online Mahasiswa (JOM) Bidang Teknik dan Sains Jurnal PADAMU NEGERI (Pengabdian pada Masyarakat Bidang Eksakta) Jurnal Ekonomi Manajemen Akuntansi Keuangan Bisnis Digital
Dedi Lesmana, Dedi
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Journal : Jurnal PADAMU NEGERI (Pengabdian pada Masyarakat Bidang Eksakta)

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PEMBELAJARAN DIGITAL MARKETING BAGI PELAKU USAHA KECIL MENENGAH DIDESA GUNUNG SELAN Puspita, Popi; Labo, Den Syahrudin; Lesmana, Dedi; Oktridarti, Levy
Jurnal PADAMU NEGERI (Pengabdian pada Masyarakat Bidang Eksakta) Vol. 2 No. 1 (2021)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/padamunegeri.v2i1.1058

Abstract

With the digital world expanding into the marketing sector, UMKM need to adapt to the digital world. The benefits of UMKM being able to access online by being involved in the digital world and developing capabilities in using the marketplace are significant business benefits both in terms of income, job opportunities, innovation and competitiveness (Jannatin et al., 2020). As a digital marketing medium that is currently in great demand, one of them is Instagram. Where many people from various circles of our society have used the Instagram application as a communication medium and as an application for shopping. So we also want to encourage small and medium businesses to use Instagram media for product sales activities
PELATIHAN KEWIRAUSAHAAN UNTUK MENGEMBANGKAN KREATIFITAS DAN MINAT BERWIRAUSAHA BIDANG PERTANIAN Puspita, Popi; Labo, Den Syahrudin; Lesmana, Dedi
Jurnal PADAMU NEGERI (Pengabdian pada Masyarakat Bidang Eksakta) Vol. 2 No. 2 (2021)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/padamunegeri.v2i2.1059

Abstract

Argamakmur is located in one of the highlands that supports agricultural locations. One way to overcome this is through entrepreneurship, therefore by having an interest in entrepreneurship it will encourage new job opportunities to reduce unemployment and create prosperity in the city of Argamakmur. Growing interest in entrepreneurship for students at SMKN 2 Argamakmur is an alternative to reducing unemployment. It is hoped that students will be able to identify from an early age creative business ideas that can be realized as preparation for becoming young entrepreneurs. The service carried out to the community in this activity took the form of training and FGD (Focus Group Discussion) and it can be concluded that the counseling and demonstration went smoothly without any obstacles, the community was able to understand how to maintain business strategies. The positive response shown by the students can be seen during the training which was attended by all students at SMK 2 Argamakmur.
Co-Authors Bambang Sujatmoko Labo, Den Syahrudin Nur Maslahah, Nur Oktridarti, Levy Puspita, Popi Robber Zaubin, Robber Syamsul Arifin