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All Journal Jurnal Komunikasi Islam (J-KIs) Journal of Islamic Studies
Muhammad Nur Kholish Abdurrazaq, Muhammad Nur Kholish
School of Electrical Engineering and Informatics, Institut Teknologi Bandung, Jalan Ganesha No. 10, Bandung 40132,
Religion Languange, Linguistic, Communication & Media Social Sciences

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Pengaruh Konten Dakwah @mutiatreza dalam Media Sosial Instagram Terhadap Akhlak Mahasiswa Angkatan 2021 IAI AL-AZIS Andani, Adisti Choiri; Abdurrazaq, Muhammad Nur Kholish; Tebba, Sudirman
Bahasa Indonesia Vol 6 No 1 (2025): J-Kis: Jurnal Komunikasi Islam Juni 2025
Publisher : Program Studi Komunikasi dan Penyiaran Islam IAI Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/j-kis.v6i1.1305

Abstract

Instagram has a significant role in spreading da'wah content to its followers. Acen, a little preacher, shares content that influences many people through Umma Acen's Instagram account. The content teaches Islamic values and good morals to the younger generation such as students. The purpose of this study is to determine the relationship between the attention of @mutiatreza's da'wah content on Instagram and the morals of the 2021 batch of IAI AL-AZIS students, as well as the effect of attention to @mutiatreza's da'wah content on Instagram on the morals of the 2021 batch of IAI AL-AZIS students. The quantitative approach applied in this study uses the S-O-R theory (Stimulus, Organism, Response) and media exposure theory in the attention dimension while frequency and duration are represented by responses in the form of likes. The correlation test is used to determine the relationship between the variables of da'wah content attention and student morals while simple linear regression is used to determine the effect of the independent variable on the dependent variable. The results showed that there is a significant positive relationship between the attention of @mutiatreza's da'wah content on Instagram and the morals of 2021 IAI AL-AZIS students, with a Pearson product moment correlation coefficient of 0.673 and a significance below 5%. Attention to @mutiatreza's preaching content on Instagram also has a positive effect on the morals of the 2021 batch of IAI AL-AZIS students, as indicated by the linear regression model, which can explain 45.3% of the variation in moral values influenced by attention to preaching content.
Pengaruh Konten Dakwah @mutiatreza dalam Media Sosial Instagram Terhadap Akhlak Mahasiswa Angkatan 2021 IAI AL-AZIS Andani, Adisti Choiri; Abdurrazaq, Muhammad Nur Kholish; Tebba, Sudirman
Bahasa Indonesia Vol 6 No 1 (2025): J-Kis: Jurnal Komunikasi Islam, Juni 2025
Publisher : Program Studi Komunikasi dan Penyiaran Islam IAI Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/j-kis.v6i1.1305

Abstract

Instagram has a significant role in spreading da'wah content to its followers. Acen, a little preacher, shares content that influences many people through Umma Acen's Instagram account. The content teaches Islamic values and good morals to the younger generation such as students. The purpose of this study is to determine the relationship between the attention of @mutiatreza's da'wah content on Instagram and the morals of the 2021 batch of IAI AL-AZIS students, as well as the effect of attention to @mutiatreza's da'wah content on Instagram on the morals of the 2021 batch of IAI AL-AZIS students. The quantitative approach applied in this study uses the S-O-R theory (Stimulus, Organism, Response) and media exposure theory in the attention dimension while frequency and duration are represented by responses in the form of likes. The correlation test is used to determine the relationship between the variables of da'wah content attention and student morals while simple linear regression is used to determine the effect of the independent variable on the dependent variable. The results showed that there is a significant positive relationship between the attention of @mutiatreza's da'wah content on Instagram and the morals of 2021 IAI AL-AZIS students, with a Pearson product moment correlation coefficient of 0.673 and a significance below 5%. Attention to @mutiatreza's preaching content on Instagram also has a positive effect on the morals of the 2021 batch of IAI AL-AZIS students, as indicated by the linear regression model, which can explain 45.3% of the variation in moral values influenced by attention to preaching content.
MODEL MANAJEMEN MEDIA PODCAST DAKWAH PESANTREN GEMA INSAN CENDEKIA (GIC) KARAWANG JAWA BARAT Tahir, Muh. Hatta; Sobirin; Abdurrazaq, Muhammad Nur Kholish
Journal of Islamic Studies Vol 3 No 2 (2025): Vol. 3 No. 2 (2025): Journal of Islamic Studies (September)
Publisher : Journal of Islamic Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini membahas model manajemen media pada Podcast Dakwah Pesantren Gema Insan Cendekia (GIC) Karawang, Jawa Barat. Tujuan penelitian ini adalah untuk mengetahui bagaimana penerapan fungsi-fungsi manajemen dalam pengelolaan podcast sebagai media dakwah dan pembelajaran di lingkungan pesantren. Penelitian ini menggunakan pendekatan deskriptif kualitatif dengan metode observasi, wawancara, dan dokumentasi. Hasil penelitian menunjukkan bahwa manajemen Podcast GIC mengacu pada model POAC (Planning, Organizing, Actuating, dan Controlling). Pada tahap planning, manajemen berfokus pada perencanaan strategi penyiaran dakwah digital dan pengenalan program pesantren kepada masyarakat luas. Pada tahap organizing, pembagian tugas dan struktur organisasi telah ditetapkan meskipun masih menghadapi keterbatasan sumber daya manusia. Tahap actuating mencakup proses produksi dan publikasi konten dakwah, namun belum memiliki jadwal tayang yang konsisten. Sedangkan tahap controlling dilakukan melalui evaluasi internal setelah produksi berlangsung. Kesimpulannya, podcast GIC mampu menjadi sarana dakwah digital yang inovatif dan edukatif bagi para santri serta masyarakat, meskipun pengelolaannya masih perlu peningkatan dalam aspek konsistensi produksi dan evaluasi sistematis. Kata kunci: Manajemen Media, Podcast Dakwah, Pesantren, POAC, GIC Karawang
Co-Authors Andani, Adisti Choiri SOBIRIN Sudirman Tebba Tahir, Muh. Hatta