Article Per Year (5 Year)
p-Index From 2021 - 2026
0
P-Index
This Author published in this journals
All Journal Jurnal Ekonomi dan Kewirausahaan
Nur Rohmat Sumarno Dwi Saputra
Unknown Affiliation
Economics, Econometrics & Finance Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
PENGARUH KUALITAS PELAYANAN DAN LOKASI AGEN TERHADAP LOYALITAS PELANGGAN PO. ROSALIA INDAH DENGAN HARGA SEBAGAI VARIABEL MODERASI Nur Rohmat Sumarno Dwi Saputra
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol. 15 (2015): Jurnal Ekonomi dan Kewirausahaan
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study is: To analyze the significance of the effect of quality of service, location and price agent on customer loyalty PO. Rosalia Indah in Palur Karanganyar. To analyze the moderating effect of price on the influence of service quality and customer loyalty agent locations PO. Rosalia Indah in Palur Karanganyar. In conclusion: There was a significant effect of service quality on customer loyalty PO. Rosalia Indah in Palur Karanganyar. There was a significant influence on customer loyalty agent locations PO. Rosalia Indah in Palur Karanganyar. There was a significant influence on customer loyalty PO price. Rosalia Indah in Palur Karanganyar. Price does not moderate the impact of service quality on customer loyalty PO. Rosalia Indah in Palur Karanganyar. The results of the analysis we concluded that the price does not moderate effect on customer loyalty agent locations PO. Rosalia Indah in Palur Karanganyar. Keywords: quality of service, agent location, price and customer loyalty
Co-Authors