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SI DOEL (Donat Tiwoel): Inovasi Pengenalan dan Pengembangan Tiwul Sebagai Makanan Pokok Khas Yogyakarta Atmaja, Althea Farina; Priyawan, Adha; Fardani, Nadya; Zaqina, Radinda Bian; Kusumaningrum, Mita; Petrus, Himawan Tri Bayu Murti
Program Kreativitas Mahasiswa - Kewirausahaan PKM-K 2014
Publisher : Ditlitabmas, Ditjen DIKTI, Kemdikbud RI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (339.727 KB)

Abstract

The doel (Doenat Tiwoel) is a Tiwul processed products innovation in the form of donuts with different flavors at a price of Rp2000.00. Tiwul was chosen as the raw material because it has a higher carbohydrate content than rice, and safe for people with diabetes (Verawati and friends, 2011). Unfortunately Tiwul still not well liked by the society, where Tiwul is currently hard to find. Therefore, the Doel will introduce back Tiwul to the society. Si Doel production process consists of three phases: preparation, sales, and evaluation of the certification. The Doel products is packaged in plastic wrap and also attached a gold laced and a paper filled with the brand, Tiwul facts, and the number of calories in order to attract Doel and can educate consumers. The distribution of Doel is small shops, campus cafeteria, and special ordering from students and public consumers.This business will continue, for proof, in August , Doel has made an agreement with the owner of food carts and food shops. Keywords : Donut, Tiwul, Packaging, Distribution
The Effect of Product Quality, Price, and Halal Certification on The Sales Volume (Literature Review) Fardani, Nadya
International Journal of Advanced Multidisciplinary Vol. 2 No. 2 (2023): International Journal of Advanced Multidisciplinary (July-September 2023)
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/ijam.v2i2.319

Abstract

The current globalization phenomenon provides significant opportunities for the development of the national economy. One of the impacts of the globalization phenomenon is the expansion of transactions in the global economy which has an impact on increasing market competition. In responding to this phenomenon, preparation is needed from business owner to increase sales of their products. Therefore, research is needed to determine the factor that affect sales volume. This literature review article is written to build a research hypothesis related to product sales volume that are influenced by product quality, price, and halal certification. The method used in writing the article is a library research method sourced from online media, such as Google Scholar, Mendeley and other academic online media. The results of this literature review article are product quality, price, and halal certification affect product sales volume.