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All Journal Al-Iqtishad : Jurnal Ekonomi Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan
Hasni Hasni
Institut Agama Islam Negeri Bone
Religion Economics, Econometrics & Finance Social Sciences Other

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KONSEP BUSINESS PLAN UNTUK USAHA MIKRO KECIL MENENGAH Hasni Hasni
AL-IQTISHAD Vol 13, No 2 (2021): Al-Iqtishad
Publisher : Institut Agama Islam Negeri Bone

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (388.497 KB) | DOI: 10.30863/aliqtishad.v13i2.2544

Abstract

The pandemic has had a significant impact on various aspects of human life worldwide, including in Indonesia. The business sector, especially micro, small and medium enterprises or MSME, has also been heavily impacted by the pandemic. As the most significant contributor to Gross Domestic Product, the government continues to strive so that MSME can bounce back. The rise of MSME will encourage improvement in the country's economic growth. Many programs are carried out by the government so that MSME can be active again. Still, these programs will not be helpful if entrepreneurs in the MSME sector do not know how to manage their business to survive uncertain external conditions. A business plan is one solution. Entrepreneurs who can make a good business plan will make the business run well. It can help formulate the right strategy to build a company that can survive in challenging conditions and become a sustainable business. The concept of a simple but effective business plan is explained in this article to help business actors in the MSME sector with implications for the government and the private sector to help MSME learn to develop their business plans.
Pengaruh E-Commerce dan Keputusan Pembelian Terhadap Perilaku Konsumtif Masyarakat di Kecamatan Barebbo Kabupaten Bone Herfiana Herfiana; Kamiruddin Kamiruddin; Hasni Hasni
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 6 No. 3 (2025): Juli
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v6i3.2507

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh secara parsial dan simultan antara variabel e-commerce dan keputusan pembelian terhadap perilaku konsumtif masyarakat di Kecamatan Barebbo Kabupaten Bone. Metode penelitian ini menggunakan pendekatan kuantitatif. Teknik pengambilan sampel dilakukan dengan menggunakan purposive sampling, dengan jumlah responden sebanyak 100 responden. Teknik pengumpulan data menggunakan kuesioner yang disebarkan secara online melalui Google Form, sedangkan teknik analisis data menggunakan regresi linier berganda dengan bantuan software SPSS versi 27. Hasil penelitian menunjukkan bahwa terdapat pengaruh positif dan signifikan antara e-commerce terhadap perilaku konsumtif masyarakat dengan nilai signifikansi sebesar 0,008 < 0,05. Keputusan pembelian juga berpengaruh positif dan signifikan terhadap perilaku konsumtif dengan nilai signifikansi sebesar 0,014 < 0,05. Selain itu, terdapat pengaruh secara simultan antara e-commerce dan keputusan pembelian terhadap perilaku konsumtif masyarakat dengan nilai signifikansi 0,000 < 0,05 dan nilai R Square sebesar 0,793
Co-Authors Herfiana Herfiana Kamiruddin Kamiruddin