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All Journal Bursa : Jurnal Ekonomi dan Bisnis The International Conference on Education, Social Sciences and Technology (ICESST)
Devi Anggriani
Universitas Pembangunan Panca Budi
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science

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Pengaruh Merek, Kemasan dan Harga Terhadap Keputusan Pembelian Bolen Pisang Marwah Devi Anggriani
Bursa : Jurnal Ekonomi dan Bisnis Vol. 1 No. 2 (2022): Mei 2022
Publisher : Lembaga Riset Ilmiah, Yayasan Mentari Meraki Asa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (359.064 KB) | DOI: 10.59086/jeb.v1i2.146

Abstract

This study aims to determine the effect of the brand, packaging, and price on purchasing decisions of Marwah Banana Bolen. The data of this study were obtained through the method of presenting data and the results of respondents' responses (questionnaires). The statistical analysis used in this study is multiple linear analysis using SPSS version 20.0. This research is quantitative research that connects two or more variables to study, describe, reveal and see the influence between the variables formulated on the research hypothesis. The number of samples in this study was 96 consumers of banana Marwah Bolen. The data were collected through a Likert scale and analyzed statistically with the t-test and F-test. It is hoped that this research can be input for producers so that they can find out that consumers make purchasing decisions based on brand, packaging, and price.
Bengkel Inggris Program For Enhancing English Potencial Fitri Ayu; Devi Anggriani; Nizamuddin
The International Conference on Education, Social Sciences and Technology (ICESST) Vol. 2 No. 1 (2023): The International Conference on Education, Social Sciences and Technology
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/icesst.v2i1.271

Abstract

The era of rapidly developing scientific and technological progress has opened up opportunities for international communication through English. The study was conducted to analyze the potential of elementary school students in English skills in Klambir Lima Kebun Village. Realizing this reality, the "Bengkel Inggris" program is offered to be one of the solutions. The program further investigates the causes of their difficulties in English. In addition, the " Bengkel Inggris " program is not only a place to learn English but also a place for consultation about English. As a result, there was an increase in both classes as seen from the scores on the pre-test, cycle 1 test and cycle 2 test. In the basic English class, the scores are 65, 73.5 and 89.5 while in the intermediate English class the scores are 65.83, 73 and 88.75. Therefore, it was concluded that English Workshop is a program to improve the English learning achievement of elementary school children in Klambir Lima Kebun.
Improving Students’ Ability in Writing Scientific Papers Through Process Approach Fitri Ayu; Devi Anggriani; Nizamuddin
The International Conference on Education, Social Sciences and Technology (ICESST) Vol. 2 No. 1 (2023): The International Conference on Education, Social Sciences and Technology
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/icesst.v2i1.272

Abstract

One of the writing skills that must be mastered by intellectuals is writing scientific papers. The Indonesian curriculum covers all language skills, including writing. The curriculum is described in the Competency Standards and Basic Competencies (SK and KD) from elementary to high school levels. This study aims to determine the ability of students in class XII MIA 4 SMA Panca Budi in writing scientific papers that will be useful for continuing their education to the university level. This research was conducted as a solution offer that would guide these students to write using an approach, namely "Process Approach". The results showed a significant increase in the ability to write scientific papers. This is proven by the movement of students' average writing scores from 63.10 during the pre-test, to 73.13 during the test in cycle 1 and increased again to 88.82 in the test in cycle 2. In other words, the process approach has been proven to be able to improve the ability to write scientific papers of students, especially students of grade XII MIA 4 SMA Panca Budi.
Co-Authors Fitri Ayu Nizamuddin