Article Per Year (5 Year)
p-Index From 2021 - 2026
1.325
P-Index
This Author published in this journals
All Journal Jurnal Administrasi Bisnis J-EBIS (Jurnal Ekonomi dan Bisnis Islam) An-Nida : Jurnal Komunikasi Islam Jurnal Pengabdian Masyarakat Akademisi Penamas: Journal of Community Service Ar Rehla: Journal of Islamic Tourism, Halal Food, Islamic Traveling, and Creative Economy Jurnal Pengabdian Inovasi Sosial Ekonomi
Saifudin Saifudin
Universitas Islam Negeri Salatiga
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

Published : 7 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 7 Documents
Search

 1 
Building the Brand Image of Demak as a Center for Religious Tourism Destinations through Brand Development and e-WOM Anita Septiani Rosana; Saifudin Saifudin
An-Nida : Jurnal Komunikasi Islam Vol 14, No 2 (2022)
Publisher : Fakultas Dakwah dan Komunikasi Program Studi Komunikasi dan Penyiaran Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/an-nida.v14i2.3665

Abstract

This paper aims to investigate the factors that influence the brand image of a destination. This research examines the impact of destination brand awareness, brand quality, and e-WOM on destination brand image. The sample data used in this study were 112 respondents from 7 provinces in Indonesia. Multiple linear regression was used to test the significance of the effect of the independent variable on the dependent variable. The results of the IBM SPSS 25 test show that the destination and the quality of the destination brand can affect the destination's brand image; on the other hand, e-WOM cannot. Tour service providers can predict tourist behaviour through this paper. As for academics, this paper can be used for further research by integrating branding strategies as predictors of the destination image. Empirically this research helps improve understanding of how to communicate a brand in a destination.
MEMBANGUN RETENSI WISATAWAN MELALUI ATRIBUT RAMAH HALAL DI DESTINASI WISATA RELIGI DEMAK KOTA WALI Saifudin Saifudin; Atiatul Khusna; Azi Rusdian; Intan Winda Widya Sanjaya
Journal of Islamic Tourism Halal Food Islamic Traveling and Creative Economy Vol 3 No 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Islam - Universitas Islam Negeri Sayyid Ali Rahmatullah Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21274/ar-rehla.v3i2.8314

Abstract

Abstrak: Peneliti terdahulu telah banyak yang melakukan penelitian di sektor industri pariwisata dengan memperhatikan fenomena di sektor wisata religi, namun kajian mendalam tentang aspek wisata ramah-halal masih kurang. Tulisan ini bertujuan untuk mengetahui pengaruh dari ramah-halal terhadap retensi wisatawan pada wisata religi di Kabupaten Demak. Ramah-halal pada penelitian ini terbatas pada variable-variabel seperti akomodasi ramah-halal, makanan halal, fasilitas ramah-halal, pelayanan ramah-halal serta lokal ramah-halal dan wisata lainnya (sosial-budaya penduduk setempat). Populasi dalam penelitian ini adalah jumlah pengunjung wisata religi di Demak. Sampel sebanyak 534 responden yangdiambil dengan cara incidental sampling. Alat bantu analisis yang digunakan adalah SmartPLS 3.2.9. Hasil penelitian menjelaskan bahwa akomodasi ramah-halal, fasilitas ramah-halal, penduduk lokal ramah-halal dan wisata lainnya (sosial-budaya penduduk setempat) berpengaruh terhadap retensi wisatawan. Sedangkan, makanan halal dan pelayanan ramah-halal tidak berpengaruh terhadap retensi wisatawan. Kata Kunci: Ramah-Halal; Retensi Wisatawan; Akomodasi; Makanan; Fasilitas; Pelayanan; Lokal Abstract: Many previous researchers have conducted research in the tourism industry sector by paying attention to phenomena in the religious tourism sector, but in-depth studies on aspects of halal-friendly tourism are still lacking. This study aims to determine the effect of halal-friendly on tourist retention in religious tourism in Demak Regency. Halal-friendly in this study is limited to variables, such as halal-friendly accommodation, halal food, halal-friendly facilities, halal-friendly services and halal-friendly locales and other tours (socio-cultural of the local population). The population in this study is the number of religious tourism visitors in Demak. A sample of 534 respondents was taken by incidental sampling.The analytical tool used is SmartPLS 3.2.9. The results of the study explain that halal-friendly accommodation, halal-friendly facilities, halal-friendly locales and other tours (socio-cultural of the local population) have an effect on tourist retention. Meanwhile, halal food and halal friendly services have no effect on tourist retention. Keywords: Halal-Friendly; Tourist Retention; Accommodation; Food; Facility; Service; Local
UTILIZATION OF DIGITAL PLATFORMS BY HALAL SMES: A QUALITATIVE ANALYSIS OF BUSINESS MANAGEMENT AND ITS IMPACT Saifudin Saifudin; Andini Septi Liani; Siti Amalia Rahmawati; Isnadatul Fitria; M Anang Ma'ruf; Zidan Ataya Kausali; Haslenna Hamdan
J-EBIS (Jurnal Ekonomi dan Bisnis Islam) Vol, 11 No 1 (2026)
Publisher : IAIN Langsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32505/j-ebis.v11i1.14143

Abstract

This study explores the adoption and integration of digital platforms, such as e-commerce, social media, and financial technology, in MSME operations. It aims to identify managerial practices in the digital transformation process, examine MSME actors’ perceptions of the impact on business efficiency, market performance, and customer engagement, and determine the factors influencing digital platform effectiveness. Using a qualitative case study approach, the research focused on five MSMEs from various sectors, including culinary, retail, manufacturing, creative industries, and fashion. Data was collected through semi-structured interviews and analyzed with the N-Vivo 12 application. Findings indicate that digital platforms improve access to data from suppliers and customers, but challenges like delays and technical issues persist. The integration of digital systems with business partners offers significant benefits, although synchronization issues remain a barrier. Real-time data exchange enhances operational efficiency, yet technical challenges and varying technological skills among partners need attention. Information security, with encryption and two-factor authentication, is also a priority. The study suggests improvements in training and infrastructure to support MSMEs in adopting digital technologies, contributing to the understanding of digital platforms' impact on MSME growth and operations.
Driving Factors The Buddhist Community’s Intention to Boycott Israeli-Affiliated Products in Indonesia Saifudin Saifudin; Dyah Kusumawati; Sepia Hartiningsih
Jurnal Administrasi Bisnis Vol 14, No 1 (2025)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v14i1.65037

Abstract

The spirit of caring for fellow humans is a lantern whose light can penetrate ethnic, racial, national and religious boundaries. This research is motivated by the war between Israel and Palestine. This paper's goal is to identify the variables that affect of the willingness of Buddhists to boycott Israeli-affiliated products. This paper investigates the influence of subjective norms, positive anticipated emotions and product judgment on the boycott of Israeli-affiliated products. The data sample used in this research was 142 respondents from 17 provinces in Indonesia. Samples are taken using purposive sampling, namely taking samples with certain conditions. To analyze survey data and interpret research results, Partial Least Squares Structural Equation Modeling (PLS-SEM) was used for the model that was created. This test aims to compare the direct and indirect effects the relationship between the dependent and independent variables. The test results show the favorable and strong impact of subjective norms on the willingness to boycott. Positive anticipated emotions also have a positive and significant effect on willingness to boycott. However, product judgment does not affect willingness to boycott.
Membangun Growth Mindset melalui Edukasi Pasar Modal di Desa Karang Tengah Endah Puspitasari; Muhamad Dwi Fahrizal; Ragil Adi Pamungkas; Nabila Sahla Ramadhani; Riyan Eko Saputro; Saifudin Saifudin
Jurnal Pengabdian Masyarakat Akademisi Vol. 5 No. 3 (2026)
Publisher : Jurnal Pengabdian Masyarakat Akademisi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/jpma.v5i3.1928

Abstract

Rendahnya literasi keuangan dan minimnya pemahaman mengenai investasi legal pada kalangan remaja menjadi tantangan yang dapat memicu perilaku konsumtif, ketergantungan pada pinjaman digital, serta meningkatnya risiko menjadi korban investasi ilegal. Kondisi tersebut juga ditemukan pada remaja dan pemuda di Desa Karang Tengah, sehingga diperlukan upaya edukasi yang tidak hanya meningkatkan pengetahuan, tetapi juga membentuk pola pikir berkembang (growth mindset) dalam pengelolaan keuangan. Kegiatan pengabdian kepada masyarakat ini bertujuan meningkatkan literasi keuangan melalui edukasi pasar modal berbasis Growth Mindset-Based Financial Education. Metode pelaksanaan meliputi analisis kebutuhan, penyusunan materi, seminar interaktif, diskusi, studi kasus, serta evaluasi partisipatif dengan sasaran remaja dan pemuda Desa Karang Tengah. Hasil kegiatan menunjukkan adanya peningkatan pemahaman peserta mengenai pentingnya perencanaan keuangan, karakteristik instrumen investasi yang legal, serta kemampuan membedakan investasi legal dan ilegal. Selain itu, peserta menunjukkan antusiasme yang tinggi dan mulai memahami bahwa kemampuan mengelola keuangan serta berinvestasi dapat dipelajari melalui proses belajar yang berkelanjutan. Kegiatan ini menunjukkan bahwa integrasi growth mindset dengan edukasi pasar modal berpotensi menjadi pendekatan yang efektif dalam membentuk perilaku finansial yang lebih bijaksana, sehingga layak dikembangkan melalui program pendampingan dan monitoring secara berkelanjutan.
Pemberdayaan masyarakat melalui pelatihan pembuatan lilin dari limbah minyak jelantah sebagai produk bernilai ekonomi Ade Endang Alya Rinjani; Yoni Heri Kurniawan Bekti; Dina Kurnia Putri; Septia Angelina Maharani; Decha Miftakhul Nikmah; Saifudin Saifudin
Penamas: Journal of Community Service Vol. 6 No. 3 (2026): Penamas: Journal of Community Service
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/penamas.v6i3.3459

Abstract

Used cooking oil is a household waste that can cause environmental pollution if improperly disposed of, but also has economic potential when processed into value-added products. This community service program aimed to improve community knowledge and skills in converting used cooking oil into aromatic candles. The program was conducted in Kadipiro, Manunggal, and Cidelaras Hamlets, Karangengah Village, Semarang Regency, targeting homemakers, members of the Family Welfare Movement (PKK), and other women's groups. The program applied the Participatory Training and Economic Empowerment (PTEE) approach, consisting of observation, socialization, demonstration, hands-on practice, and evaluation through practical observation and questionnaires. A total of 85 participants attended the program. The evaluation results showed that 92% of participants could independently produce aromatic candles after the training, indicating improved practical skills. The program successfully promoted the utilization of used cooking oil as a value-added product while supporting household waste reduction and community economic empowerment.
Pendampingan Pembuatan NIB Bagi Pelaku UMKM Dalam Rangka Meningkatkan Legalitas Usaha Di Desa Samirono Yana Latifah Rahmah; Dewi Astuti; Muhammad Inas Lukman Dafa; Saifudin Saifudin
Jurnal Pengabdian Inovasi Sosial Ekonomi Vol. 2 No. 02 (2025): Mei 2025
Publisher : Jurnal Pengabdian Inovasi Sosial Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Small and Medium Enterprises are key drivers of the national economy; however, many Small and Medium Enterprises in Samirono Village still operate without formal business documentation, such as a Business Identification Number (NIB). This lack of legal status limits their access to financing, halal certification, PIRT registration, and product promotion opportunities. Low digital literacy and the absence of technical guidance further exacerbate these challenges. To address this issue, the KKN KSEI UIN Salatiga team organized a mentoring program on March 22, 2025, at Samirono Village Hall, aiming to assist Small and Medium Enterprises in obtaining legal recognition and navigating the Online Single Submission (OSS) system. The program successfully facilitated the issuance of NIBs for four Small and Medium Enterprises through direct technical assistance. The results highlight that hands-on education and mentoring are effective in transforming Small and Medium Enterprises from the informal to the formal sector. Sustained collaboration between village authorities, universities, and relevant institutions is essential to ensure the long-term development and competitiveness of Small and Medium Enterprises.
Co-Authors Ade Endang Alya Rinjani Andini Septi Liani Anita Septiani Rosana Atiatul Khusna Azi Rusdian Decha Miftakhul Nikmah Dewi Astuti Dina Kurnia Putri Dyah Kusumawati Endah Puspitasari Haslenna Hamdan Intan Winda Widya Sanjaya Isnadatul Fitria M Anang Ma'ruf Muhamad Dwi Fahrizal Muhammad Inas Lukman Dafa Nabila Sahla Ramadhani Ragil Adi Pamungkas Riyan Eko Saputro Sepia Hartiningsih Septia Angelina Maharani Siti Amalia Rahmawati Yana Latifah Rahmah Yoni Heri Kurniawan Bekti Zidan Ataya Kausali