Claim Missing Document
Check
Articles

Found 4 Documents
Search

Analisis Pengaruh Positioning, Diferensiasi Dan EkuitasMerek Terhadap Keputusan Pembelian Pada ProdukKuku Bima Ener-G (Studi Pada Pelanggan Toko H.Abas Kelurahan Semanan, Kecamatan Kalideres) Mayliana, Mayliana; Febriansyah, Febriansyah
Benefit Volume 17 No 2 Desember 2013
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

At the present time, industrial business are facing the situation of increasingly intense competition, the emergence of competition beetween brand of the old with the emergence of new brand at the same products. Therefor, a better understanding of consumer behavior is needed to maintain by the company.This resaerch aim to find out of the influence of positioning, differentiation and brand equity to the consumer decision order to purchase energy drink of kuku bima ener – g. Using  the purposive sampling technique 100 respondents were obtained and become the sampel for this research. Data was analyze by using quantative  analyze which focused on multiple regresion.The result show, all variabel of independent has a direct corelation with the dependent variabel. Coeficient of determination show in the adjusted squre 85.9%  which mean that is influence purchasing decision can be explained by three independent variabel in this research. And remaining 14,1%  can be explained by other variables outside the model of the research. 
Analisis Pengaruh Positioning, Diferensiasi Dan EkuitasMerek Terhadap Keputusan Pembelian Pada ProdukKuku Bima Ener-G (Studi Pada Pelanggan Toko H.Abas Kelurahan Semanan, Kecamatan Kalideres) Mayliana, Mayliana; Febriansyah, Febriansyah
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 17 No 2 Desember 2013
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v17i2.1383

Abstract

At the present time, industrial business are facing the situation of increasingly intense competition, the emergence of competition beetween brand of the old with the emergence of new brand at the same products. Therefor, a better understanding of consumer behavior is needed to maintain by the company.This resaerch aim to find out of the influence of positioning, differentiation and brand equity to the consumer decision order to purchase energy drink of kuku bima ener – g. Using  the purposive sampling technique 100 respondents were obtained and become the sampel for this research. Data was analyze by using quantative  analyze which focused on multiple regresion.The result show, all variabel of independent has a direct corelation with the dependent variabel. Coeficient of determination show in the adjusted squre 85.9%  which mean that is influence purchasing decision can be explained by three independent variabel in this research. And remaining 14,1%  can be explained by other variables outside the model of the research. 
Optimasi Jaringan dengan Spanning Tree untuk Congestion Management Mayliana, Mayliana
ComTech: Computer, Mathematics and Engineering Applications Vol 5, No 1 (2014): ComTech
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/comtech.v5i1.2582

Abstract

A proper network optimization is needed to deal with problems on the network and to minimize latency in the data flow in a dense network. The data stream is directed into the right channels so that the optimal network speed and latency can be minimized. Spanning tree is one of the algorithms that can be used. The purpose of the Spanning tree is to prevent and reduce the loops in the network by negotiating free path and as well as to increase network uptime through redundancy (back-up). To comprehend spanning tree, the first important thing to know is how bridges and switches perform their functions. The more switches used, the use of the spanning tree becomes more important. With the spanning tree protocol, a broadcast storm can be prevented that can achieved network optimization.
Analysis & Design of E-Community Development System in Jakarta, Indonesia Idananta, Kanyadian; Mayliana, Mayliana
Jurnal Informatika: Jurnal Pengembangan IT Vol 3, No 3 (2018): JPIT, September 2018
Publisher : Politeknik Harapan Bersama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30591/jpit.v3i3.968

Abstract

Nowadays, community service becoming essentials in education, but these activities are done manually, as each institution had to find communities and sponsors before opening a class. To support these activities we are analyzing and designing an E-Community Development system to help communities, institutions and also lecturers in completing their responsibilities. Using this system, all registered communities, institutions and lecturers in Indonesia can communicate with each other using a web-based system.  We hope the presence of this application can cut down the process of opening a community service class. The method used in analyzing and designing the system are by problem identification, literature study, goal specification, data collection, analysis and data interpretation, and evaluation and report.