Garuda - Garba Rujukan Digital

Hari Susanta Nugraha

Jurusan Ilmu Administrasi

Author-ID : 5367210

Economics, Econometrics & Finance

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PENGARUH KOMPENSASI DAN MOTIVASI TERHADAP PRODUKTIVITAS KERJA KARYAWAN PDAM TIRTA MOEDAL SEMARANG Anityo Angga Santoso; Hari Susanta Nugraha; Agung Budiatmo
Jurnal Ilmu Administrasi Bisnis Vol 1, No 1 (2013)
Publisher : Universitas Diponegoro

Employee productivity due to many factors, including compensation and motivation. Compensation is remuneration for work performed by employees. While the motivation is anything that raises the spirit or the encouragement of work to achieve work satisfaction. The purpose of this study is that to determine the extent of the influence of compensation and motivation for the production of employee productivity in PDAM Tirta Moedal Semarang. The hypothesis that the influence of compensation (X1) and motivation (X2) of the employee productivity (Y). Type of research is explanatory which, the techniques of file collection using questionnaires. Number of respondent a 80 peoples obtained using simple random sampling. File were analyzed qualitatively and quantitavely by using the a test of validity, reliability, simple linear regression, t test and F test with SPSS 16.0 tools. Based on the analysis of SPSS calculation can be explained that there is the influence of motivation on employee productivity, there is influence between compensation and motivation of employees productivity of PDAM Tirta Moedal Semarang. The conclution is that the compensation and motivation affects employee productivity and the level of closeness has a strong relationship . The suggestion are good companies to readjust the salaries, incentives, and overtime pay provided for employees in terms of both the system and the amount of wages, increase employee motivation to pay more attention to such empoyees, more appreciative of the work of employees, and giving spirit through training interesting, encouraging employees to increase productivity for example by providing more frequent training and conduction periodic

PENGARUH THREAT EMOTIONS, KEPERCAYAAN MEREK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK SUSU ANLENE ACTIFIT Dhio Panji Pratama; Hari Susanta Nugraha; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 3, No 1 (2014)
Publisher : Universitas Diponegoro

In process of consumer buying decision, the process begin with consumer’s cognitive judgement as the positive or negative pressure. There are many factors that affect consumer’s buying decision of Anlene Activit product, such as threat emotions, brand trust, and price. The problem of this research is the competitive rate of Anlene Activit product that become more tight. Meanwhile, Anlene Activit is the market leader and it has to face the competitiveness among many others brand, such as Hi Lo, Calcimex, Produgen and other brand. So this become a problem that threathened the position of Anlene Activit. This research is quantitative research, with questionnaire technique. Sampling texhnique used is judgement sampling, that are 100 rspondents that consumed AnleneActivit at Semarang. Analysis method used arevalidity and reliability testing,simple regression, multiple regression, t test and F test. Based on the result, the conclusion are: Threat emotionAnleneActivit included high enough category. The effect is 49,9% toward buying decision.Brand trustAnlene included high category. The effect is 78,3% toward buying decision. Price Anlene Activit included competitive category, The effect is 30,2% toward buying decision. Buying decision AnleneActivit included high category. Threat emotion,Brand trust, price have significant effect toward buying decision partially and simultaneously.

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