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All Journal Journal of Management and Business Innovations Pelita Masyarakat
Khairunnisak, Khairunnisak
Universitas Medan Area
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Physics Public Health Social Sciences

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Edukasi Warga Desa Sembahe Baru Dalam Rangka Peningkatan Penghasilan Melalui Ekonomi Kreatif Pengolahan Sampah Plastik Wan Rizca Amelia; Ahmad Prayudi; Khairunnisak Khairunnisak; Ikbar pratama; Faras Cattleya Febrizaldy
Pelita Masyarakat Vol. 4 No. 1 (2022): Pelita Masyarakat, September
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/pelitamasyarakat.v4i1.7378

Abstract

A healthy environment is an important concern every year to show our quality of life. The accumulation of waste that becomes public concern really needs to be resolved with various parties, not only from the government, but also the involvement of the community as consumers of the plastic waste producer. This plastic waste damages ecosystems and habitats such as land, sea and air. So that this community service aims to educate the understanding of the dangers of plastic waste and increase the skills of the community regarding how to process plastic waste that has no value but can be processed into handicrafts that provide creative economic value. The results of beautiful handicrafts, of course, in the future can provide prospects for the community to help the economy so as to increase family income and can minimize damage to the environment, both land and air.
The Influence of Emotional Value and Value for Money on Repurchase Intention of Gofood Users in The Distric Tanjung Morawa Fahrezi Saragih, Reynaldi; Yunita, Nindya; Khairunnisak, Khairunnisak
Journal of Management and Business Innovations Volume: 06, Number: 02, 2024
Publisher : Management Department Universitas Islam Negeri Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jombi.v6i02.21937

Abstract

This research aims to examine the influence of emotional value and value for money on repurchase intention among Gofood users in Tanjung Morawa sub-district. This research uses a quantitative type of research, which is tested using the SPSS statistics 23 program. The population in this research is people in Tanjung Morawa sub-district who have made transactions on Gofood 2 or more times and the total population is 227,396 people in Tanjung Morawa sub-district. This research method uses a quantitative method, the research method is one way obtain and seek tentative truth, not absolute truth. Based on the answer obtained from 100 people who use GoFood more than 2 order in tanjung morawa sub district for each statement in the variabel X2 (value for money) which has been tested by researchers in the multiple linear regression test, the partial results (t-test) obtained that value for money has a t-count value of 0.000 < 0.1. Keyword: Emotional Value, GoFood, Repurchase Intention, Value For Money
Co-Authors Ahmad Prayudi Fahrezi Saragih, Reynaldi Faras Cattleya Febrizaldy Nindya Yunita Pratama, Ikbar Wan Rizca Amelia