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MUSEUM AS A HEALTH AND WELLBEING FACILITATOR IN PANDEMIC ERA: A PERSPECTIVE FROM MUSEUM COMMUNICATION Ciwuk Musiana Yudhawasthi
Scriptura Vol. 12 No. 1 (2022): JULY 2022
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (598.705 KB) | DOI: 10.9744/scriptura.12.1.1-12

Abstract

During the pandemic, museums in the world began to move to expand their role in social interaction. Referring to the proposed new museum definition from ICOM which is still being discussed, museums are expected to contribute to the health and well-being sector. Currently, all museums in the world are changing the way they work by using technology and carrying out all activities remotely by utilizing various applications to stay connected with their visitors. What about the condition of museums in Indonesia? how museums in Indonesia carry out their role as direct actors of social development beyond their educational role? Are museums in Indonesia more proactive in improving society lives with special consideration for marginalized groups, like a senior adult, disabled person, special need, people with dementia, schizophrenia, or people with mental health? How museums in Indonesia use technology to communicate with their users? Researchers use qualitative studies and virtual ethnographic methods to explore museums that use social media. The results of the study show that most of the museums in Indonesia are not aware of their role to contribute to the quality of urban life, especially during the pandemic. And museum communication skills in the pandemic era must be expanded through the use of the internet while still paying attention to the ethics and limitations that apply to each type of collection owned.
Nature-Based Learning Design to Strengthen the Indonesian Language Learning Program at Kursus Pengetahuan Dasar Indonesia (KPDI) Davao, Mindanao, Philippines Ciwuk Musiana Yudhawasthi; Rezki Intan Permata Dewi
INTERACTION: Jurnal Pendidikan Bahasa Vol. 11 No. 1 (2024): INTERACTION: Jurnal Pendidikan Bahasa
Publisher : Program Studi Pendidikan Bahasa Inggris, Universitas Pendidikan Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Indonesian Language for non-native speakers is generally taught through formal schools with comprehensive learning facilities and professional teachers. Indonesian language lessons for non-native speakers are not entirely intended for foreign citizens but are also needed by Indonesian citizens who have lived for generations outside Indonesia. As a result, they need to relearn Indonesian language and culture. Kursus Pengetahuan Dasar Indonesia (KPDI) Davao, Philippines is a program created by the Consulate General of the Republic of Indonesia in the Davao working area which aims to Indonesianize Indonesian descendants spread across the Davao region, Philippines. However, this program did not run optimally due to the lack of professional teachers and adequate learning facilities. Despite efforts by the Consulate General of the Republic of Indonesia in Davao to provide modules for teachers or instructors and implement monitoring and evaluation programs to ensure the learning is ongoing. This research aims to provide input on nature-based learning designs that can be implemented easily and efficiently by instructors to help improve students' vocabulary and communication skills at Kursus Pengetahuan Dasar Indonesia (KPDI) in Davao, Mindanao, Philippines. Using a qualitative approach, data collection was carried out through interviews, observation, and literature studies. The results of the research show the importance of improving modules, mentoring and providing direction to teachers to design learning methods with students-based learning approaches.
Literasi Museum Untuk Generasi Muda Melalui Atraksi Paspor Museum Taman Mini Indonesia Indah Ciwuk Musiana Yudhawasthi; Asrul Nur Iman; Fadli Muhammad Atalarik; Keith Nico P. Ramos; Jaennalene T. Openda; Nazwa Syauqina; Diffa Isnaini Kay; Rezki Intan Permata Dewi
Jurnal Pemberdayaan: Publikasi Hasil Pengabdian Kepada Masyarakat Vol. 4 No. 2 (2025): Juli-Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jpmittc.v4i2.3400

Abstract

In the digital era, museums need creatively packaged attractions to enhance cultural literacy and increase young people’s interest in visiting. Creating targeted attractions requires collaboration between museums and various stakeholders. Such collaborative attractions can be developed through a community service program that combines literacy, gamification, and digital campaigns with a social marketing approach. This community service activity aims to promote museums within the Taman Mini Indonesia Indah (TMII) through the Jejak Langkah Sejarah: Berpetualang dengan Paspor Museum program. The implementation involves two methods. The first is a participatory approach, which directly involves the community in the entire process, from problem identification, planning, and implementation to evaluation. This participatory collaboration engages communities, academics, and cultural influencers and is designed in the form of interactive challenges at three TMII museums. The collaboration also includes pre-event activities such as promotion and coordination. The second method is research-based, integrating the results of previous museum research conducted by Komunitas Jelajah into the design of the community service program. The results show that meaningful experiences—marked by high participant enthusiasm and a positive perception of museums as enjoyable and educational spaces—can encourage repeat visits. The social marketing approach in this activity successfully creates a value exchange between cultural experiences and the engagement of young audiences.
Digital Storytelling Melalui Media Sosial Tiktok dalam Promosi Kuliner Bekasi Mae Manah; Ciwuk Musiana Yudhawasthi
Scriptura Vol. 14 No. 1 (2024): JULY 2024
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/scriptura.14.1.25-33

Abstract

Penelitian ini bertujuan untuk mengetahui bagaimana penerapan digital storytelling yang dilakukan oleh akun TikTok @kuliner_bks sebagai penyedia jasa paid promote dalam kegiatan promosi kuliner Bekasi. Penelitian ini menggunakan analisis model AISAS. Jenis penelitian ini adalah kualitatif dengan metode studi kasus. Hasil penelitian menunjukkan, akun TikTok @kuliner_bks sebagai penyedia jasa paid promote menggunakan penerapan digital storytelling dalam promosi produknya dimulai dari pemilihan nama, logo, talent, dan narasi. Ditinjau melalui model AISAS, penerapan digital storytelling akun TikTok @kuliner_bks menjadi daya tarik bagi tenant (client) yang akhirnya melakukan kerja sama dengan akun TikTok @kuliner_bks.
LITERASI KEBANGSAAN DAN BAHASA MELALUI KOLABORATIF STORYTELLING BAGI SISWA SEKOLAH INDONESIA DAVAO, MINDANAO, FILIPINA Ciwuk Musiana Yudhawasthi; Metha Madonna; Yuliana Aulia Putri; Tiara Maharani
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 7, No 11 (2024): MARTABE : JURNAL PENGABDIAN MASYARAKAT
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v7i11.4620-4629

Abstract

Sekolah Indonesia Davao (SID) awalnya hanya diperuntukan bagi home staff Konsulat Jenderal Davao City, namun kini dapat dimanfaatkan juga oleh seluruh warga  Indonesia yang menetap di Mindanao, Filipina, khususnya warga keturunan Indonesia yang masuk secara illegal di Filipina. Permasalahan besar yang dihadapi oleh warga keturunan Indonesia yang telah menetap selama beberapa generasi di Filipina adalah minimnya literasi kebangsaan dan kemampuan berbahasa disebabkan kurangnya partisipasi orangtua dalam menerapkan penggunaan bahasa Indonesia dalam percakapan sehari-hari termasuk  pengetahuan mengenai bangsa dan budaya Indonesia. Kebanyakan masyarakat keturunan tersebut tinggal di daerah terpencil, sulit dijangkau dan berada di bawah garis kemiskinan. Situasi tersebut mendorong Universitas Bhayangkara Jakarta Raya bekerjasama dengan Sekolah Indonesia Davao (SID) mengadakan Pengabdian Kepada Masyarakat (PKM) dengan tema Collaborative Storytelling bagi Siswa di Sekolah Indonesia Davao guna mendukung Program Indonesianisasi Anak Indonesia. Tujuan: meningkatkan literasi kebangsaan dan bahasa anak keturunan Indonesia khususnya di wiayah Mindanao. Metode: diterapkan dalam tiga bentuk yaitu literasi,  tradisi lisan, dan  literasi warisan budaya. Sasaran kegiatannya adalah siswa seluruh kelas di SID. Rekomendasi: diperlukan usaha untuk mempercepat praktik Bahasa Indonesia dengan cara yang menyenangkan di Sekolah Indonesia Davao, memotivasi agar anak mau belajar di Indonesia dan mengenal tentang Indonesia dengan lebih baik.
Internal Communication in Risk Management of PT Aluminum Extrusion Indonesia's Occupational Health and Safety System Via Nur Setyani; Imaduddin Imaduddin; Ciwuk Musiana Yudhawasthi; Hani Astuti
International Journal of Advanced Multidisciplinary Vol. 2 No. 4 (2024): International Journal of Advanced Multidisciplinary (January-March 2024)
Publisher : Greenation Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/ijam.v2i4.1463

Abstract

Occupational Health and Safety (OHS) is a critical element for sustaining productive human capital and ensuring organizational goals are met, particularly in high-risk industrial environments such as aluminum extrusion. Despite regulatory frameworks, including Indonesia’s Law No. 1 of 1970 on Occupational Safety, the prevalence of workplace accidents (KK) and occupational diseases (PAK) remains a significant challenge. This study investigates the crucial role of internal communication in the effective implementation of risk management within the OHS system at PT Aluminum Extrusion Indonesia. Utilizing a qualitative, descriptive case study approach, this research aims to analyze the current state of communication channels, information flow, and engagement levels between management and workers regarding risk identification, assessment, and control measures. Findings are categorized based on communication effectiveness in transmitting risk-related information, fostering a safety culture, and ensuring participatory risk mitigation. The discussion highlights how breakdowns in vertical and horizontal communication lines can undermine comprehensive risk management and proposes a model for optimizing internal communication structures to enhance OHS performance, ultimately contributing to a safer and more productive workforce. The results confirm that a clear, timely, and bidirectional internal communication strategy is indispensable for embedding risk awareness and promoting proactive safety behavior across all organizational levels
PENGUATAN KAPASITAS HUMAS MUSEUM MELALUI WORKSHOP KOMUNIKASI STRATEGIS DAN DIGITAL STORYTELLING BERBASIS PENGABDIAN MASYARAKAT KOLABORATIF Ciwuk Musiana Yudhawasthi
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol. 8 No. 3 (2026): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v8i3.20495

Abstract

Kegiatan ini bertujuan meningkatkan kapasitas sumber daya manusia museum dalam bidang komunikasi profesional dan strategis, khususnya keterampilan membuat rilis, digital storytelling berbasis media sosial, media relations, konferensi pers, dan komunikasi krisis. Kegiatan ini dilaksanakan dalam bentuk workshop interaktif sebagai pengabdian masyarakat kolaboratif antara Komunitas Jelajah, Museum Penerangan Kementerian Komunikasi dan Digital, dan Fikom Universitas Bhayangkara Jakarta Raya. Metode yang digunakan adalah experiential learning, yaitu pembelajaran berbasis pengalaman langsung, praktik, refleksi, dan evaluasi. Peserta dilibatkan dalam praktik penyusunan rilis, penyusunan pesan kunci, simulasi konferensi pers, serta praktik digital storytelling. Hasil kegiatan menunjukkan bahwa Humas museum memiliki peran strategis dalam menghubungkan museum dengan publik, media, komunitas, dan pemangku kepentingan. Penguatan keterampilan komunikasi diperlukan agar museum tidak hanya mampu menyampaikan informasi kegiatan secara seremonial, tetapi juga mengelola narasi, membangun keterlibatan publik, dan merespons isu atau krisis secara tepat. Kegiatan ini menegaskan pentingnya kolaborasi antara komunitas, institusi museum, dan perguruan tinggi dalam memperkuat profesionalisme Humas museum. Kata Kunci: humas museum, komunikasi museum, komunikasi strategis, digital storytelling, media relations, komunikasi krisis This program aimed to strengthen the capacity of museum human resources in professional and strategic communication, particularly in press release writing, social media-based digital storytelling, media relations, press conferences, and crisis communication. The program was conducted through an interactive workshop as a collaborative community service involving Komunitas Jelajah, the Museum of Information under the Ministry of Communication and Digital Affairs, and the Faculty of Communication Sciences, Universitas Bhayangkara Jakarta Raya. The method used was experiential learning, which emphasizes direct experience, practice, reflection, and evaluation. Participants were involved in writing press releases, developing key messages, simulating press conferences, and creating short digital storytelling content. The results indicate that museum public relations officers play a strategic role in connecting museums with the public, media, communities, and stakeholders. Strengthening communication skills is necessary so that museums can move beyond ceremonial information dissemination and become capable of managing narratives, building public engagement, and responding to issues or crises appropriately. This activity highlights the importance of collaboration among communities, museum institutions, and universities in strengthening the professionalism of museum public relations. Keywords: museum public relations, museum communication, strategic communication, digital storytelling, media relations, crisis communication