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All Journal Jurnal SEPA (Social Economic and Agribusiness Journal) International Journal of Applied Business and International Management
Jolyanis Lainawa
Faculty of Animal Husbandry, Sam Ratulangi University
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Analysis of Strategy for Local Beef Cattle Competitiveness Development in North Sulawesi Jolanda. K.J. Kalangi; Jolyanis Lainawa; Anneke K. Rintjap
International Journal of Applied Business and International Management Vol 7, No 1 (2022): April 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (244.41 KB) | DOI: 10.32535/ijabim.v7i1.1440

Abstract

Local beef cattle (Ongole Crossbreed) in North Sulawesi are still traditionally raised, making its product competitiveness is low. The purpose of this research is to describe the utilization of production factors increasing the competitiveness of livestock and meat commodities, conduct a feasibility study for its development, and formulate a strategy for developing its competitiveness. This qualitative-descriptive research is a case study model involving 160 respondents purposively selected as the sample. The analytical method was the feasibility test of investment criteria. The strategy formulation was divided into the input stage (to analyze internal and external factors), the matching stage (SWOT matrix and IE matrix), and the decision stage (with a Quantitative Strategy Planning Matrix). The findings indicate that the production factor resources were available with investment criteria requirement and strategic priority.  
Analysis of Strategic Management for Local Layer Agribusiness Development in North Sulawesi Jolyanis Lainawa; Tilly Flora Desaly Lumy; Jolanda. K.J. Kalangi
International Journal of Applied Business and International Management Vol 7, No 1 (2022): April 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (273.618 KB) | DOI: 10.32535/ijabim.v7i1.1445

Abstract

The strategy for developing local layer agribusiness in North Sulawesi addresses the gap between growing consumption needs and limited product availability. The purpose of this research is to conduct a business feasibility study and formulate a strategy for local layer business development in North Sulawesi. The result of the research states that the development strategy priorities include partnership patterns, fostering human resources (HR) breeders in an integrated manner, encouraging investment growth, increasing the productivity of local layer businesses in rural areas, improving genetic quality, developing culinary businesses, creating production facilities, encouraging the rise of local layer SMEs in the countryside, encouraging the development of science technology and digitization of local layer cultivation in rural areas, vaccination programs, and utilizing unused land for the development of intensification of chicken farming in rural areas. 
Analysis of Strategy for Local Beef Cattle Competitiveness Development in North Sulawesi Jolanda. K.J. Kalangi; Jolyanis Lainawa; Anneke K. Rintjap
International Journal of Applied Business and International Management Vol 7, No 1 (2022): April 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v7i1.1440

Abstract

Local beef cattle (Ongole Crossbreed) in North Sulawesi are still traditionally raised, making its product competitiveness is low. The purpose of this research is to describe the utilization of production factors increasing the competitiveness of livestock and meat commodities, conduct a feasibility study for its development, and formulate a strategy for developing its competitiveness. This qualitative-descriptive research is a case study model involving 160 respondents purposively selected as the sample. The analytical method was the feasibility test of investment criteria. The strategy formulation was divided into the input stage (to analyze internal and external factors), the matching stage (SWOT matrix and IE matrix), and the decision stage (with a Quantitative Strategy Planning Matrix). The findings indicate that the production factor resources were available with investment criteria requirement and strategic priority.  
EFFICIENCY AND COMMODITY COMPETITIVENESS ANALYSIS OF INTEGRATED BEEF CATTLE, RICE, AND MAIZE FARMING ON SUBOPTIMAL LAND IN MINAHASA REGENCY Jolyanis Lainawa; Eusebius K.M. Endoh; Zadrak M. Warouw
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 23, No 1 (2026): FEBRUARY
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v23i1.106917

Abstract

This study aims to analyze the efficiency, competitiveness, constraints-opportunities, and strategic position of an integrated farming system combining beef cattle, rice, and maize on suboptimal land in Minahasa Regency. Suboptimal land characteristics such as low pH, poor drainage, and low soil fertility require efficient and innovative farming approaches. Integrated farming systems offer a solution by integrating crop and livestock sub-systems in a single business unit that supports each other and utilizes resources optimally. The methods used include data envelopment analysis (DEA) and stochastic frontier analysis (SFA) approaches to measure technical and economic efficiency, and policy analysis matrix (PAM) to evaluate competitiveness. The results showed high technical and economic efficiency, with efficiency values above 0.80, and private cost ratio (PCR) and domestic resource cost ratio (DRCR) values < 1. This indicates the feasibility of the business privately and socially without any policy distortions. Factors that support efficiency include the use of crop waste as animal feed and livestock waste as organic fertilizer, as well as income diversification that reduces business risk. However, challenges such as high start-up costs, limited market access, and suboptimal production technology are still obstacles. Based on the SWOT analysis and IE Matrix, the system is in the “grow and develop” strategy position, showing great potential for development. Thus, this system is worthy of being used as a model for sustainable agricultural development based on high efficiency and competitiveness.
Co-Authors Anneke K. Rintjap Eusebius K.M. Endoh Kalangi, Jolanda K. J. Tilly Flora Desaly Lumy Zadrak M. Warouw