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All Journal Dharma: Jurnal Pengabdian Masyarakat Glosains: Jurnal Sains Global Indonesia
Yenni Sri Utami
Universitas Pembangunan Nasional “Veteran” Yogyakarta
Social Sciences

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EKSPLORASI VARIASI SUMBERDAYA PARIWISATA LOKAL UNTUK BERTAHAN DARI SERANGAN PANDEMI COVID-19 Agung Prabowo; Medi Trilaksono Dwi Abadi; Yenni Sri Utami
Dharma: Jurnal Pengabdian Masyarakat Vol 2, No 1 (2021): Mei
Publisher : Universitas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (581.979 KB) | DOI: 10.31315/dlppm.v2i1.4765

Abstract

Information and communication technology has consistently changed the culture and way of seeing people in traveling. Tourism activities that were previously only a complementary priority are now turning into a top priority for the community. The high interest in traveling stimulates the creativity of various groups of people to explore the potential of their area to become a tourist destination. Geographical, culinary, handicraft and cultural potentials are growing in various regions. Pasar Setu Minggu (Semi) Kaki Langit is one of the tourist destinations developed by the Mangunan community by exploring regional potential and traditional culinary wealth. The development is quite good and able to lift the people’s economy. However, after Covid-19 occurred, for four months there were no visits at all. Market facilities that have no activity have become a little neglected. However, after signs of community tourism activity improved, residents were excited to improve tourist facilities based on Covid-19. The change in the concept of tourism based on Covid-19 certainly needs to be communicated to consumers. Information and communication technology and delivering interesting content are expected to be able to accelerate the recovery of Kaki Langit tourism. This community service aims to help restore Kaki Langit tourist destinations through packaging of local products.
Digital Javanese Script Literacy for Cultural Tourism Communication Yenni Sri Utami; Ida Wiendijarti; Oliver Samuel Simanjuntak
Glosains: Jurnal Sains Global Indonesia Vol. 7 No. 3 (2026): Glosains: Jurnal Sains Global Indonesia
Publisher : Sekolah Tinggi Agama Islam Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59784/glosains.v7i3.853

Abstract

Background: Bantul Regency promotes cultural tourism through the "Bantul Bumi Mataram" branding, which positions Mataram heritage, including the Javanese script (Hanacaraka), as a core destination asset. However, most tourism actors in Bantul have limited literacy in Javanese script, restricting their ability to explain cultural symbols to visitors and reducing the effectiveness of this branding strategy. Objective: This study develops and evaluates an Android-based digital literacy model for Javanese script that improves tourism actors’ script literacy and strengthens cultural tourism promotion in Bantul Regency. Methods: This research and development (R&D) study combined a needs analysis with a prototyping approach, using interviews, observation, and questionnaires administered to a purposive sample of tourism actors [author to confirm exact sample size] in Bantul Regency. The application was built with Adobe Flash Professional CS6 and evaluated through limited user trials with pre-test/post-test measurement of script-reading accuracy [author to confirm test scores]. Results: Tourism actors initially recognized only basic Hanacaraka characters and could not read simple sentences. After using the application, participants showed improved script-reading accuracy in the post-test [author to insert percentage/effect size] and reported greater confidence in explaining Javanese cultural symbols to visitors. Conclusion: The Android-based digital literacy model strengthens tourism actors’ Javanese script competence and reinforces Bantul’s cultural identity within the Bantul Bumi Mataram branding strategy, offering a replicable approach for digitally preserving other endangered scripts.
Co-Authors Agung Prabowo Dwi Abadi, Medi Trilaksono Ida Wiendijarti Oliver Samuel Simanjuntak