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PENGARUH KUALITAS PELAYANAN DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN DI MAMAS GERMAN RESTAURANT Euis Rahmawati
Majalah Ilmiah Widyacakra Vol 2 No 01 (2019): Majalah Ilmiah Widyacakra
Publisher : STIE BIITM

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (99.922 KB)

Abstract

By providing the best quality of service and understanding customer needs and complaints, satisfaction will be felt by customers so that they can create good relationships between buyers and sellers that will impact on the creation of customer loyalty. This research aimed to analyze the influence of service quality and customer satisfaction on customer loyalty at Mamas German Restaurant. The sample of this research is 50 respondents of guests at Mamas German Restaurant. The Data sources used in this research are primary and secondary data. Data is analyzed using path analysis that is assisted with SPSS for Windows version 22. Data collection method in this research using interview method, by means of questionnaires with likert scale. The analytical technique used is multiple linier regression analysis. Results of statistical analysis known that the service quality and customer satisfaction influenced on customer loyalty at Mamas German Restaurant is 40%, based on hypothesis testing with the F and t test results, it can be concluded that the service quality variable (X1) and customer satisfaction (X2) simultaneously (together} and significantly influence on customer loyalty variable (Y) with value of F-test is 15, 671 and sig 0,000. The service quality variable (X1) partially and significantly positive influenced on customer loyalty (Y) with value of t-test is 4,425 and sig. 0,000 and customer satisfaction variable (X2) significantly positive influenced on customer loyalty variable (Y) with value of t-test is 3,174 and sig. 0,003 at Mamas German Restaurant.
OPTIMALISASI KOMPETENSI PEDAGOGIK GURU SEBAGAI SARANA PENGUATAN KARAKTER SISWA MELALUI KEGIATAN PEMBELAJARAN DI SDN TUIS II KABUPATEN TANGERANG Jati Purnama Achmad; Euis Rahmawati; Reksa Adya Pribadi
PELITA JURNAL PENELITIAN DAN KARYA ILMIAH Vol 22 No 2 (2022): Pelita : Jurnal Penelitian dan Karya Ilmiah [Juli - Desember]
Publisher : UNIVERSITAS ISLAM SYEKH - YUSUF TANGERANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33592/pelita.v22i2.1908

Abstract

Competence is the ability to a task, skills, attitudes, and all activities needed to support a success. Through optimizing pedagogic competence, it is hoped that teachers will be able to build an optimal learning experience by making a learning process a means of strengthening character through these learning activities. The purpose of this study was to determine how the process of strengthening student character through the implementation of teacher pedagogic competence and how the results of optimizing and implementing teacher pedagogic competence on student character. In the implementation of this research using qualitative methods with descriptive research type. The data collection method used in this study uses the method of observation and interviews. Furthermore, data reduction, data presentation and verification are carried out as steps in data analysis techniques. From the results of the study, it was found that the results of optimizing and implementing the teacher's pedagogical competence on the student's character were good where students experienced changes in receiving material from the teacher, students understood more and started to apply good character, students were more orderly during learning activities, and students showed a sense of obedience against school rules.