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All Journal Ilomata International Journal of Social Science Batara Wisnu : Indonesian Journal of Community Services JAMBIS : Jurnal Administrasi Bisnis
Mercy Spesa Devina de Fretes
Institut Ilmu Sosial dan Manajemen STIAMI
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Tourist Perceptions of Halal Tourism that Provides Tourist Satisfaction: a Case Study on Tourism in West Sumatra Baby SM Poernomo; Mercy Spesa Devina de Fretes; Sukirno Sukirno; Nataya Premchaiporn
Ilomata International Journal of Social Science Vol 3 No 4 (2022): October 2022
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (392.911 KB) | DOI: 10.52728/ijss.v3i4.587

Abstract

Indonesia as one of the countries with the largest Muslim population in the world has enormous potential to develop industry in the halal tourism sector. Halal tourism from year to year is growing continuously, considering the large number of Muslim tourists who travel but still prioritize the guidance of the Islamic religion. One of the regions in Indonesia that is encouraged to become a halal tourist destination is West Sumatra. However, until now, people's understanding of halal tourism is still different from one another. There are even some people who are worried that halal tourism is only for Muslims. This is a qualitative research with a case study approach. Data was collected by semi-structured interviews with 30 tourists, which were classified into domestic Muslim tourists, domestic non-Muslim tourists and foreign tourists. This is done in order to obtain data on how the perception of each tourist about halal tourism and what kind of halal tourism can provide tourist satisfaction. The result of this research shows that basically Muslim tourists, non-Muslims and foreign tourists agree with the implementation of halal tourism, especially in terms of halal food and drinks. Food does not contain pork or other non-halal ingredients and there is no non-halal activities or entertainments. The tourists also agree with the cleanliness factor, both in the object itself and the surrounding environment. However, there is still different perception among the informants regarding the dress code. Some Muslim tourists want visitors to wear clothes that are in accordance with Islamic ethics, while other visitors say that visitors are simply asked to dress modestly.
SOSIALISASI PENERAPAN NILAI – NILAI PANCASILA SILA KE-3 BAGI GENERASI “Z” Dian Wahyudin; Ana Chaerunisyah; Indriani Rahayu Ning Tyas; Faizah Julina; Mercy Spesa Devina de Fretes
Batara Wisnu : Indonesian Journal of Community Services Vol. 3 No. 3 (2023): Batara Wisnu | September - Desember 2023
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/bw.v3i3.226

Abstract

Pancasila, as the foundation of the Indonesian state, emphasizes the importance of applying moral and ethical values in community life. One of the values that is highly relevant to emphasize is the Third Principle, which is "Unity of Indonesia." Socializing the implementation of Pancasila values, particularly the Third Principle, presents a challenge that needs to be overcome, especially in the context of Generation Z living in the era of digitalization and globalization. Generation Z, accustomed to technological advancements, can be directed to understand and apply the Third Principle in their daily lives. Socialization is conducted through engaging approaches in the form of direct interaction. The results of socialization, in the context of implementing the values of the Third Principle, can lead Generation Z to comprehend the diversity of culture, ethnicity, and religion as the nation's wealth. Understanding the Third Principle fosters a sense of nationalism and patriotism. Generation Z with a strong national consciousness tends to be more committed to common interests and national development. In facing the impacts of technology and information, socializing Pancasila values helps Generation Z filter information, develop critical thinking, and use technology ethically
Pengaruh Persepsi Produk dan Sikap Konsumen Terhadap Keputusan Pembelian Mie Instan Samyang DiIndomaret Mardani Jakarta Pusat Nur Hurriyah; Mercy Spesa Devina De Fretes
JAMBIS : Jurnal Administrasi Bisnis Vol 2, No 3: Juni 2022
Publisher : JAMBIS : Jurnal Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/jambis.v2i3.2508

Abstract

The study was descriptive quantitative with the purpose of analyzing the factors that affect the purchase decision of Samyang instant noodles at Indomaret Mardani, Central Jakarta. Based on the results of the study, it was found that Product Perception affected the Purchase Decision of Samyang Instant Noodles by 45.5%, the remaining 54.5% was affected by other variables not analyzed in this study. The consumer attitude affected the purchase decision of Samyang Instant Noodles by 39.4%, the remaining 60.6% was affected by other variables not analyzed in this study. The results also indicated that the Product Perception and Consumer Attitude affected the Purchase Decision of Samyang Instant Noodle by 48.2%, the remaining 51.8% was affected by other variables not analyzed in this study.
Pengaruh Ketepatan Waktu Pengiriman dan Fasilitas Tracking System Terhadap Kepuasan Pelanggan J&T Express Mercy Spesa Devina De Fretes; Dwi Seftia Vandiani
JAMBIS : Jurnal Administrasi Bisnis Vol. 5 No. 6: Desember 2025
Publisher : JAMBIS : Jurnal Administrasi Bisnis

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Abstract

Abstract.This study aims to analyze the effect of delivery timeliness and tracking system facilities on customersatisfaction with J&T Express. The sample in this study consists of J&T Express customers in MutiaraGading City. This study used a quantitative approach, with a sample size of 100 people selected using nonprobability sampling techniques. Data processing was conducted using IBM SPSS version 30.0.0.0. Theresults of this study indicated that delivery timeliness has a positive and significant effect on customersatisfaction, with a value of 4.910. The tracking system facility has a positive and significant effect oncustomer satisfaction, with a value of 5.015. The simultaneous test results showed that delivery timelinessand tracking system facilities together have a positive and significant effect on customer satisfaction witha significance value <0.001 less than 0.05. The magnitude of the effect of delivery timeliness is 55.4%, trackingsystem facilities 55.8%, and simultaneously 64.6%.Keywords: Delivery Timeliness, Tracking System Facilities, Customer Satisfaction
Pengaruh Kualitas Pelayanan Dan Manajemen Hubungan Pelanggan Terhadap Kepuasan Pelanggan Pada Perumda Tirta Patriot Kota Bekasi Karlina Eris; Mercy Spesa Devina De Fretes
JAMBIS : Jurnal Administrasi Bisnis Vol. 5 No. 4: Agustus 2025
Publisher : JAMBIS : Jurnal Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Customer satisfaction has a strategic role because it is directly related to social responsibility and thequality of life of the community who rely on clean water supplies every day. This study aims to analyzethe effect of service quality and customer relationship management, both partially and simultaneously,on customer satisfaction at Perumda Tirta Patriot Bekasi City. Using a quantitative approach, the numberof samples in this study was 150 customers. Data were analyzed through multiple regression analysis,ttest, F-test and coefficient of determination test. The results of the study indicate that service qualityhas a positive and significant effect on customer satisfaction as indicated by the calculated t value (7.559)> t table (1.976), customer relationship management has a positive and significant effect on customersatisfaction as indicated by the calculated t value (8.163) > t table (1.976) and simultaneously the twoindependent variables have a positive and significant effect on customer satisfaction as indicated by thecalculated F value (316.552) with a significance value of 0.000. These results indicate that the twovariables have an important role in increasing customer satisfaction by 81.2%, while the rest is influencedby other factors not studied.Keywords: Service Quality, Customer Relationship, Management , Customer Satisfaction
Strategi Bersaing Bisnis Di Bidang Digitalisasi Pengarsipan Dokumen (Studi Kasus Pada PT. Expert Indonesia) Luthfiyyah Nahdah Zahra; Mercy Spesa Devina De Fretes
JAMBIS : Jurnal Administrasi Bisnis Vol. 6 No. 2: April 2026
Publisher : JAMBIS : Jurnal Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/pedj9392

Abstract

Abstract. Advances in information and communication technology have encouraged the digitalization of documents which offers accuracy, fast access, time efficiency and security of company data. PT Expert Indonesia, which started document digitization services in 2010, helps companies manage documents with cutting-edge technology and an experienced team. However, competition with companies such as PT Permata Graha Nusantara demands that PT Expert Indonesia to implement the right business strategy to remain competitive. This research uses a descriptive qualitative approach. The data analysis technique used is SWOT analysis, by identifying the company's strengths, weaknesses, and opportunities and threats so that it can produce alternative strategies to increase competitiveness. The research results show that PT Expert Indonesia has implemented a competitive strategy well, although there are still aspects that need to be improved. Obstacles faced include difficulties in obtaining ANRI certification, large volumes of work, damaged documents, and the unpopularity of digitalization services among companies. Various efforts have been made to overcome these obstacles, such as quick follow-up of problems, compliance with procedures and regulations, and market education about the importance of document digitization. PT Expert Indonesia can carry out more in-depth competitor analysis, intensive market education, and expand services through collaboration with governments other than BUMN and private companies in various sectors. Keywords: BusinessCompetitive Strategy, Document digitalization
Co-Authors Ana Chaerunisyah Baby SM Poernomo Dian Wahyudin Dwi Seftia Vandiani Faizah Julina Indriani Rahayu Ning Tyas Karlina Eris Luthfiyyah Nahdah Zahra Nataya Premchaiporn Nur Hurriyah Sukirno Sukirno