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All Journal Jurnal Ilmiah Universitas Batanghari Jambi Jurnal Mantik Enrichment : Journal of Management
Pringgondani
STAB Negeri Sriwijaya
Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice

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Journal : Enrichment : Journal of Management

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The Effect of Sharia Financial Literature, Government Support and Sharia Fintech on MSME Sustainability Deni Pandu Nugraha; Iffan Ahmad Gufron; Pringgondani Pringgondani; Ilhamdi Ilhamdi
Enrichment : Journal of Management Vol. 12 No. 2 (2022): Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (964.768 KB) | DOI: 10.35335/enrichment.v12i2.406

Abstract

This study aims to formulate the importance of sharia financial literacy and sharia fintech to determine the sustainability of MSMEs which must be supported by appropriate government policies. This will determine the future strategy of MSMEs, in the sustainability of productivity and MSME development by accelerating the acceleration of sharia fintech adoption due to the pandemic-covid situation. In this causal research, data collection was done via online questionnaires to 236 SMEs between April 2021 and November 2021. Data analysis and path modeling was performed using smartPLS 3.0 software. The result shows that sharia fintech and government support have a direct influence on the sustainability of MSMEs. This indicates that an increase in the use of sharia fintech will increase the sustainability of MSMEs and government support can increase sustainability by making direct policies for MSME sustainability and indirect policies by increasing sharia fintech, meanwhile financial literacy sharia does not have a direct effect on the sustainability of MSMEs but has an indirect effect by increasing the use of sharia fintech.
Brand Image And Tuition Affect STABN Sriwijaya Students’ Decisions Pringgondani
Enrichment : Journal of Management Vol. 12 No. 3 (2022): August: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1071.877 KB) | DOI: 10.35335/enrichment.v12i3.589

Abstract

This study aims to determine: (1) effect of brand image and education costs on student decisions choosing Buddhist Business and Management major at STABN Sriwijaya; and (2) the influence of brand image and education costs on students' decisions choosing Buddhist Business and Management major at STABN Sriwijaya. This study investigates causality. The population of this study consisted of 76 students enrolled in the Buddhist Business and Management major in semesters 2, 4, and 6 of the 2021/2022 academic year. Using the formula given by Surakhmad (Akdon, 2005: 107), the sample size of 39 people was calculated with a margin of error of 5 percent. The sample was selected using the direct method, namely random sampling. Using multiple linear regression, a questionnaire with a Lickert scale was used to collect and analyze the data. The research findings show that (1) brand image influences students' decisions about the Buddhist Business and Management Study Program at STABN Sriwijaya, (2) education costs affect students' decisions about the Buddhist Business and Management Study Program at STABN Sriwijaya, and (3) both. brand image and education costs influence student decisions regarding the Buddhist Business and Management Study Program at STABN Sriwijaya.
Co-Authors Deni Nugraha Franky Okto Bernando Iffan Ahmad Gufron Ilhamdi Ilhamdi