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Institutional Revitalization of Ludruk Wetanan in Jember Upon Facing The Competition in Entertainment Industry Akhmad Taufiq; Furoidatul Husniah; Siswanto Siswanto
Pancaran Pendidikan Vol 7, No 4 (2018)
Publisher : The Faculty of Teacher Training and Education The University of Jember Jember, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (359.537 KB) | DOI: 10.25037/pancaran.v7i4.207

Abstract

This paper describes the phenomenon of ludruk wetanan in Jember which experienced institutional problems. Institutional problems include; the administrative system is still weak, the actor's regeneration system and actresses are weak, and the ludruk gamelan (musical instrument) is old. Therefore, this community partnership program is directed at addressing partner problems, which are focused on the three institutional issues. With the achievement of the three partner problems, it is expected that the ludruk group can face the competition in the entertainment market industry; including maintaining existence and permanence. For this reason, a method was developed to overcome the problems of the partners, namely by developing the capacity of an institutional system based on three pillars (system development based on three pillars); namely, a system of cooperation between the implementing parties (teams), target partner groups, and market participants to contribute to the institutional revitalization process. Therefore, the results of this service program cover three things. First, related to the revitalization of the administration system, the ludruk group is willing to work with the team to design and make the draft AD/ART as the basic foundation of the administrative system of the arts organization. Secondly, from the revitalization side of the generation, the Setia Kawan Jember ludruk group has carried out a regeneration system by carrying out structural arrangements, replacing Manager of ludruk followed by a fairly good pattern of division of tasks between skipper and vice-boss. Third, in terms of property revitalization, this Setia Kawan Jember group has done two things; namely making stage performances and repair/maintenance for the ludruk gamelan.
The Development of Graphic Design with the Content of Literary Literacyto Improve the Local Economy in the Convection Business Group in Sumbersari Village Bondowoso Regency Akhmad Taufiq; Fitri Nura Murti; Siswanto Siswanto
Pancaran Pendidikan Vol 11, No 1 (2022)
Publisher : The Faculty of Teacher Training and Education The University of Jember Jember, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (581.554 KB) | DOI: 10.25037/pancaran.v11i1.381

Abstract

This article describes a graphic design development program with the content of literary literacy in Sumbersari, Maesan, and Bondowoso villages. This activity was the second year agenda with the vision of creating a literacy-based convection village. This year, the team collaborated with the youth community of Sumbersari village, namely “Pusaka” (Pemuda Sumbersari Krajan) which consisted of 32 youngsters to develop the potential of the village in the convection field. The human resources in Krajan, Sumbersari were 13 tailors, 1 hijab convection, and 3 screen printing micro business. So far, these businesses were still traditional-domestic. Through target needs analysis, the business groups required product and business branding in order to compete in a wider market and increase their income. The team focused on collecting data and recruiting human resources by program socialization, product branding and additional graphic design skills training that aimed at increasing value and building product character, as well as capacity building in market services. The program was relatively successful because an industrial bag based on screen printing skills has been formed which was initiated by the team named “Pusaka Connection”. Pusaka Connection was the center for business production and marketing with the brand named "Boker (Bondowoso Keren)" which collaborated with other screen printing entrepreneurs and tailors in Krajan, Sumbersari. The flagship product of Pusaka Connection currently focused on era-sensitive t-shirts with the content of literary literacy of East Java. Through this program, it is hoped that in the next two years, the community will be able to develop the industry and be able to become a local convection industrial area like "Dagadu" in Yogyakarta and "Joger" in Bali. In addition to this activity article, the output of this program were training materials in the form of handbooks, activity videos on YouTube, and market places on Instagram and Shopee.