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All Journal Jurnal Informatika Ekonomi Bisnis Maqdis: Jurnal Kajian Ekonomi Islam Jurnal Bisnis Kompetitif Jurnal Penelitian dan Pengabdian Masyarakat
ALFI SYUKRIA
Universitas Islam Negeri Imam Bonjol Padang
Humanities Economics, Econometrics & Finance Environmental Science Social Sciences Other

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ANALISIS EFISIENSI PENGGUNAAN ANGGARAN PADA FAKULTAS EKONOMI DAN BISNIS ISLAM UIN IMAM BONJOL PADANG EFRIANDI EFRIANDI; RAHMAT KURNIA; ROMY YUNIKA PUTRA; ALFI SYUKRIA
Maqdis: Jurnal Kajian Ekonomi Islam Vol 7, No 2 (2022): Juli - Desember 2022
Publisher : Universitas Islam Negeri Imam Bonjol Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (240.019 KB) | DOI: 10.15548/maqdis.v7i2.281

Abstract

PENGELOMPOKAN PROVINSI DI INDONESIA BERDASARKAN DATA PENGANGGURAN MENGGUNAKAN AGGLOMERATIVE HIERARCHICAL CLUSTERING AVERAGE LINKAGE ALGORITHM ROMY YUNIKA PUTRA; RAHMAT KURNIA; ALFI SYUKRIA
Maqdis: Jurnal Kajian Ekonomi Islam Vol 7, No 2 (2022): Juli - Desember 2022
Publisher : Universitas Islam Negeri Imam Bonjol Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15548/maqdis.v7i2.242

Abstract

Potensi Pasar Tradisional dalam Peningkatan Ekonomi Masyarakat Alfi Syukria
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 2 (June 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i2.221

Abstract

Traditional markets are markets that play an important role in promoting economic growth in Indonesia. The existence of this traditional market is very helpful, not only for the local or central government but also for the people who depend on their trading activities for the welfare of their lives, be it traders, buyers, butchers and so on. The formulation of the problem in this study is whether the Sungai Sariak traditional market has the potential to improve the economy of the VII Koto Sungai Sariak community. The purpose of this study is to find out that the Sungai Sariak traditional market has the potential to improve the economy of the people of Kecamatan VII Koto Sungai Sariak. From the research results it can be seen that the potential of this traditional market has a very positive impact on improving the community's economy in fulfilling all economic activities in the form of buying and selling transactions between traders and buyers so as to create prosperity among the community, especially District VII Koto Sungai Sariak and the surrounding community. The conclusion from this study is that traditional markets have a major influence on the livelihood systems of the surrounding communities. Sungai Sariak Market is a means to carry out economic activities, especially trade or as a place as a rescue network and provider of employment opportunities for most people in District VII Koto Sungai Ariak.
Strategi Pemasaran Cinema XXI dalam Mempertahankan Dominasi Pasar Bioskop di Indonesia Dewi Martha; Ira Meike Andariyani; Alfi Syukria
Jurnal Penelitian dan Pengabdian Masyarakat Vol. 4 No. 3 (2026): August 2026 In Press
Publisher : Yayasan Pondok Pesantren Sunan Bonang Tuban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61231/xa30m080

Abstract

This study aims to identify and analyze Cinema XXI's marketing strategies in maintaining its cinema market dominance in Indonesia amidst the disruption of digital streaming platforms post-pandemic. The research method employed is descriptive qualitative. Primary data were gathered through semi-structured interviews with Cinema XXI management in Jakarta and Karawang, as well as regular customers, complemented by field observations and data triangulation techniques. The results indicate that Cinema XXI successfully maintains its market hegemony through the integrated execution of five online-to-offline (O2O) strategic pillars. First, social media marketing effectively triggers digital buzz and increases engagement by up to 30%. Second, experiential marketing through premium facilities such as IMAX theaters, Dolby Atmos, and recliner seats successfully delivers an immersive value-added experience that home entertainment cannot replicate. Third, the loyalty program directly contributes to repeat visit frequency, although the point redemption mechanism requires simplification. Fourth, omnichannel implementation via the m.tix application successfully mitigates transactional friction and boosts customer loyalty by up to 40%. Fifth, marketing innovations, including thematic film festivals and Virtual Reality (VR) technology, are effective in sustaining brand relevance among the younger generation.
STUDY LITERATUR REVIEW : PENDEKATAN DAN TANTANGAN DALAM PERENCANAAN STRATEGIS UNTUK PEMBANGUNAN BERKELANJUTAN Ira Mieke Andariyani; Dewi Martha; Alfi Syukria
Jurnal Ekonomi Bisnis Kompetif Vol 4 No 3 (2025): aktor Penentu Minat Pembelian, Kinerja Karyawan, dan Pengelolaan Hubungan Pelangg
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/bisniskompetif.v4i3.2639

Abstract

Sustainable development requires development planning that integrates economic, social, and environmental dimensions while remaining adaptive to future uncertainties. Strategic planning plays a crucial role in guiding long-term policies to address challenges such as climate change, environmental degradation, and global development dynamics. This study aims to examine key approaches and challenges in strategic planning for sustainable development using a systematic literature review (SLR). The review applies the PRISMA framework to academic publications from 2011–2025 obtained from Scopus, Web of Science, ScienceDirect, Google Scholar, and ProQuest. The findings indicate that strategic planning approaches have evolved in a multidisciplinary manner, including quantitative SWOT analysis, spatial modeling and GIS, stochastic optimization, nature-based solutions, and information technology integration. However, their implementation faces persistent challenges, such as limited institutional capacity, weak cross-sectoral coordination, data constraints, low public participation, and environmental and climate uncertainty. This study highlights the need for adaptive, evidence-based, and collaborative strategic planning to effectively support sustainable development goals.
Co-Authors Dewi Martha Dewi Martha Efriandi Efriandi Ira Meike Andariyani Ira Mieke Andariyani RAHMAT KURNIA ROMY YUNIKA PUTRA Romy Yunika Putra