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Communication Strategy of Facilitators in Independent Housing Stimulant Assistance Program Didit Setiawan
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 3 (2022): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i3.6697

This study reveals all stages of the communication strategy by facilitators in community assistance in the Self-help Housing Stimulant Assistance Program (BSPS). Because the number of uninhabitable houses in Indonesia is still quite a lot, especially the location of many residents' houses in the ring of fire route, this research was conducted with a qualitative approach to understand the facilitators in the BSPS Program. Researchers tried to obtain information by interviewing and describing the documentation and then analyzing the data obtained. In analyzing each stage of the communication strategy described above, the researcher uses Laswell's theory, namely looking at the communicator, message, media, communicant and impact aspects. The aim is to find out every detail of the aspect that affects the communication process carried out by the facilitator in the BSPS Program. In carrying out the socialization carried out by the facilitator to the community, especially the beneficiaries, was carried out following the stages of the program, with direct community involvement at each stage as one of the community empowerment activities. However, it had not been supported in terms of the media used by the facilitator, considering that the program audience was low-income and many people. The elderly. This is because the Ministry of Public Works and Public Housing in the BSPS program does not yet have a comprehensive and integrated communication strategy.

Influence of Scarcity Marketing and Perceived Value on Buying Decision Moderated by Collaboration Didit, Didit Setiawan; Diansyah, Diansyah; Kamaruddin, Muhammad Junaid
Studi Akuntansi, Keuangan, dan Manajemen Vol. 5 No. 1 (2025): Juli
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/sakman.v5i1.3373

Purpose: This study aims to examine the influence of scarcity marketing and customer perceived value on purchasing decisions, with brand collaboration—specifically with the Aerostreet shoe brand—acting as a moderating variable. As consumer behavior continues to evolve in the digital era, understanding the psychological triggers that drive purchasing decisions becomes essential for marketers. This study focuses on how limited availability (scarcity) and perceived benefits (value) can influence buyer intent and how a well-known local brand collaboration may amplify these effects. Methodology/approach: The study uses a quantitative research approach, with data collected through an online questionnaire targeting Aerostreet shoe consumers in Jakarta. A total of 121 respondents were selected using the Slovin formula for large, indefinite populations. The data were analyzed using Structural Equation Modeling (SEM) with the SmartPLS application to assess the relationships among the variables. Results/findings: The analysis reveals that both scarcity marketing and customer perceived value have a positive and significant influence on purchasing decisions. Furthermore, the presence of a brand collaboration with Aerostreet serves as a moderating variable that strengthens the impact of these marketing strategies on consumer behavior. Conclusion: Scarcity and perceived value are key drivers in consumer decision-making, and their influence can be enhanced through strategic brand collaborations such as those involving Aerostreet. Limitations: The study is limited to a specific brand and demographic region, so generalizability may be constrained. Contribution: This study provides practical insights for marketers on leveraging scarcity and value perceptions, especially when paired with brand collaborations, to increase consumer engagement and purchase intent.

Influence of Scarcity Marketing and Perceived Value on Buying Decision Moderated by Collaboration Didit, Didit Setiawan; Diansyah, Diansyah; Kamaruddin, Muhammad Junaid
Studi Akuntansi, Keuangan, dan Manajemen Vol 5 No 1 (2025): Juli
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/sakman.v5i1.3373

Purpose: This study aims to examine the influence of scarcity marketing and customer perceived value on purchasing decisions, with brand collaboration—specifically with the Aerostreet shoe brand—acting as a moderating variable. As consumer behavior continues to evolve in the digital era, understanding the psychological triggers that drive purchasing decisions becomes essential for marketers. This study focuses on how limited availability (scarcity) and perceived benefits (value) can influence buyer intent and how a well-known local brand collaboration may amplify these effects. Methodology/approach: The study uses a quantitative research approach, with data collected through an online questionnaire targeting Aerostreet shoe consumers in Jakarta. A total of 121 respondents were selected using the Slovin formula for large, indefinite populations. The data were analyzed using Structural Equation Modeling (SEM) with the SmartPLS application to assess the relationships among the variables. Results/findings: The analysis reveals that both scarcity marketing and customer perceived value have a positive and significant influence on purchasing decisions. Furthermore, the presence of a brand collaboration with Aerostreet serves as a moderating variable that strengthens the impact of these marketing strategies on consumer behavior. Conclusion: Scarcity and perceived value are key drivers in consumer decision-making, and their influence can be enhanced through strategic brand collaborations such as those involving Aerostreet. Limitations: The study is limited to a specific brand and demographic region, so generalizability may be constrained. Contribution: This study provides practical insights for marketers on leveraging scarcity and value perceptions, especially when paired with brand collaborations, to increase consumer engagement and purchase intent.

Peran Staf Administrasi dalam Penguatan Budaya Keselamatan Pasien Rumah Sakit Didit Setiawan
JURNAL RISET RUMPUN ILMU KESEHATAN Vol. 5 No. 1 (2026): April: Jurnal Riset Rumpun Ilmu Kesehatan
Publisher : Pusat riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrikes.v5i1.8007

Patient safety is often viewed exclusively as the responsibility of clinical personnel. However, administrative errors occurring during the admission process and documentation stages constitute major contributors to medical risk. This study aims to explore the strategic role of administrative staff in strengthening patient safety culture and mitigating medical risks through effective communication coordination. A narrative literature review was conducted extensively using the Scopus, PubMed, and Web of Science databases, covering publications from 2014 to 2024. Data were analyzed using a thematic synthesis approach. The findings identify four main themes: administrative staff as information gatekeepers, the role of health information technologies (HIS/EMR) in bridging communication gaps, collaboration barriers arising from hierarchical structures, and the need for an Interprofessional Shared Governance framework. Administrative accuracy in the early phases of care is proven to be critical in preventing latent errors with potentially fatal consequences. Strengthening patient safety culture requires the integration of administrative staff through cross-departmental training, standardized communication protocols, and non-punitive incident reporting systems. Administrative staff are not merely bureaucratic support personnel but are key actors within the modern hospital patient safety ecosystem.

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