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All Journal Jurnal Perilaku dan Strategi Bisnis MANAJEMEN DEWANTARA
Kakanita Ari Puspitasari
Universitas Mercu Buana Yogyakarta
Economics, Econometrics & Finance

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Pengaruh Pemanfaatan dan Penerapan Sistem Informasi Desa Terhadap Kinerja Individual Djaelani Susanto; Kakanita Ari Puspitasari
Jurnal Perilaku dan Strategi Bisnis Vol 10, No 2: Agustus 2022
Publisher : Universitas Mercu Buana Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26486/jpsb.v10i2.2972

Abstract

Penelitian ini bertujuan untuk menganalisis mengenai pengaruh pemanfaatan sistem informasi desa dan penerapan sistem informasi desa terhadap kinerja  individual baik secara parsial maupun secara simultan. Penelitian ini akan dilakukan pada pemerintah desa di seluruh Kabupaten Bantul. Sampel pada penelitian ini sebanyak 75 responden yang terdiri dari admin/operator Sistem Informasi Desa se Kabupaten Bantul dengan teknik penentuan sampel yang digunakan adalah simple random sampling. Teknik pengumpulan data dalam penelitian ini menggunakan survei dan instrumen yang digunakan dalam melakukan survei adalah menggunakan kuesioner. Analisis data yang digunakan dalam penelitian ini adalah analisis regresi linier berganda. Pengujian validitas dan pengujian reliabilitas dilakukan dengan bantuan program komputer IBM SPSS Statistik 24. Dari hasil pengujian data pada penelitian ini, diperoleh hasil bahwa: 1) Pemanfaatan SID berpengaruh signifikan terhadap Kinerja Induvidual, 2) Penerapan Sistem Informasi Desa berpengaruh signifikan terhadap Kinerja induvidual.
PENGARUH LABEL HALAL, ELECTRONIC WORD OF MOUTH DAN ATRIBUT PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK KOSMETIK HALAL Kakanita Ari Puspitasari; Titik Desi Harsoyo
MANAJEMEN DEWANTARA Vol 7 No 3 (2023): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v7i3.15590

Abstract

This study aims to examine the influence of Halal Labels, Electronic Word of Mouth and Product Attributes on Purchasing Decisions of Halal Cosmetic Products. This type of research is classified as quantitative research. The independent variables in this study consisted of Halal Labels, Electronic Word of Mouth and Product Attributes. While the dependent variable is the Purchase Decision. The respondents used in this study were 124 respondents who had purchased and used halal cosmetic products, namely wardah. All question items used in this study proved to be valid and reliable after being tested for validity and reliability tests. The data analysis tool used in this study uses IBM SPSS Statistics 21. Data analysis in this study uses Multiple Regression Analysis. In the classical assumption test, this research is normally distributed, the regression model does not occur multicollinearity and does not occur heteroscedasticity. The results of this study indicate that the Halal Label has a positive and significant effect on Purchase Decisions, Electronic Word of Mouth has a positive and significant effect on Purchase Decisions, Product Attributes have a positive and significant effect on Purchase Decisions. Based on the results of testing the data, all hypotheses in this study are supported.
Co-Authors Djaelani Susanto Titik Desi Harsoyo