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PEMBERDAYAAN USAHA MELALUI SISTEM BIOFLOK, MANAJEMEN KEUANGAN DAN STRATEGI PEMASARAN DI DUSUN BENGKEL Khotmi, Herawati; Syakbani, Baehaki; Abadi, Sukma Hidayat Kurnia; Asdiansyuri, Ulfiyani; Samudra, Hengki; Hadi, Khaerul
SELAPARANG Jurnal Pengabdian Masyarakat Berkemajuan Vol 4, No 3 (2021): Agustus
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v4i3.5157

Abstract

ABSTRAKPermasalahan yang dihadapi oleh mitra dimasa pandemik ini yaitu omset selama 3 bulan terakhir mengalami penurunan, stock pakan ikan sedikit dan harga pakan naik, teknik pemasaran terbilang sederhana dengan menunggu pengepul datang kelokasi, kurangnya aspek permodalan dan belum pernah didanai oleh pihak bank ataupun koperasi, belum adanya manajemen dan administrasi bisnis yang baik dalam pengelolaannya.  Adapun solusi yang ditawarkan menggunakan teknologi system Bioflok untuk menghemat air, ramah lingkungan dan efisien terhadap pakan serta hasil produksi meningkat. Tujuan dari program pemberdayaan masyarakat ini yaitu untuk memberdayakan UMKM dimasa pandemi dengan memberikan alternatif solusi dari permasalahan yang dihadapi oleh mitra yaitu memberdayakan teknologi Bioflok dan teknik membantu proses sumber permodalan untuk perluasan usaha melalui pembuatan laporan keuangan sederhana. Adapun Metode yang dipakai dalam pencapaian tujuan yaitu merancang bentuk, meng,aplikasikan system, proses pembinaan yang selanjutnya diiringi dengan pelaksanaan pembuatan penyusunan laporan keuangan sederhana.  Dalam hal pelaksanaan kegiatan pembuatan kolam bioflok dapat terlaksana dengan baik sesuai dengan yang direncanakan dimana tim pelaksana kegiatan melaksanakan tugasnya dan penyusunan laporan keuangan sederhana sebatas pada pemberian contoh kasus cara menyusun atau langkah-langkah penyusunan laporan keuangan. Kata Kunci : bioflok; manajemen keuangan; pemasaran. ABSTRACTDuring this pandemic, business partners are facing difficulties, which is the sharpest decline of turnover for the last 3 months, lower fisheries feed stocks and rising feed ingredient prices, simply marketing techniques only waiting collectors come to the location, lack of capital aspects and have never been funded by banks or cooperatives, yet the existence of good management and business administration in its management. Researcher offereda solution by using Biofloc system technology to save water, environmentally friendly and efficient in feed ingredients and increase production yields. The purpose of this community empowerment program was to empower MSMEs during pandemic by providing alternative plans to solve current problems, namely empowering Biofloc technology and techniques to process capital sources for business expansion through simple financial reports.The method used in achieving this goal was to design the form, apply the system, coaching process along withcreating simple financial statements. In order to construct biofloc ponds properly according to initial plan, therefore the implementing team performed their task and the preparation of simple financial reports was limited in providing examples of cases on how or steps to prepare financial statements. Keywords: biofloc; financial management; marketing
Pengaruh Produk Halal Non-Label Terhadap Perceived Quality dan Minat Beli Makanan Ringan di Mataram Asdiansyuri, Ulfiyani; Octavia, Yusi Faizhatul
Jurnal Ilmiah Tata Sejuta STIA Mataram Vol 4 No 2 (2018): JURNAL ILMIAH Tata Sejuta STIA Mataram
Publisher : Pusat Penelitian dan Pengabdian pada Masyarakat Sekolah Tinggi Ilmu Administrasi (STIA) Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (201.389 KB) | DOI: 10.32666/tatasejuta.v4i2.41

Abstract

This research aims to determine the influence of unlabeled halal products through perceived quality on buying interest of snack products in Mataram city. This type of research includes associative research. The population used was snack product customers in Mataram city, while the number of samples taken was 100 respondents using purposive sampling technique. Data was collected using a questionnaire. The data has been collected then analyzed using SEM (Structure Equation Model) analysis, by utilizing the AMOS application program. Data processing results show that unlabeled halal products variable have a positive and significant influence to perceived quality and buying interest, while perceived quality has not significant influence on buying interest. This means that perceived quality variables are not proven to mediate the influence of unlabeled halal products on buying interest. This is because perceived quality which is an intervening variable has not significant influence on buying interest.
Influence Analysis Expenditure Zakat, Infak Welfare and Charity Against Muzakki (Studies In Baznas In West Lombok Regency) Asdiansyuri, Ulfiyani
International Journal of Social and Local Economic Governance Vol. 2 No. 1 (2016)
Publisher : Institute of Research and Community Service, University of Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.ijleg.2016.002.01.3

Abstract

The aims of this research is to analyze 1) influence factors of individual characteristics as age, marital status, education, number of dependents, income, and understanding values of religious that owned by muzakki against of spending Zakat, Infak and Sedekah (ZIS), and 2) influence factors of individual characteristics such as age, marital status, education, number of dependents, income, and understanding values of religious that owned by muzakki against muzakki’s welfare through spending Zakat, Infak and Sedekah (ZIS). Estimation techniques using validity, the reliability, classical assumption test and path analysis test. The result shows 1) there are influences such as marital status, education, income and religious values against spending Zakat, Infak and Sedekah (ZIS) by a muzakki, and 2) the effect of age, educqation, number of dependents, income and religious values affect muzakki’s welfare by spending through Zakat, Infak and Sedekah (ZIS). Keywords: Individual Characteristics, ValuesReligious, Zakat expenditures, Infak and Sedekah (ZIS), Welfare Muzakki.
PENGARUH METODE PEMBAYARAN PAYLATER, COD DAN GRATIS ONGKIR TERHADAP KEPUTUSAN PEMBELIAN DI MARKETPLACE SHOPEE ASDIANSYURI, ULFIYANI; FARIANTIN, HJ. ERVIVA; OCTAVIA, YUSI FAIZATHUL; SATIAWATI, ELVINA
GANEC SWARA Vol 18, No 3 (2024): September 2024
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v18i3.1049

Abstract

This research aims to determine the influence of the PayLater Payment Method, Cash on Delivery and Free Shipping Promo on Purchasing Decisions at the Shopee Marketplace among STIE AMM Mataram Students. This type of associative research with a population of 201 and a sample of 67, the research population is Active Even Semester Students STIE AMM Mataram. Sampling was purposive sampling of 67 respondents, distributing statements in the form of questionnaires to students, using the data analysis technique used was multiple linear regression using the SPSS20 method. The research results show that: the Pay Later payment method has a positive and significant effect on purchasing decisions with a tcount > t table value, namely 2,571 > 1.99. COD has a positive and significant effect on purchasing decisions with a tcount > table value, namely 3.761 > 1.99 and The free shipping promotion has a positive and significant effect on purchasing decisions with a tcount > table value of 2.770 > 1.99. F calculated has a value greater than F table, namely obtained from F calculated 132.112 with a value of sig = 0.000 which means that all variables have an effect simultaneously.
Pengaruh Adopsi Fintech, Literasi Keuangan, Digital Marketing, Inovasi Produk dan Modal Usaha terhadap Kinerja UMKM : (Studi pada UMKM di Desa Kalampa Kecamatan Woha) Asdiansyuri, Ulfiyani; Octavia, Yusi Faizatul
Valid: Jurnal Ilmiah Vol. 23 No. 1 (2025): Valid Jurnal Ilmiah - Edisi Juli-Desember 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi AMM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53512/valid.v23i1.606

Abstract

This study aims to determine the influences that can affect the development of MSMEs in Kalampa Village. This type of research is quantitative. The sampling technique used in this study is a random sampling technique. The research sample was 49 Business Actors in Kalampa Village, Woha District. The test results show that partially fintech adoption, financial literacy, digital marketing, product innovation and business capital have a positive effect on MSMEs performance. With fintech adoption implemented, adequate financial literacy, MSMEs owners can identify and manage financial risks more effectively, thereby protecting the business from potential losses. By implementing Digital Marketing, MSMEs can expand market reach, increase interaction with customers, and build strong brand awareness. Product innovation allows MSMEs to create or develop products that are in accordance with market needs and trends, thereby increasing business competitiveness. Meanwhile, business capital provides the financial support needed to fund operational activities, production, and business development. The influence of the variables Fintech Adoption, Financial Literacy, Digital Marketing, Product Innovation, and Business Capital (independent variables) on MSMEs performance (dependent variable) is 71%, while the remaining 29% is contributed by other variables not included in the study, such as access to capital, work productivity, technology implementation, entrepreneurial orientation, and marketing access.