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All Journal Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat Dharma Andalas
Rizalina Rizalina
Universitas Putra Indonesia “YPTK” Padang
Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Health Professions Public Health

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SOSIALISASI PEMASARAN PRODUK SECARA DIGITAL PADA MASA COVID 19 DI VE BORDIR DAN SULAMAN BUKITTINGGI Anatia Agusti; Leni Gustina; Rizalina Rizalina
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2022): volume 3 Nomor 1 Tahun 2022
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v3i1.3473

Abstract

PKM ini diusulkan untuk melakukan kegiatan yang bersifat sosialisasi pemasaran produk secara digital pada masa covid 19. Dampak pandemi covid 19 sangat terasa di dunia bisnis dan ekonomi. Dalam waktu yang cukup singkat, pola pemasaran pun berubah terlebih ketika diberlakukan social distancing, serta pembatasan secara mikro. Para pelaku usaha harus putar otak untuk bisa memasarkan produk atau jasa mereka ke konsumen, sebagai strategi brand bertahan di tengah pandemi covid 19. Para pelaku bisnis mengoptimalkan pemasaran online dan digital branding sebagai sarana komunikasi dengan target konsumennya. Secara Umum, tahapan sosialisasi strategi pemasaran produk UMKM dengan secara digital di masa pademi covid 19 ini. dibagi ke dalam 4 (empat) tahapan, yaitu tahapan persiapan, tahap pelaksanaan, tahap evaluasi program dan tahapan pelaporan. Hasil dari sosialisasi ini menunjukan bertambahnya wawasan dan keinginan pelaku usaha untuk meningkatkan pemasaran secara digital.
Pelatihan Guru Dalam Penggunaan Internet di Sekolah Dasar Tahfidz Qur'an Adz-Zikra Rizalina Rizalina; Elvira Sawitri; Afni Nia Sari
Jurnal Pengabdian Masyarakat Dharma Andalas Vol 2 No 1 (2023): Jurnal Pengabdian Masyarakat Dharma Andalas
Publisher : LPPM Universitas Dharma Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jpmda.v2i1.1016

Abstract

Abstract In today's era, namely the era of globalization, technology is developing rapidly. Along with the development of information and communication technology, especially the internet with all its functions including surfing, browsing, e-mail, cloud storage has become a necessity for many people. One of the effects of globalization in the field of information technology is to facilitate a job, including in the world of education. The internet assists teachers in finding information, making interesting teaching materials and being able to convey them to students as attractively as possible and being able to store these teaching materials and share them with fellow teachers and students. Utilization of IT can make it easier for teachers to be more creative and innovative in developing subject matter in class. With the use of the Internet the need for information can be carried out more quickly, easily and efficiently so that understanding and mastery in its use are needed. Implementation of this Community Service in the form of counseling and training for Tahfidz Qur'an Adz-Zikra Elementary School teachers is useful for increasing the ability to operate the Internet so that teachers can obtain teaching materials that are up to date and interesting which makes the learning process expected to be more effective and efficient as well as creating space for teachers and students to engage in a more enjoyable teaching and learning system. Keywords: Training, Internet, Google Drive, Teachers, Teaching Materials.
Co-Authors Afni Nia Sari Anatia Agusti Elvira Sawitri Leni Gustina