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Analysis of MSME Innovation Strategies Before and After the Covid-19 Pandemic (Case Study of Omahan Kepanjen Coffee) Amelia Setyawati; Rayyan Sugangga; Farij Ibadil Maula; Adelia Rahma
International Journal Of Humanities Education and Social Sciences (IJHESS) Vol 2 No 1 (2022): IJHESS-AUGUST 2022
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijhess.v2i1.238

Abstract

The phenomenon of the COVID-19 pandemic has resulted in economic sluggishness in various sectors. The sectors affected include the MSME sector. Many business actors experienced a decrease in buyers which resulted in a decrease in sales turnover and many MSMEs closed, but there were still many MSMEs that survived and soon rose. Therefore, it is necessary to have a strategy that can make them continue to survive and increase the income turnover of MSME actors. One approach that can be taken to find opportunities and adapt to the situation is an innovation strategy-based approach. This study aims to explore the ups and downs of MSMEs by analyzing the innovation strategies carried out by MSMEs in the period before and after the Covid 19 pandemic with a case study of the Kepanjen Coffee Omahan business. The results of the study indicate that a business needs to immediately implement innovation management by taking into account the internal and external aspects of the company. The results of the innovation must be able to continue to strengthen the value proposition that can make the business strong in the long term. This can be seen from the Kopi Omahan business journey which implemented 4 types of innovation (product, process, marketing, organization), experienced growth in the pre-pandemic phase, then entered a crisis at the peak of the pandemic, and was able to bounce back when the pandemic began to subside.
The Challenges Of SMEs In Improving Team Work Discipline Affected By Motivation And Leadership In SMES In Malang Raya Amelia Setyawati; Feni Azadilah; Rayyan Sugangga; Adelia Rahma; Farij Ibadil Maula
International Journal of Economics and Management Research Vol. 2 No. 1 (2023): April : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v2i1.72

Abstract

The situation after the COVID-19 pandemic is now challenging Indonesian MSMEs, especially in Malang Raya, to maintain the existence of the economy. Team discipline determines the success or failure of an MSME. Teamwork requires the following laws. In addition, exemplary leadership must be given as a leader. In SMEs, motivation is the encouragement that makes someone want to work to meet their needs/desires. More specifically, leaders need role models to inspire their teams. The research aims to fill in the gaps of previous studies by conducting a comprehensive study of the discipline of teamwork in MSME actors in Malang Raya which is influenced by the owner's leadership and motivation. The researchers studied conducted this research because the discipline of the UMKM team would increase the growth of UMKM. This research contributes to three things, the first is to provide insight regarding the performance team of MSME actors. Both provide valuable information for the government to increase MSME participation. The third raises the leadership mindset of Malang Raya UMKM owners. Quantitative research with explanatory research. X1 Leadership and X2 Motivation affect the dependent variable Y Work Discipline of UMKM entrepreneurs in Malang Raya. MSME actors in Malang Raya, especially restaurants that already have branches, 22 MSME owners took a census/overall sample. The indication of each variable was adapted from relevant previous research. Data collection uses a questionnaire issued by MSME owners. Data analysis used SPSS for Windows 15. The results showed that partially motivation (X1) had an effect on employee discipline. (2) Leadership (X2) has a significant effect on discipline employees. (3) Motivation (X1) and Leadership (X2) affect work discipline simultaneously. (4) Research shows that leadership has a significant effect on employee discipline.
Dampak Covid-19 Terhadap Stabilitas Nilai Saham Di Bursa Efek Indonesia (Blue Chip Periode 2016 – 2020) Arum Cahya; Amelia Setyawati; Selfiah Selfiah; Farij Ibadil Maula; Moh Shabri
RISK : Jurnal Riset Bisnis dan Ekonomi Vol. 3 No. 1 (2022)
Publisher : Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/risk.v3i1.3258

Abstract

This study aims to analyze the effect of the pandemic on price stability or stock value and analyze the analysis of the effect of changes in value on investor satisfaction during the pandemic. This study uses a qualitative method with a descriptive approach. The population in this study is the Blue Chips company, which is the Blue Chips company, totaling 10 companies for the 2018-2020 period. The data collection method in this study used observation, namely secondary data and stock exchange observations. The type of data used is the type of secondary data