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RAHUL
Pendidikan Ekonomi Fakultas Ekonomi Universitas Negeri Makassar
Arts Humanities Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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ANALISIS STRATEGI PEDAGANG KULINER DITINJAU DARI PERENCANAAN KEUANGAN DAN KONDISI SOSIAL EKONOMI KELUARGA DI KACAMATAN BINAMU KABUPATEN JENEPONTO RAHUL; THAMRIN TAHIR; MUHAMMAD HASAN; MUHAMMAD DINAR
JURNAL EKONOMI, SOSIAL & HUMANIORA Vol 4 No 03 (2022): INTELEKTIVA : JURNAL EKONOMI, SOSIAL DAN HUMANIORA - EDISI NOVEMBER 2022
Publisher : KULTURA DIGITAL MEDIA ( Research and Academic Publication Consulting )

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Abstract

The purpose of this study is to determine the methods culinary traders utilize to increase their revenue for family welfare as well as the challenges they encounter in doing so. Using a descriptive qualitative methodology, this study. Using data analysis methods including data reduction, data collecting, data presentation, and conclusion-drawing in this study According to the study's findings, culinary traders maintain product quality, set reasonable product prices, run promotions, select locations strategically, and offer the best service possible to customers. On the other hand, they face challenges like business location restrictions and venture capital constraints. Data analysis was done using SWOT analysis.
Co-Authors Muhammad Dinar Muhammad Hasan Thamrin Tahir