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All Journal International Journal of Economics, Management, Business, and Social Science CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Journal of Artificial Intelligence and Digital Business Journal of Economics, Business, Management, Accounting And Social Sciences (JEBMASS)
Burhan Stafrezar
STIE Mahardhika Surabaya
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Social Sciences

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Analysis of the Effect of the Covid-19 Pandemic on the Import Process of Auxiliary and Raw Materials for Coffee Burhan Stafrezar; Amin Sadiqin
INTERNATIONAL JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND SOCIAL SCIENCE (IJEMBIS) Vol. 2 No. 3 (2022): September 2022
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The free market is being promoted, and the trade era continues to develop globally so that companies that have import-related businesses need knowledge of import procedures and updated regulations related to customs, shipping, banking, taxation, and matters relating to imports. With adequate knowledge, the company can run the business smoothly and minimize the problems that occur in the field. In particular, executives, importers, and purchasing departments are expected to gain a deeper understanding of customs, the concept of international trade, and international taxation. Import is the entry of goods into the customs area. The entry of goods through the delivery of goods mechanism. Shipment is goods that are sent using the postal service provider with the laws and regulations in the postal sector. Courier Service Company (PJT) is a postal service provider that has obtained a business license from the relevant agency to provide mail, document, and package services in accordance with statutory regulations in the postal sector. International trade regulations, start from many economic instruments to achieve economic growth. Coffee is a drink that is loved by the people of Indonesia. Coffee is a drink that may be a daily drink or just to accompany you when you are relaxing. Coffee is also attached to our minds as a drink that interrupts sleepiness.
PENGARUH PROMOSI DAN PELAYANAN UNTUK KEPUTUSAN PEMBELIAN JASA Aldhiansyah Egy Pramanto; Burhan Stafrezar
JOURNAL OF ECONOMICS, BUSINESS, MANAGEMENT, ACCOUNTING AND SOCIAL SCIENCES Vol. 1 No. 5 (2023): JULY 2023
Publisher : PUTRA JAWA PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63200/jebmass.v1i5.86

Abstract

In today's modern era, many businesses are opening shops in the field of shoe washing services, especially in big cities. The research conducted by the author aims to see whether or not there is influence of promotion and service in making decisions to purchase shoe washing services. The sample used in this study amounted to 30 customers purchasing services. This study utilized a qualitative approach by conducting several face-to-face interviews. The results of the study show that all statement items are stated in a narrative, valid and also reliable manner.
Potensi dan Tantangan Digitalisasi dalam Memajukan Wisata Halal di Indonesia: Solusi dan Implementasi Burhan Stafrezar
JOURNAL OF ECONOMICS, BUSINESS, MANAGEMENT, ACCOUNTING AND SOCIAL SCIENCES Vol. 2 No. 6 (2024): SEPTEMBER 2024
Publisher : PUTRA JAWA PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63200/jebmass.v2i6.157

Abstract

Digitalization has great potential in advancing the halal tourism sector in Indonesia, in line with the global trend of adopting technology to enhance the traveler experience. As a country with the largest Muslim population, Indonesia has the opportunity to become the world's premier halal tourism destination. Global Muslim tourism spending reached USD 102 billion in 2020, despite a decline due to the pandemic. Digitalization can accelerate this recovery through innovations such as sharia-based booking platforms, halal guide apps, and digital payment solutions. However, challenges such as technological infrastructure gaps, low digital literacy and regulatory limitations are significant barriers. This study examines the potential of digitalization in supporting the growth of halal tourism in Indonesia, including implementation solutions that include strengthening regulations, multi-stakeholder collaboration, and inclusive digital infrastructure development. This study also explores the experiences of other countries, such as Malaysia and the United Arab Emirates, in integrating technology to support halal tourism, to provide strategic recommendations relevant to Indonesia.
Hasil Analisis Peran Gojek dalam Menggenggam Pasar dengan Strategi Pemasaran Digital Burhan Stafrezar
JOURNAL OF ECONOMICS, BUSINESS, MANAGEMENT, ACCOUNTING AND SOCIAL SCIENCES Vol. 3 No. 1 (2024): NOVEMBER 2024
Publisher : PUTRA JAWA PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63200/jebmass.v3i1.168

Abstract

This research analyses Gojek's role in maintaining market share through the implementation of innovative digital marketing strategies. As the leading on-demand service platform in Indonesia, Gojek utilises various digital channels, such as social media, online advertising, and customer data analytics, to strengthen its presence in the market. This study uses a qualitative approach with a descriptive analysis method to evaluate the effectiveness of digital marketing strategies implemented by Gojek in creating brand awareness, attracting new customers, and building consumer loyalty. The results of the analysis show that Gojek's success is driven by an integrated digital marketing approach, including data-driven service personalisation, promotion through social media, and innovation in service features such as cashback and loyalty programs. In addition, Gojek's ability to adapt to the needs of local consumers provides a significant competitive advantage amid increasingly fierce market competition.This study concludes that digital marketing strategies play a key role in Gojek's success in maintaining and expanding market share. The findings provide important insights for other technology companies looking to maximise the potential of digital marketing in the face of market challenges.
DEVELOPMENT OF A MARKETING SYSTEM OF PROCESSED SWEET PATIO PRODUCTS IN HARUM WANGI MSMEs IN BANYUSARI VILLAGE Burhan Stafrezar
CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Vol. 3 No. 1 (2023): OCTOBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/cashflow.v3i1.811

Abstract

UMKM Harum Wangi processes sweet potatoes into various products, including sweet potato brownies and sweet potato cysts. The limited promotion of these products has hindered their widespread recognition among the public, potentially leading to reduced income. This research employs a descriptive method to address this issue. The study involves direct field action and comprises four stages: 1) Observation, 2) Data analysis, 3) Planning, and 4) Implementation. The findings of the marketing research reveal that UMKM Harum Wangi heavily relies on word-of-mouth promotion. To enhance marketing efforts, it is recommended that the business establish a presence on Facebook and Instagram. Leveraging these social media platforms not only offers cost-effective promotional avenues but also extends customer outreach, potentially spanning across Indonesia. Furthermore, for systematic product distribution, establishing sales accounts on e-commerce platforms such as Shopee and Tokopedia is advised. Additionally, creating visually appealing promotional materials like banners and posters can contribute to better brand awareness and public recognition of these MSME products.
Peran Admin Produksi dalam Pengelolaan Bahan Baku dan Kualitas pada PT. Global Offset Sejahtera Khoirunisa Maylani Putri; Burhan Stafrezar
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.9943

Abstract

Perkembangan industri percetakan yang semakin pesat menuntut perusahaan untuk meningkatkan efektivitas dan efisiensi operasional agar mampu bersaing. Salah satu faktor pendukung kelancaran produksi adalah pengelolaan bahan baku dan pengawasan kualitas produk. Pengelolaan bahan baku yang baik dapat menjaga ketersediaan material sesuai kebutuhan, sedangkan pengawasan kualitas diperlukan untuk menghasilkan produk yang sesuai standar perusahaan dan kebutuhan pelanggan. Dalam kegiatan operasional, admin produksi memiliki peran penting dalam mendukung administrasi produksi, pengelolaan bahan baku, serta pengawasan kualitas hasil produksi.Penelitian ini bertujuan untuk mengetahui peran admin produksi dalam pengelolaan bahan baku dan kualitas produk pada PT. Global Offset Sejahtera. Metode penelitian yang digunakan adalah metode deskriptif dengan pendekatan observasi selama kegiatan magang berlangsung. Data diperoleh melalui pengamatan langsung, dokumentasi perusahaan, dan pencatatan aktivitas kerja.Hasil penelitian menunjukkan bahwa admin produksi berperan dalam pencatatan bahan baku, pengawasan stok, penyusunan laporan produksi, monitoring hasil produksi, serta koordinasi dengan bagian produksi dan gudang. Admin produksi juga membantu memastikan kualitas produk sesuai standar perusahaan. Kendala yang ditemukan meliputi ketidaksesuaian data stok, keterlambatan bahan baku, dan kesalahan hasil produksi. Upaya yang dilakukan perusahaan yaitu pengecekan stok secara berkala, peningkatan koordinasi, dan pengawasan kualitas selama proses produksi. Dengan administrasi produksi yang baik, perusahaan dapat meningkatkan efektivitas kerja dan menjaga kualitas produk.
Analisis Upaya Koperasi Simpan Pinjam dalam Meningkatkan Kepuasan Anggota (Studi pada KSP "Artha Mitra Sejahtera") Amelia Andhini; Burhan Stafrezar
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.10939

Abstract

Penelitian ini bertujuan untuk menganalisis upaya Koperasi Simpan Pinjam (KSP) Artha Mitra Sejahtera dalam meningkatkan kepuasan anggota melalui pengelolaan administrasi dan pelayanan yang diberikan. Penelitian menggunakan pendekatan deskriptif kualitatif dengan teknik pengumpulan data berupa observasi partisipatif, wawancara tidak terstruktur, dan dokumentasi yang dilakukan selama kegiatan magang di KSP Artha Mitra Sejahtera. Data dianalisis menggunakan model analisis interaktif yang meliputi reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa upaya peningkatan kepuasan anggota dilakukan melalui pengelolaan administrasi yang terstruktur, pelayanan anggota yang responsif, pengawasan administrasi yang berkelanjutan, pembagian tugas yang jelas, serta budaya organisasi yang mendukung kualitas pelayanan. Pengelolaan administrasi yang dilakukan secara sistematis mampu meningkatkan akurasi data dan transparansi informasi kepada anggota. Selain itu, pelayanan yang didukung oleh petugas lapangan memberikan kemudahan akses layanan bagi anggota. Pengawasan yang dilakukan secara berkala turut menjaga konsistensi pelaksanaan prosedur kerja dan kualitas pelayanan. Temuan penelitian menunjukkan bahwa kepuasan anggota tidak hanya dipengaruhi oleh layanan keuangan yang diberikan, tetapi juga oleh efektivitas sistem administrasi, kualitas pelayanan, dan budaya organisasi yang diterapkan koperasi. Oleh karena itu, peningkatan kualitas administrasi dan pelayanan menjadi faktor penting dalam menjaga kepercayaan serta loyalitas anggota terhadap koperasi. Temuan ini menunjukkan bahwa sinergi antara administrasi, pelayanan, pengawasan, dan budaya organisasi berkontribusi dalam menciptakan pelayanan yang profesional, meningkatkan partisipasi anggota, serta mendukung keberlanjutan koperasi di tengah perkembangan kebutuhan masyarakat modern.
Peran Manajemen Logistik Bahan Baku dalam Mendukung Kelancaran Proses Produksi di PT International Packaging Manufacturing Muhammad Efendy; Burhan Stafrezar
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.11384

Abstract

This study describes the role of raw material logistics management in supporting the continuity of production activities at PT International Packaging Manufacturing. The study was conducted through an internship in the Raw Material Logistics Division from April to July 2026 using a qualitative descriptive approach. Data were obtained through direct observation, interviews with field supervisors and logistics staff, and documentation of inventory-related activities. The observed activities included checking the quantity and condition of incoming materials, recording receipts and issues, arranging materials according to storage locations, monitoring inventory levels, conducting stock opname, and distributing materials to the production department. The results show that structured logistics management helps maintain material availability, improve inventory data accuracy, reduce the risk of shortages and excess stock, and support timely production. The integration of physical inspection, systematic recording, periodic reconciliation, and coordination between logistics and production is essential for preventing operational disruptions. The internship also demonstrates that information systems, clear work procedures, employee discipline, and effective communication strengthen inventory control. In addition to providing insight into warehouse operations, the internship improved the student’s communication, teamwork, accuracy, discipline, adaptability, and responsibility. These findings emphasize that reliable raw material logistics is a component of efficient manufacturing operations.
Co-Authors Aldhiansyah Egy Pramanto Amelia Andhini Amin Sadiqin Khoirunisa Maylani Putri Muhammad Efendy