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All Journal Aptekmas : Jurnal Pengabdian Kepada Masyarakat
Muhammad Maladi
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STRATEGI DAN BAURAN PEMASARAN BAGI PEDAGANG KUE CINCIN DI BARABAI Muhammad Maladi; Melda Sari; Nirza Marzuki Husein; Henny Septiana Amalia; Abdul Kadir; Dini Rusqiati; Iqbal Firdaus; Rio Adi Saputra; Ahmad Raihan; Punda Susanto; Nikita Laurencia
Aptekmas Jurnal Pengabdian pada Masyarakat Vol 5 No 4 (2022): APTEKMAS Volume 5 Nomor 4 2022
Publisher : Politeknik Negeri Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36257/apts.v5i4.4715

Abstract

The large number of various types of food from other regions makes local food threatened, not to mention the traditional food from other regions in Indonesia which is no less delicious. Many types of food that we used to be able to enjoy are now getting hard to find and the younger generation now don't even know about this type of food. Serious efforts are needed from the government, universities and from the community itself to preserve the local specialties. In order to preserve and develop the regional food, the STIE Indonesia Banjarmasin lecturer team took the time to visit the Hulu Sungai Tengah area, precisely in Barabai City, which is about 150 km away, to do community service by sharing knowledge about entrepreneurship and marketing. The STIE Indonesia Banjarmasin lecturer team conducted a preliminary survey to find out the needs and problems faced by the traders, and continued with brainstorming about the marketing problems they face in the field. After listening to the facts in the field and discussing the problems they face, namely: proposing proposals for capital assistance, providing different flavors, Improving packaging materials and designs by branding, promoting using social media and adding retail points
PELATIHAN BAHASA INGGERIS UNTUK KARYAWAN BANK KALSEL Muhammad Maladi; Soelistijono Boedi; Abdul Kadir; Henny Septiana Amalia; Firdaus, Iqbal; Budi Dermawan
Aptekmas Jurnal Pengabdian pada Masyarakat Vol 7 No 3 (2024): APTEKMAS Volume 7 Nomor 2 2024
Publisher : Politeknik Negeri Sriwijaya

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Abstract

Ability in using English will have a competitive advantage in building strong business relationships and understanding the needs of international customers. However, many bank employees face challenges in developing their English skills. Some of them may have limited access to adequate learning resources, while others may not have enough spare time to attend formal training. Moreover, some bank employees may feel less confident in using English in real business situations, such as interacting with foreign customers or participating in international meetings.  Therefore, through this community service program, we aim to address these obstacles and assist bank employees in developing the English skills necessary for success in an increasingly global banking environment. By providing intensive training, mentoring, and relevant learning resources, we hope to enhance the English competence of bank employees, strengthen their
Co-Authors Abdul Kadir Ahmad Raihan Boedi, Soelistijono Budi Dermawan Dini Rusqiati Firdaus, Iqbal Henny Septiana Amalia Iqbal Firdaus Melda Sari Nikita Laurencia Nirza Marzuki Husein Punda Susanto Rio Adi Saputra