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All Journal MUKADIMAH: Jurnal Pendidikan, Sejarah, dan Ilmu-ilmu Sosial Jurnal Iso
Dinda Gita Puspita
Universitas Islam Negeri Sumatera Utara
Humanities Education Environmental Science Social Sciences

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The Role of Communication in Building Cooperation Between Members of the Islamic Student Association Commissariat of the Faculty of Social Sciences, North Sumatra State Islamic University Dinda Gita Puspita; Muhammad Hafizh Raihan; Wendy Ilham Pratama; Hasan Sazali Maulana; Andinata Dalimunthe
Jurnal ISO: Jurnal Ilmu Sosial, Politik dan Humaniora Vol. 2 No. 2 (2022): Desember
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/iso.v2i2.814

Abstract

Indonesia is a democratic country, with the highest authority in the hands of the people having an important role in aspects of state life. Therefore, it is very important for people to know about the life of the nation and state or in other words politics. Without political awareness, the level of public political participation is also low which can have an impact on obstacles to national development. Political awareness can be obtained through several things, one of which is joining organizations, especially for students to join student organizations. Student organizations are divided into two, namely intracampus and extrasemous organizations. Intracampus Student Organizations are student organizations that exist in universities and receive student activity funds from college managers and/or from ministries/institutions. This student organization both intracampus and extracrees has played a positive role in providing students with an understanding of political life. One of them is the extra-general organization of the Islamic Student Association. The Islamic Student Association (HMI) is an extractcoat organization founded in Yogyakarta on February 5, 1947/14 Rabi'ul early 1366 H which was initiated by the Pane
Studi Kajian Ketidaksetaraan Gender dalam Iklan Televisi Promo Detergen Attack Easy Dinda Gita Puspita; Solihah Titin Sumanti
MUKADIMAH: Jurnal Pendidikan, Sejarah, dan Ilmu-ilmu Sosial Vol 7, No 1 (2023)
Publisher : Prodi Pendidikan Sejarah Fakultas Keguruan dan Ilmu Pendidikan Universitas Islam Sumatera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30743/mkd.v7i1.6938

Abstract

This study aims to investigate the representation of women in television advertisements for Attack Easy detergent promotions and analyze gender inequality based on subordination, workload, and gender and sex differences. The study employed qualitative research and Roland Barthes's semiotic analysis to explore the relationship between signifiers and signs in a sign with denotations and connotations. The findings revealed a complex portrayal of gender, including both gender equality and gender imbalance. While women are depicted as capable of performing heavy work typically done by men, they are still relegated to the role of housewives and remain subordinate in society. Additionally, gender differences are often conflated with sex differences, contributing to ongoing misunderstandings about the nature of gender inequality. Overall, this research underscores the need for more nuanced representations of gender in media and highlights the ongoing challenges facing efforts to achieve gender equality in society.
Co-Authors Andinata Dalimunthe Hasan Sazali Muhammad Hafizh Raihan Solihah Titin Sumanti Wendy Ilham Pratama