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All Journal International Journal of Business and Social Science Research
Allessandro Siblio
ESB Business School, Reutlingen, Germany
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Social Sciences

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Moral change and the purchase-sale relationship: Critical analysis of Swiss and German companies Marco Schmaeh; Allessandro Siblio; Patrick Höra; Jessica Sager; Leon Winter; Benjamin Schwegler
International Journal of Business and Social Science Research Vol. 3 No. 12 (2022): Vol. 3 No. 12 (2022): December (IJBSSR)
Publisher : The Institute of Academic Research and Publication (IARP)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (906.263 KB) | DOI: 10.47742/ijbssr.v3n12p2

Abstract

This study examines the awareness and causes of moral change from the economic perspective in Germany and Switzerland. Based on an analysis of value research to date and interviews with experts in B2B sales, the manifestations of moral change are critically examined and recommendations for action are derived on an employee-specific and company-wide level.
Co-Authors Benjamin Schwegler Jessica Sager Leon Winter Marco Schmaeh Patrick Höra