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Peranan Laboratorium Terpadu Dalam Melahirkan Wirausaha Muda Melalui Program Pekan Kewirausahaa Mail Hilian Batin; Iceu Sri Gustiana; Zulfikri
ARBITRASE: Journal of Economics and Accounting Vol. 3 No. 2 (2022): November 2022
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/arbitrase.v3i2.497

Abstract

Role is an action performed by a person in an event. In this study, the role aimed at the Integrated Laboratory in carrying out the entrepreneurship week program. The presence of laboratories in universities is important as a place for students to experiment in the teaching and learning system. Material about Entrepreneurship is always taught to students, but only fixated on assignments but not yet of economic value. There is an entrepreneurship week program as a forum for students to be creative in selling their products to a wide audience and always evaluated by the laboratory if there are obstacles in the field. This type of research is field research with a qualitative approach. Primary and Secondary data are also needed as a complement to the perfection of the research. The results showed that integrated laboratories play a role in producing young entrepreneurs through the entrepreneurship week program, although there are still some obstacles that occur, but will always improve for future improvement.
PENGARUH CORPORATE IMAGE DAN PERCEIVED VALUE TERHADAP KEPUTUSAN MUZAKKI MEMBAYAR ZAKAT DI LAZ LMI SUMATERA SELATAN Zulfikri Zulfikri; Rinol Sumantri
JEBI (Jurnal Ekonomi dan Bisnis Islam) Vol 7, No 2 (2022): Juli - Desember 2022
Publisher : Universitas Islam Negeri Imam Bonjol Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15548/jebi.v7i2.384

Abstract

This research has a goal, namely to determine the effect of corporate image, perceived value on muzakki's decisions in distributing zakat at LAZ LMI Suamtera Selatan with an associative approach with quantitative research and the data used is in the form of primary and secondary resulting from questions answered by respondents then processed and analyzed by multiple linear regression. The results of the study show that corporate image and perceived value have a considerable and significant influence on the muzakki's decision to distribute zakat at LAZ LMI, namely 67.7%, and the remaining 32.3% is influenced by other factors not explained in this study. This means that if there is an increase in corporate image and perceived value, it will increase the muzakki's decision to pay zakat, and vice versa if there is a decrease in corporate image and perceived value, it will reduce the muzakki's decision to pay zakat. For future researchers, it is hoped that this can be used as a reference to be able to continue and build on variables that are able to condition the state of the population and with mature techniques.
Digital Marketing Communication Dalam Penghimpunan Zakat Di Indonesia Zulfikri Zulfikri
Jurnal I-Philanthropy Vol 2 No 1 (2022): I-PHILANTHROPY:A Research Journal On Management Of Zakat and Waqf
Publisher : Prodi Manajemen Zakat dan Wakaf Fakultas Ekonomi dan Bisnis Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19109/iphi.v2i1.12927

Abstract

This study aims to analyze how it AISAS Model impacted the brand and image of OPZ when it publicised zakat. People's daily communication patterns, which formerly relied on a manual system but have now transitioned to a digital system, have changed as a result of the general rise of internet technology users. People can interact, exchange information, and communicate more easily because to technological advancements, which makes it simpler for them to make judgments. The amount of money raised for zakat since people began living more digitally orientated lives has increased by 30%. Zakat is still much below the intended level, according to data from Baznas, thus digital zakat management and introduction are required to reach a wider audience and raise the number of muzakki and improve zakat collections, respectively. According to Dentsu's theory in promoting and providing zakat literacy, starting with the audience's attention and then attracting (Interest) when displayed on social media and applications so that the audience searches (Search) receives all the information and decides in using the service (Action), all zakat management organizations (OPZ) that are not yet running optimally need to introduce zakat. This research utilizes a qualitative literature review methodology. The information used is secondary data, comprised of articles, books, publications, zakat-related material, and other publications. Secondary information reveals that Baznas has good zakat management, yet there are still OPZs that haven't done it.