Article Per Year (5 Year)
p-Index From 2021 - 2026
0.61
P-Index
This Author published in this journals
All Journal Jurnal Dakwah Tabligh WARTA Jurnal Pariwisata Nusantara Journal of Sharia Tourism and Hospitality
Nasrullah Nasrullah
Program Studi D3 Bina Wisata, Fakultas Ekonomi Dan Ilmu-Ilmu Sosial, Universitas Fajar
Religion Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

 1 
Peningkatan Keterampilan Pengolahan Penganan Jagung “Pulut” Ibu-Ibu Petani Jagung di Kelurahan Manongkoki Nasrullah Nasrullah; Andi Dian Novita; Yusmanizar Yusmanizar
WARTA LPM WARTA LPM, Vol. 23, No. 2, September 2020
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/warta.v23i2.10128

Abstract

Tujuan dari kegiatan ini adalah untuk mengatasi masalah mitra yang sedang berkembang di Manongkoki yaitu pemahaman tentang kewirausahaan, yang meliputi aspek produksi, manajemen bisnis, sistem pemasaran dan fasilitas infrastruktur yang tidak memadai. Ibu-Ibu Petani Jagung Manongkoki merupakan ibu-ibu yang memiliki lahan dan tanaman jagung yang luas dan banyak, dan aktivitas keseharian dihabiskan dirumah hanya sebagai Ibu Rumah Tangga. IbuIbu Petani Jagung Pulut dipilih sebagai mitra PKM mengingat Sumber Daya Alam berupa Jagung Pulut yang dimiliki melipah ruah namun belum mampu diolah menjadi suatu produk yang bernilai jual tinggi. Ketersediaan bahan baku, waktu dan tempat ini dipandang sudah sebagai modal besar, sehingga melalui kegiatan ini kebutuhan lainnya berupa alat produksi serta media pemasaran sebagai pelengkap akan disediakan oleh tim pengabdian masyarakat. Metode yang dilakukan adalah community development melalui kegiatan penyuluhan dan pendampingan pembuatan jagung pulut (jagung berlilin) menjadi penganan jagung pulut (jagung berlilin). Hasil yang diperoleh selama implementasi dari aspek produksi, kelompok bulosibatang memahami manfaat besar tanaman jagung pulut (jagung berlilin) melalui kegiatan penyuluhan yang dilakukan, mengetahui cara mengolah jagung pulut (jagung berlilin) yang dapat ditingkatkan nilainya. Mitra sudah memahami cara yang benar dari aspek manajemen bisnis keuangan dan pemasaran, publik menghasilkan penganan jagung pulut (jagung lilin) yang siap dipasarkan dengan sistem pengemasan yang dapat menarik konsumen. Fasilitas pendukung untuk kegiatan juga diberikan kepada mitra.
STRATEGI KOMUNIKASI DIGITAL BALAI PELESTARIAN CAGAR BUDAYA SULAWESI SELATAN DALAM MENINGKATKAN KUNJUNGAN WISATAWAN, STUDI KASUS: FORT ROTTERDAM Soraya Firdausy; Ibnu Qayyim Na'iem; Yusmanizar; Nasrullah
Jurnal Dakwah Tabligh Vol 23 No 2 (2022)
Publisher : Fakultas Dakwah dan Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/jdt.v23i2.32709

Abstract

Tourism in Indonesia continues to be managed seriously by the Indonesian government in order to improve and develop tourism objects in Indonesia with the aim and purpose of none other than increasing the number of tourist visits from both foreign and domestic tourists. Tourism in Indonesia itself is managed by the Indonesian Ministry of Tourism which has the branding "Wonderful Indonesia" which is intended for foreign tourists and "Pesona Indonesia" which is aimed at domestic tourists. Pesona Indonesia on YouTube uses a digital campaign that is supported by the use of endorsements in the form of artists or vloggers to increase audience interest, whether watching videos on YouTube or taking trips. Tourism is one of the potential fields in terms of the development of a country, this is because tourism is considered capable of having a positive impact as a driver of people's economic activities. The most positive impact is that tourism plays an important role as a driver of economic growth and prosperity in terms of development in an area. Makassar City itself has a variety of tourism potential, ranging from natural, cultural, and artificial tourism to special interest tours, that's why many local and foreign tourists visit Makassar City. One of them is a historical heritage tourist attraction, namely Fort Rotterdam. The Cultural Conservation Preservation Center (BPCB) is a technical implementing unit of the Ministry of Education and Culture in the field of cultural heritage preservation which is under and responsible to the Director General of Culture. BPCB is in charge of protecting, developing, and utilizing cultural heritage and suspected cultural heritage in its working area. BPCB South Sulawesi as the management unit of Fort Rotterdam must know very well how to disseminate information about cultural sites, especially in the digital era. The main factor that must be considered to increase interest in visiting is to formulate and implement a targeted communication strategy, because the key to all human activities is communication, and strategy is the right way to deal with all these activities in order to achieve goals and remove obstacles. resolve. Although there are many tourist attractions in Makassar, if foreign tourists do not know this information, they will not be able to enjoy the development of tourism. This study uses descriptive qualitative research, using observation and interviews as data collection techniques. The data analysis process is carried out by examining all available data from various sources, namely observations, interviews, personal documents, and official documents. Then check the validity of the data using data triangulation and technical triangulation. The results show that the communication strategy of the South Sulawesi Cultural Heritage Preservation Center uses four stages, namely introducing the audience to determine the target of the communication strategy to be carried out, compiling messages, using informative and repetition methods, and utilizing the media as a means of disseminating information through Public Service and Publication Working Group. Supporting and inhibiting factors are also factors that affect the effectiveness of the communication strategy of the South Sulawesi Cultural Heritage Preservation Center.
Pariwisata dan Degradasi Ekosistem Sungai Karst: Studi Kualitatif di Rammang-Rammang Meidy Putri Utami; Nasrullah; Yogi Prambudi
Journal of Sharia Tourism and Hospitality Vol. 4 No. 1 (2026): Journal of Sharia Tourism and Hospitality
Publisher : Department of Sharia Tourism, Faculty of Islamic Economics and Business UIN Siber Syekh Nurjati Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70095/jetour.v4i1.127

Abstract

Kawasan karst Rammang-Rammang di Kabupaten Maros, Sulawesi Selatan, merupakan destinasi ekowisata ikonik dengan Sungai Pute sebagai daya tarik utamanya. Perkembangan pariwisata yang pesat di kawasan ini diduga menimbulkan tekanan terhadap ekosistem sungai karst yang secara alamiah rentan terhadap pencemaran. Penelitian ini bertujuan mendokumentasikan indikasi penurunan kualitas Sungai Pute berdasarkan observasi lapangan dan persepsi aktor lokal, serta merumuskan rekomendasi pengelolaan berkelanjutan. Pendekatan kualitatif dengan strategi studi kasus digunakan melalui observasi partisipatif pada beberapa kunjungan lapangan dan wawancara informal terhadap lima informan kunci satu pemandu wisata, dua operator perahu, dan dua wisatawan. Data dianalisis menggunakan analisis tematik induktif. Hasil observasi menunjukkan indikasi kasatmata penurunan kualitas Sungai Pute, ditandai akumulasi sampah plastik, residu bahan bakar perahu, dan limbah organik tak terkelola. Informan secara konsisten mempersepsikan penurunan kejernihan air seiring lonjakan kunjungan wisatawan. Penelitian ini tidak melibatkan pengukuran kualitas air secara laboratoris; karena itu, temuan terkait kondisi sungai dipahami sebagai indikasi observasional dan persepsi informan, bukan diagnosis ilmiah yang terverifikasi secara kuantitatif. Penelitian menyimpulkan bahwa model pengelolaan pariwisata saat ini perlu dicermati lebih lanjut, dan merekomendasikan kajian kualitas air lanjutan serta penguatan tata kelola kolaboratif antar pemangku kepentingan.Kata Kunci:, Ekowisata, Karst, Observasi Kualitatif, Rammang – Rammang, Sungai Pute
The Development of the Rantepao Town Square Area as an Integrated Cultural Tourism Destination in North Toraja Meidy Putri Utami; Nasrullah; Ni Nyoman Harnika
Jurnal Pariwisata Nusantara (JUWITA) Vol. 5 No. 2 (2026): Jurnal Pariwisata Nusantara
Publisher : PROGRAM STUDI PARIWISATA SYARAH, FAKULTAS EKONOMI DAN BISNIS ISLAM, UNIVERSITAS ISLAM NEGERI MATARAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/juwita.v5i2.16093

Abstract

Purpose: This study aims to identify the physical and non-physical potential of the Rantepao Town Square area, analyze its existing conditions based on the 4A tourism components, and formulate development directions for the area as an integrated cultural tourism destination in North Toraja. Method: A qualitative case study approach was used, collecting data through direct field observations, documentation, and in-depth interviews with site managers, the Tourism Office, visitors, local communities, artists, and traders. Data were analyzed using the interactive model with source and method triangulation. Result: Empirical evidence confirms strong cultural appeal anchored by the Pongtiku Monument, Tongkonan inspired museum housing traditional mummies, and authentic Alang, positioning the square as North Toraja’s central urban cultural gateway. However, development as an integrated destination is constrained by multi-dimensional gaps: spatial-functional parking conflicts, unmaintained basic amenities, physical damage to the Art Center, lack of cultural interpretation trails, and fragmented governance without formal MSME inclusion. To bridge these gaps, a phased development roadmap with defined implementation stages, responsible stakeholders, and measurable indicators was formulated, prioritizing short-term functional fixes (0–1 year), medium-term informational/economic integration (1–3 years), and long-term Art Center revitalization (3–5 years). Contribution: This study contributes to destination management literature by examining the integration of cultural heritage and urban open spaces. Practically, it offers strategic recommendations for sustainable heritage preservation and local economic enhancement.
Co-Authors Dian Novita Ibnu Qayyim Na'iem Meidy Putri Utami Meidy Putri Utami Ni Nyoman Harnika Soraya Firdausy Yogi Prambudi Yusmanizar