Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Jurnal Manajemen
Annisa Syachril
Politeknik Negeri Banyuwangi
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Strategi Pengembangan Usaha Ternak Sapi Potong di Masa Pandemi pada UD. Terobos Kabupaten Kupang Dani Agung Wicaksono; M. Habbib Khirzin; Annisa Syachril
MAMEN: Jurnal Manajemen Vol. 2 No. 1 (2023): Januari 2023
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/mamen.v2i1.1108

Abstract

This research aims to know internal and external factors and determine the right strategies for the development of beef cattle business in UD. Terobos. The method used is qualitative and quantitative with the determination of respondents in purposive sampling. This data is processed using SWOT analysis as a formulation of strategy and QSPM as a decision strategy. The results of this study indicate that UD. Terobos has 4 strengths, 2 weaknesses, 4 opportunities, and 3 threats. The IFAS evaluation value in this study was 2.813 and the EFAS evaluation value was 2.851. The results of the IE matrix show UD. The breakthrough is in the V quadrant position, this condition is classified into grow and stability. This shows that the company needs a strategy to grow better. The results of the SWOT analysis show 4 alternative strategies that can be recommended for the development of UD. Break through. The results of the QSPM priority marketing strategy suggested are holding regular livestock program training by the government to increase the scale of beef cattle business to become more advanced (S-O) with a TAS (Total Attractive Score) value of 5.393.
Co-Authors Dani Agung Wicaksono M. Habbib Khirzin