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PENGARUH LINGKUNGAN KERJA, DISIPLIN KERJA DAN KOMPENSASI TERHADAP KINERJA KARYAWAN DI BAGIAN PRODUKSI PT. SUPREME FOOD REMBANG Alvin Mukti Prasetya; Dian Ayu Liana Dewi; Muhammad Tahwin; Syaiko Rosyidi
BBM (Buletin Bisnis & Manajemen) Vol 9, No 01 (2023): Vol. 09 No. 01, Tahun 2023
Publisher : Universitas YPPI Rembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47686/bbm.v9i01.569

Abstract

Tujuan penelitian ini guna mengetahui pengaruh variabel lingkungan kerja, disiplin kerja serta kompensasi terhadap kinerja karyawan di bagian produksi PT Supreme Food Rembang. Pengumpulan data menggunakan teknik penyebaran kuesioner. Penentuan jumlah sampel menggunakan teknik sensus (teknik sampel jenuh) sehingga diperoleh angka untuk jumlah poulasi maupunnya sampelnya 59 responden. Datanya dianalisis dengan menggunakan analisis linier berganda. Penelitian ini menghasilkan Lingkungan kerja berpengaruh secara positif signifikan terhadap kinerja karyawan, disiplin kerja berpengaruh secara negatif tidak signifikan terhadap kinerja karyawan dan kompensasi berpengaruh secara positif tidak signifikan pada kinerja.Kata kunci: lingkungan kerja, disiplin kerja, kompensasi, kinerja.
THE EFFECT OF PRODUCT DIVERSITY, TOURIST ATTRACTIONS, PRICING AND SERVICE QUALITY MEDIATED BY CUSTOMER SATISFACTION ON TOURIST LOYALTY TO TOURIST ATTRACTION (Case Study on Mbrumbung Market Tourists, Rembang Regency) Septi Cahya Sari; Syaiko Rosyidi
Jurnal Ekonomi Vol. 12 No. 3 (2023): Jurnal Ekonomi, 2023, September
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study is to show the influence of product diversity , tourist attractions, pricing, service quality mediated by customer satisfaction on tourist loyalty on tourist attraction (case study on tourists of Pasar Mbrumbung Rembang Regency). This study uses independent variables, namely product diversity , tourist attractions, pricing and service quality, bound variables, namely tourist loyalty and mediation variables, namely customer satisfaction. Data collection techniques were carried out in this study through questionnaires. The source of data used in the research conducted is from primary data sources obtained from research instruments in the form of questionnaires. The population of this study consisted of all tourists who had and/or recently visited Pasar Mrumbung, Rembang Regency. The sampling technique used in the study was non-probability sampling with the sample technique of convenience random sampling, the sample in the study was 100 people who had and/or had just visited the Mbrumbung Market, Rembang Regency. The results showed that tourist attractions and pricing had a significant positive effect on tourist loyalty. Product diversity and service quality have a significant negative effect on tourist loyalty. Product diversity and service quality have a significant positive effect on tourist loyalty mediated by customer satisfaction from the results of the customer satisfaction path analysis test results are able to mediate the effect of product diversity and service quality on tourist loyalty. Tourist attractions have a significant negative effect on tourist loyalty mediated by customer satisfaction from the results of the customer satisfaction path analysis test is unable to mediate the effect of tourist attractions on tourist loyalty. Pricing had no significant negative effect on customer satisfaction-mediated traveller loyalty and from the results of the customer satisfaction path analysis test was unable to mediate the effect of pricing on tourist loyalty.
PENGARUH DISKON, PROMOSI PENJUALAN, GRATIS ONGKOS KIRIM DAN ULASAN PRODUK TERHADAP KEPUTUSAN PEMBELIAN ONLINE DI SHOPEE (STUDI KASUS KONSUMEN SHOPEE DI KABUPATEN REMBANG) Wahyu Agus Santoso; Syaiko Rosyidi
Journal of Economic, Business and Engineering (JEBE) Vol 5 No 2 (2024): April
Publisher : Fakultas Teknik dan Ilmu Komputer (FASTIKOM) Universitas Sains Al Qur'an

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32500/jebe.v5i2.6061

Abstract

Pengujian ini dilakukan untuk membuktikan pengaruh diskon, sales promotion, gratis ongkos kirim dan reviews product kepada keputusan pembelian online pada Shopee. Populasi pada pengujian tersebut yaitu konsumen yang pernah melakukan pembelian dan orang yang pernah melakukan pembelian pada saat gratis ongkos kirim di Kabupaten Rembang yang mempunyai aplikasi dan pernah melakukan transaksi di aplikasi Shopee. Teknik sampel menggunakan nonprobability sampling dengan metode accidental sampling. Jumlah sampel pada penelitian ini sebanayak 100 responden. strategi analisis database yaitu menggunakan analisis regresi linier berganda. Hasil penelitian ini menunjukkan bahwa variabel diskon, sales promotion, gratis ongkos kirim dan ulasan produk berpengaru positif signifikan kepada keputusan pembelian online di Shopee. Value Adjusted R Square sebesar 0,843 atau 84,3% sebagaimana variabelitas variabel terikat yaitu keputusan pembelian online dapat dijelaskan oleh variabel bebas yang meliputi diskon, promosi penjualan, gratis ongkos kirim dan ulasan produk sebesar 84,3%, sedangkan 15,7% oleh variasi lainnya yang tidak ada dalam penelitian ini.