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PERAN KULIAH KERJA MANDIRI MAHASISWA DALAM PEMBERDAYAAN MASYARAKAT DESA POPAYA, KECAMATAN DENGILO, KABUPATEN POHUWATO Nuzmerini Rauf; Tri Setiawati Maulana; Sarajudin J Ibrahim; Fatma Abdullah; Selawati Yahya; Nuralya I Tialo; Maryam Mailantang; Delvi Lihawa
Journal of Hulonthalo Service Society (JHSS) Vol. 4 No. 2 (2025): Journal of Hulonthalo Service Society (JHSS)
Publisher : LPPM Universitas Bina Mandiri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47918/jhss.v4i2.2619

Abstract

The Independent Community Service Program (Kuliah Kerja Mandiri/KKM) is a form of community engagement carried out by university students as part of the implementation of the Tri Dharma of Higher Education. This program aims to develop students’ competencies while empowering local communities through the direct application of knowledge, skills, and attitudes. This article describes the implementation, methods, and outcomes of the Independent Community Service Program conducted by students of Universitas Bina Mandiri Gorontalo in 2025 at Popaya Village, Dengilo District, Pohuwato Regency. The methods applied in this program included field observation, interviews with village officials and community members, and active student participation in various community-based activities. Based on the village situation analysis, several programs were implemented, including the installation of road direction signs, the creation of waste education boards, integrated health service activities (posyandu), free malaria screenings, environmental clean-up activities, and mini soccer activities in collaboration with local youth organizations. The results indicate that the implementation of the KKM program had a positive impact on increasing community awareness of environmental cleanliness, public health, and social cohesion. Community participation in health services and collective activities increased, and effective collaboration was established among students, village authorities, health workers, and community members. In addition, the program provided meaningful experiential learning opportunities for students to apply academic knowledge and develop social responsibility. Despite challenges such as limited funding, facilities, and weather conditions, all programs were successfully implemented through strong coordination and community support.
ANALYSIS OF THE IMPLEMENTATION OF THE CASH ON DELIVERY (COD) SYSTEM AND ITS ROLE IN SUPPORTING ONLINE BUSINESS DEVELOPMENT AT FLAMBOYAN SMES, GORONTALO CITY Hartin Hasdin; Djamila Podungge; Nuzmerini Rauf
Journal of Economic, Business, and Administration (JEBA) Vol. 7 No. 1 (2026): Journal of Economics, Business and Administration (JEBA)
Publisher : LP2M Universitas Bina Mandiri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47918/dswnq575

Abstract

This study aims to analyze the application of the Cash on Delivery (COD) payment system in increasing online business sales and to identify the strategies employed by Flamboyan SME in Gorontalo City to mitigate operational risks associated with COD transactions. The research adopts a qualitative descriptive approach using in-depth interviews, field observations, and documentation techniques. Informants consisted of the business owner and operational staff directly involved in managing online sales activities. Data were analyzed through data reduction, data presentation, and conclusion drawing. The findings reveal that the implementation of the COD system has significantly expanded market reach and increased sales by attracting consumers who prefer secure payment methods and have limited trust in digital transactions. Flamboyan SME successfully mitigates common COD-related risks through personalized communication via WhatsApp, which strengthens customer trust and loyalty, as well as through strict product quality control and premium packaging differentiation. These strategies minimize product returns, reduce customer complaints, and encourage repeat purchases. Despite challenges related to limited third-party logistics availability during late-night hours, the enterprise maintains customer satisfaction through responsive communication and consistent service quality. The study concludes that the integration of COD, digital trust-building, and product differentiation contributes positively to online sales growth and business sustainability.