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All Journal Japanese Literature
Lutfhi Kastantyo Wibisono, Lutfhi Kastantyo
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Languange, Linguistic, Communication & Media

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KONTEK DAN REFERENSI WACANA IKLAN AJINOMOTO VERSI BAHASA JEPANG Wibisono, Lutfhi Kastantyo; Ratna, Maharani; Trahutami, Sriwahyu
Japanese Literature Vol 2, No 1 (2016): Volume 2, Nomor 1, Tahun 2016
Publisher : Program Studi Sastra Jepang, Fakultas Ilmu Budaya, Universitas Diponegoro

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Abstract

This research is dealing about discourse context and reference. This researchdescribe the discourse context and reference in Advertisement. From context weknow about setting, participant, norms, genre, key, message, ends, and instrument.for analysis of reference of this advertisement was found that personal pronoun 1is (watashi) 4, (anata) 5, (atashi) 1, (ore) 2, (kimi) 1, (kare) 1, and for thepersonal pronoun 3 found (watashitachi) just 1. Next for demonstrative pronounanalysis, found first, (are) 1, (sore) 2, (kore) 3, (sonna) 2, (konna) 2, (soko) 1,(kono) 1, koitsu (2). In the analysis of this advertising is not found comparativepronouns in advertisement.
Co-Authors Maharani Ratna, Maharani Sriwahyu Trahutami, Sriwahyu