Article Per Year (5 Year)
p-Index From 2021 - 2026
0.61
P-Index
This Author published in this journals
All Journal Professional : Jurnal Komunikasi dan Administrasi Publik Intelektual: Jurnal Administrasi Publik dan Ilmu Komunikasi
Tira Fitriawardhani
Unknown Affiliation
Decision Sciences, Operations Research & Management Environmental Science Social Sciences

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Strategi Komunikasi Organisasi Dalam Meningkatkan Kinerja Karyawan Cangkruk Vape Shop Sidoarjo Noor Jannah; Tira Fitriawardhani; Julyanto Ekantoro
INTELEKTUAL ( E-Journal Administrasi Publik dan Ilmu Komunikasi ) Vol 11 No 1 (2024): Jurnal Intelektual: Administrasi Publik dan Ilmu Komunikasi
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Bhayangkara Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55499/intelektual.v11i1.1156

Abstract

This study examines the organizational communication strategies used by Cangkruk Vape Shop to improve employee performance, which are deemed ineffective in enhancing employee motivation, as evidenced by frequent tardiness and suboptimal work performance. This research employs a descriptive qualitative method. Data was collected through interviews with the shop owner, manager, store supervisor, and three operational staff of Cangkruk Vape Shop Sidoarjo. The main focus of the research is to identify and analyze the forms of communication strategies, both vertical and horizontal, used to improve employee performance. Data collection techniques include observation, interviews, and documentation. The research findings indicate that vertical and horizontal communication is used to create a positive work environment. This communication enhances employee work ethic and evaluates their performance through nine indicators. Improvements in employee performance are seen in increased creativity, initiative, and discipline.
Sosialisasi Humas Kanwil BPN Jatim Dalam Program PTSL Untuk Meningkatkan Kesadaran Masyarakat Thania Maharani Putri Dewi; Rini Ganefwati; Tira Fitriawardhani
INTELEKTUAL ( E-Journal Administrasi Publik dan Ilmu Komunikasi ) Vol 11 No 2 (2024): Jurnal Intelektual: Administrasi Publik dan Ilmu Komunikasi
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Bhayangkara Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55499/intelektual.v11i02.1219

Abstract

The low level of registration and certification of land plots is one of the problems that must be addressed by Public Relations of the BPN East Java Regional Office in the PTSL program. In various regions there is a need for land and the need to improve the level of national welfare, economic and social justice. Many people don't know that this program exists. Therefore, outreach activities that provide services to people who may not have access to these services must be socialized with a variety of different strategies to increase awareness of the surrounding community. The important role of public relations is to always carry out outreach and be responsible for influencing the perception of public awareness regarding land certificate registration. The method used is descriptive qualitative, namely a data collection method using in-depth interviews. Based on the results of this research, it can be concluded that the public relations outreach used by the East Java BPN Regional Office in the PTSL program is by using social media, websites, mass media and assisted by the local Regional Office (Kanwil) to socialize in the PTSL program which is used to increase public awareness. The obstacle experienced by the BPN East Java Regional Office public relations is that there are still many people who do not understand the importance of having a land certificate, the PPh and BPHTB tax budget that must be paid. The low effectiveness of socialization means that public relations requires human resources (HR) to maximize the socialization going according to plan
Konvergensi Media Tribun Jatim : Strategi Transformasi Konten Dan Ekspansi Audiens Arya Pratama; Julyanto Ekantoro; Tira Fitriawardhani
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 13 No 1 (2026): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v13i1.11702

Abstract

The era of digital disruption has triggered a drastic shift in public media consumption behavior, characterized by a significant decline in print media circulation nationwide. To respond to this phenomenon, conventional media companies are compelled to undertake strategic adaptation measures to maintain their relevance. This study aims to explore and analyze the implementation of media convergence at Tribun Jatim, focusing deeply on three primary dimensions: organizational restructuring of the editorial department, transformation of news content formats, and the mechanization of multiplatform distribution patterns. A qualitative descriptive approach was applied in this study through participatory observation, in-depth interviews with the online editorial management and social media teams of Tribun Jatim, and literature review analysis. The research findings reveal that Tribun Jatim has integrated the convergence process comprehensively. At the organizational management level, newsroom restructuring has taken place, giving rise to specific new roles such as Social Media Specialist, Creative Content, and Multimedia Journalism, alongside the implementation of a real-time and dynamic coordination system. In terms of content operations, conventional text-and-photo-based news is transformed into various multimedia (audio-visual) formats adaptive to the unique characteristics of each digital platform, including Instagram, YouTube, Facebook, Twitter/X, and the web portal. The strategy for expanding audience segmentation is optimized through the utilization of actual analytical data (reach, engagement rate, shares) to map demographic preferences and target the long tail audience, specifically Gen Z and Millennials. Theoretically, this process reflects the models of convergence culture and mediamorphosis, which effectively preserve the existence and value of local journalism while expanding reader reach in the digital age
Co-Authors Arya Pratama Julyanto Ekantoro Julyanto Ekantoro Noor Jannah Rini Ganefwati Thania Maharani Putri Dewi