Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya
Made Ika Kusuma Dewi
Universitas Hindu Negeri I Gusti Bagus Sugriwa
Arts Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Komunikasi Pemasaran Agrowisata Alas Harum Tegallalang di Masa Pandemi Covid 19 Made Ika Kusuma Dewi
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 7 No 1 (2022): Volume 7 No 1
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (421.161 KB) | DOI: 10.25078/pariwisata.v7i1.624

Abstract

It has been two years since Indonesia has experienced the COVID-19 pandemic, this virus is growing rapidly. This incident has resulted in many tourism sectors that still rely on tourism to always innovate in their development, one of which is Alas fragrant agro-tourism. This fragrant pedestal agro-tourism is one of the popular agro-tourism objects. This fragrant pedestal agrotourism during the covid 19 pandemic was able to survive and there were no layoffs of employees in running their tourism business because it was driven by excellent marketing communication. The focus of this research is the marketing communication process for Alas Fragrant agro-tourism during the COVID-19 pandemic. The type of approach used in this article is a qualitative perspective. Instagram social media makes it easy for Alas Harum agro-tourism marketing to promote the products offered, Instagram users can see promos at Alas Harum Agro-tourism and hashtags on Instagram features are used as a measure of the effectiveness of marketing communications, using hashtags can be used as an implicit encouragement for consumers to engage in company promotion efforts
FUNGSI KOMUNIKASI DALAM TRADISI KETEK COR DI DESA ADAT TEGAL DARMASABA, KECAMATAN ABIANSEMAL, KABUPATEN BADUNG Bagus Ade Tegar Prabawa; Made Ika Kusuma Dewi
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 1 (2022): Maret 2022
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (457.471 KB) | DOI: 10.25078/wd.v17i1.918

Abstract

The Ketek Cor tradition is carried out from generation to generation by people in Tegal Darmasaba Traditional Village, Of course, there will be shifts following by times and technology, but the people of the Tegal Darmasaba Traditional Village do not dare to leave there's tradition. The Ketek Cor tradition is a strong necessity so that in the implementation of this tradition there is interaction between people, how was living out of the Tegal Darmasaba Traditional Village with residents who still live in the Tegal Darmasaba Traditional Village. In addition, Ketek Cor tradition can also be a communication link between people's and Ida Sang Hyang Widhi Wasa, this shows that there is harmony between religious and social life in the Tegal Darmasaba Traditional Village community. The results obtained from this study are the cast armpit tradition is full of functions as communicating the meaning of religiosity, the function as communicating the social meaning of society, and the function as communicating economic meaning. From this tradition there is harmony between religious and social life in the Tegal Darmasaba Traditional Village community.
Co-Authors Bagus Ade Tegar Prabawa