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All Journal MES Management Journal Mutiara: Jurnal Penelitian dan Karya Ilmiah
Rinda Arista
UIN Sumatera Utara
Religion Humanities Computer Science & IT Economics, Econometrics & Finance Electrical & Electronics Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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Analisis Strategi Manajemen Pemasaran Dalam Meningkatkan Penjualan pada Toko Syurga Kurma Kecamatan Medan Tembung Arinah Syahira; Rinda Arista; Yungki Akbar
MES Management Journal Vol. 2 No. 2 (2023): MES Management Journal
Publisher : MES Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (917.564 KB) | DOI: 10.56709/mesman.v2i2.91

Abstract

With the development of technology and economic growth, especially in the business world, with the emergence of various businesses/souvenir businesses that try to provide a variety of attractive services and products to meet the needs and interest of consumers. The occurrence of various changes in the business/business world is a common thing to happen because marketing will be faced with various changing conditions, so that business people must move according to market changes, namely by changing marketing management according to changing situations and conditions of consumers. This study aims to find out how marketing management is implemented by the Surya Dates shop and whether the management strategy implemented is effective in increasing sales and to find out the obstacles that are felt when carrying out the implementation of this management strategy. The research method used in this study is a qualitative research method with a descriptive research approach where the data in the research were obtained by interview, observation and literature review to find out how the management strategy was implemented by the Surya Dates store. Keywords: Management Strategy, Marketing, Sales Increase
Analisis Penerapan Akuntansi Isak 35 Pada Organisasi Keagamaan (Studi Kasus 5 Masjid Di Kabupaten Labuhanbatu Selatan) Rinda Arista; Nurlaila Nurlaila; Atika Atika
Mutiara : Jurnal Penelitian dan Karya Ilmiah Vol. 1 No. 5 (2023): Oktober: Mutiara : Jurnal Penelitian dan Karya Ilmiah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/mutiara.v1i5.504

Abstract

This research aims to analyze the application of ISAK 35 accounting standards in religious organizations by taking case studies of five mosques in South Labuhanbatu Regency. ISAK 35 is an accounting standard that regulates the recognition, measurement, and placement of transactions and events in hazardous organizations. In the context of religious organizations, namely mosques, the implementation of ISAK 35 has an important importance in ensuring transparency and accountability in financial management. This research uses a qualitative approach with a case study method. Primary data was collected through in-depth interviews with mosque administrators and related financial staff. Secondary data was obtained through literature and documentation studies related to the implementation of ISAK 35 in religious organizations. The research results show that five mosques located in South Labuhanbatu Regency still have not implemented the ISAK 35 standard in preparing their financial reports. This shows that there are deficiencies in the presentation and delivery of financial information in accordance with applicable accounting standards. This research provides an overview of the importance of implementing ISAK 35 standards in producing more transparent, accurate and trustworthy financial reports for mosques in the region. These factors include limited knowledge and understanding of ISAK 35 by mosque administrators, a lack of human resources skilled in accounting, and a lack of support from external parties such as local governments or financial supervisory bodies.
Co-Authors Arinah Syahira Atika Atika Nurlaila Nurlaila Yungki Akbar