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All Journal Jurnal SASAK : Desain Visual dan Komunikasi Jurnal Dimensi Seni Rupa dan Desain
Keni Dion
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Arts Humanities Languange, Linguistic, Communication & Media

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ANALISIS KEBUTUHAN BACKPACKER TERHADAP MOBILE APPLICATION EFEKTIF DAN EFISIEN Keni Dion; Intan Rizky Mutiaz
Jurnal Dimensi Seni Rupa dan Desain Vol. 19 No. 2 (2023)
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/dim.v19i2.16451

Abstract

Labuan Bajo as a super priority, world class and super premium destination, has tourism differentiation compared to other tourist destinations, so that it attracts foreign tourists to visit. However, for backpacker tourists, seeking integrated information related to traveling to Labuan Bajo is one of the obstacles in the pre-trip process. Backpackers have to compare the cheapest prices from one application to another, so they experience difficulties in organizing trips manually. This resulted in the pre-trip process being inefficient and ineffective. Based on this description, this study aims to identify the need for backpacker travel guides to facilitate the pre-trip process effectively and efficiently. The research was conducted using a qualitative approach through distributing questionnaires, in-depth interviews, comparative studies, and literature studies. The results of filling out the questionnaire by the respondents were then analyzed using a quantitative approach. The results of the analysis state that Indonesia has many popular travel applications, but none yet accommodate backpacker problems, so a special backpacker travel application is needed to make the travel process efficient and effective.Keywords: mobile travel application, backpacker, Labuan Bajo, organise effective and efficient travel
Analisis Prinsip Desain Logo PAL TV Dalam Perspektif Budaya Digital Mukhsin Patriansah; Keni Dion
Jurnal SASAK : Desain Visual dan Komunikasi Vol 5 No 2 (2023): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v5i2.3435

Abstract

Palembang Television (PALTV) is one of the first television stations in the city of Palembang and South Sumatra. PALTV has been established for approximately 18 years, to be precise on September 9 2005. According to the sources the author reviewed, so far there has been no change to the PALTV logo, starting from its inception in 2005 until now it still uses the same logo. Therefore, PALTV as the first television station in South Sumatra and Palembang City should carry out rebranding so that it can position itself with the needs and developments of the times, especially in aspects of current digital culture. The main problem discussed in this research is how to analyze the PAL TV logo design based on the principles of simple, timeless, proportional and relevant logo design. The results of this research can be seen that visually the PALTV logo does not fully represent digital culture with the development of information and communication technology. Therefore, a rebranding effort is needed to apply the principles of logo design that is simple, timeless, proportional and relevant, so that it has an impact on a visual image that is able to create suggestions and impress the audience, and is relevant to the conditions and culture of the people.
ANALISIS KEBUTUHAN BACKPACKER TERHADAP MOBILE APPLICATION EFEKTIF DAN EFISIEN Keni Dion; Intan Rizky Mutiaz
Jurnal Dimensi Seni Rupa dan Desain Vol. 19 No. 2 (2023): Jurnal Dimensi Seni Rupa dan Desain
Publisher : Fakultas Seni Rupa dan Desain, Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/dim.v19i2.16451

Abstract

Labuan Bajo as a super priority, world class and super premium destination, has tourism differentiation compared to other tourist destinations, so that it attracts foreign tourists to visit. However, for backpacker tourists, seeking integrated information related to traveling to Labuan Bajo is one of the obstacles in the pre-trip process. Backpackers have to compare the cheapest prices from one application to another, so they experience difficulties in organizing trips manually. This resulted in the pre-trip process being inefficient and ineffective. Based on this description, this study aims to identify the need for backpacker travel guides to facilitate the pre-trip process effectively and efficiently. The research was conducted using a qualitative approach through distributing questionnaires, in-depth interviews, comparative studies, and literature studies. The results of filling out the questionnaire by the respondents were then analyzed using a quantitative approach. The results of the analysis state that Indonesia has many popular travel applications, but none yet accommodate backpacker problems, so a special backpacker travel application is needed to make the travel process efficient and effective.Keywords: mobile travel application, backpacker, Labuan Bajo, organise effective and efficient travel
Co-Authors Intan Rizky Mutiaz Mukhsin Patriansah