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This Author published in this journals
All Journal Islamic Ecomonics Journal Journal of Islamic Economics and Philanthropy
Izzatul Muna
Istanbul Sabahattin Zaim University
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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The Influence of Advertisement and Financial Capability on Purchase Intention at La Royba Mart Izzatul Muna
Journal of Islamic Economics and Philanthropy Vol. 5 No. 3 (2023): February
Publisher : Universitas Darussalam Gontor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (845.447 KB) | DOI: 10.21111/jiep.v6i1.9280

Abstract

In the digital era, the pattern for doing digital marketing is experiencing a shift. As competitors increase, it goes hand in hand with consumer interest. The purpose of this research is to determine the influence of advertisement and financial capability on consumer’s purchase intention. This research is important as advertisement and financial capability can influence variations of consumer’s consideration in purchasing decision. The type of study is quantitative research with statistical inference approach. Primary data is taken from the results of questionnaires given to consumers as respondents with a total sample of 50 people. Data analysis technique used are ANOVA F-test, t-test, multiple regression analysis, and coefficient determination (R square). Processing data tool used is Statistical Product and Service Solution (SPSS) version 26. The result of F-test and t-test shows that advertisement (X1) and financial capability (X2) simultaneously and partially have significant influence on consumer’s purchase intention (Y). The result of coefficient determination (R square) shows that 46.2% of factors affecting the consumers intention to purchase at La Royba Mart can be explained by advertisement factor and consumers’ financial capability factor, while the rest 53.8% factors are explained by other factors that are not studied by the author here.Keywords: Advertisement, Financial Capability, Purchase Intention.
Ottoman Cash Waqf System: An Alternative to the Western Capitalist System Izzatul Muna; Yasdi
Islamic Economics Journal Vol. 9 No. 1 (2023)
Publisher : University of Darussalam Gontor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/iej.v9i1.10126

Abstract

The purpose of this article is to investigate and analyze the Ottoman cash waqf system as a distinct economic model from capitalism, concentrating on its principles, operational mechanisms, and social impact. This study employed a literature review methodology and compared the Ottoman currency waqf system to the western capitalist system. This study reveals that the Ottoman cash waqf system was founded on the principles of social justice, solidarity, and equitable distribution, as opposed to the capitalist principles of prioritizing individual gain. This system provides solutions to problems of social and economic inequality and safeguards the most vulnerable members of society. In spite of its positive potential, the Ottoman cash waqf system confronts a number of obstacles, such as lack of effective management, proper regulation, and public awareness. This article explores the potential of the Ottoman cash waqf system as a different response to social and economic challenges that are viewed as an attractive alternative to the western capitalist system, despite the fact that the western capitalist system can have negative systemic effects.
Co-Authors Yasdi