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All Journal CAPITAL: JURNAL EKONOMI DAN MANAJEMEN Dialektika: Jurnal Ekonomi dan Ilmu Sosial
Prayogi Restia Saputra
Universitas Islam Raden Rahmat
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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PERSEPSI ORANG ASING TERHADAP PARIWISATA di INDONESIA Ismi Iftikad; Prayogi Restia Saputra
CAPITAL: Jurnal Ekonomi dan Manajemen Vol 6, No 1 (2022)
Publisher : UNIVERSITAS PGRI MADIUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (404.626 KB) | DOI: 10.25273/capital.v6i1.13697

Abstract

Pariwisata merupakan salah satu aset yang dapat memberikan manfaat besar bagi negara, terutama dalam pembangunan ekonomi. Sasaran sebenarnya dari penelitian ini adalah minat wisatawan asing terhadap pariwisata Indonesia. Pertanyaan utama dari proyek penelitian ini adalah “Bagaimana pandangan orang asing terhadap pariwisata di Indonesia?”. Kajian penelitian ini dilakukan terhadap pariwisata di beberapa wilayah Indonesia secara acak. Penelitian ini menggunakan metodologi kuantitatif dengan mengandalkan pengumpulan data primer melalui kuesioner. Selain itu, penelitian ini juga memanfaatkan artikel akademik dan buku-buku yang membahas topik terkait. Kuesioner yang telah dikirimkan sebanyak 100 eksemplar dan 90 eksemplar telah dikumpulkan dan diterima untuk dianalisis menggunakan aplikasi Microsoft Excel dan Paket Statistik Ilmu Sosial (SPSS) berbasis komputer. Hasil penelitian menyimpulkan bahwa 58,5% wisatawan yang berkunjung ke Indonesia berusia 30 tahun ke atas. Selain itu, hasil penelitian menunjukkan bahwa lebih dari 50% responden memilih untuk tinggal di Indonesia lebih dari 7 hari. Data tersebut juga menunjukkan bahwa 50% responden telah mengunjungi Indonesia lebih dari 5 kali. Kemudian 24,4% pengunjung mengunjungi Indonesia lebih dari satu kali. Selain itu, 48,9% responden memilih kembali ke Indonesia.
Model Platform Sharing Economy di Indonesia Studi Kasus: Unicorn Lokal Prayogi Restia Saputra; Nur Hayatin
DIALEKTIKA: Jurnal Ekonomi dan Ilmu Sosial Vol 4 No 2 (2019): Dialektika : Jurnal Ekonomi dan Ilmu Sosial
Publisher : Prodi Manajemen Fakultas Ekonomi dan Bisnis Universitas Islam Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (758.21 KB) | DOI: 10.36636/dialektika.v4i2.350

Abstract

The sharing economy platform is a concept that is not yet stable and will continue to grow. This is evidenced by the various types of sharing economy platforms developed, especially in Indonesia. Many applications are made, but there are only a few applications that succeed in their business even reaching the Unicorn. They are Gojek, Traveloka, Tokopedia and Bukalapak. This study answers the question of how a typology of economic models sharing platforms in Indonesia is successful by taking the four unicorns as objects. The basic model of sharing economy used consists of four models taking into account the level of company control over participants and the level of competition between participants. Typology was developed through analysis of qualitative data obtained by observing the 4 Unicorn application which became the most successful platform in terms of user acquisition, active users, and transaction volumes. The theoretical contribution of this research is the sharing economic categorization model in Indonesia, considering that there is no research that presents the generic typology as intended. While the practical contribution is to provide a reference for beginners and investors about sharing economic models that are relevant for the Indonesian market. From the results of this study, we will know the typology model of a sharing economic platform that is developing in Indonesia, so it is expected to be a reference for business development towards the industrial revolution era 4.0.
Co-Authors Ismi Iftikad Nur Hayatin