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PENGARUH RELIABILITY, RESPONSIVENESS, SECURITY AND SAFETY TERHADAP SATISFACTION NASABAH BANK SYARIAH INDONESIA PADA MASYARAKAT SOLO RAYA Novia Mayasari; Meilana Widyaningsih; Ajeng Karunia Ramadhani
Jurnal Ekonomi Sakti Vol 12 No 2 (2023)
Publisher : LPPM - STIE SAKTI ALAM KERINCI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36272/jes.v12i2.242

Abstract

This study aims to determine the effect of reliability, responsiveness, security and safety onsatisfaction at Bank Syariah Indonesia. This study used primary data and analyzed using quantitativemethods with statistical t tests. The population is part of the customers of Bank Syariah IndonesiaSolo Raya with a sample of 100 respondents. Based on the results of the analysis obtained,conclusions can be drawn based on the t-test for the reliability variable (X1) the value of t count is3,587 > t table 1,900 with a significant level of 0.001 <0.05 meaning, there is a significant influencebetween the reliability variable on satisfaction. Meanwhile, the variable perception of responsiveness(X2) has no effect on satisfaction because it has a significant value of 0.114 > 0.05 or a t-count valueof 1.596 < t-table 1.900 so H0 is accepted. And the variable perception of security and safety (X3)has an effect on satisfaction in this study because it has a significant value of 0.000 <0.05 or a t-countvalue of 5.683 > t-table 1.900 so H0 is rejected. Based on the f-test, there is a count of 214,419 with asig f value of 0.00 <0.05, then H0 is rejected, H1 is accepted. This means that simultaneouslyreliability (X1), responsiveness (X2), security and safety (X3) have a significant influence onsatisfaction (Y).
Pengaruh Kualitas Pelayanan Shopee PayLater Terhadap Keputusan Pengguna Meilana Widyaningsih; Ayu Sekar Pratiwi; Safira Indita
Lisyabab : Jurnal Studi Islam dan Sosial Vol 3 No 2 (2022): Lisyabab, Jurnal Studi Islam dan Sosial
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM) Sekolah Tinggi Agama Islam Mulia Astuti (STAIMAS) Wonogiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58326/jurnallisyabab.v3i2.140

Abstract

Financial transactions are growing rapidly, while still in its infancy. The purpose of this research is to find out how Surakarta residents are influenced by assurance, reliability, and empathy for Paylater users. authors can conduct further investigations and better understand how the use of Shopee Paylater in consumer purchasing decisions Electronic money is more and more often used together with card payments as we move towards a digital economy. Because technology has developed so quickly and easily, e-commerce businesses can now take advantage of opportunities to grow their customer base. Researchers concentrate on research topics involving customers who make online purchases in the Surakarta City area using Shopee PayLater. To select the sample size for this study, a purposive sampling technique was used, and individuals who were considered to have data sources that matched the research criteria were given questionnaires. The research design adopts a quantitative methodology using numerical data collection and analytical techniques. We use primary data to investigate how Surakarta residents are influenced by assurance, reliability, empathy, and paylater user behavior. To collect data, questionnaires were distributed to a total of 120 respondents. The results of simultaneous hypothesis testing reveal that, at least in part, while using the Shopee Paylater payment option, the characteristics of assurance, reliability, and empathy have a significant effect on purchasing decisions (Test F). The impact of certainty, reliability and empathy on user choices when using the Shopee Paylater payment option.
The Influence of Marketing Mix on Customer Decisions in BSI KCP Wonogiri Steviana Lesti Arvianti; Meilana Widyaningsih
Al-Mashrafiyah (Jurnal Ekonomi, Keuangan dan Perbankan Syariah) Vol 9 No 2 (2025)
Publisher : Universitas Islam Negeri Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the influence of the marketing mix (7Ps), which includes product, price, place, promotion, people, physical evidence, and process, on the decision to become a customer at Bank Syariah Indonesia (BSI) KCP Wonogiri. This research uses a quantitative approach with a descriptive method. The population consists of BSI KCP Wonogiri customers, with a sample of 145 respondents selected through a probability sampling technique. Data were collected using questionnaires and analyzed through validity, reliability, classical assumption tests, multiple linear regression, t-test, F-test, and coefficient of determination (R²) using SPSS software. The results show that simultaneously, the marketing mix variables significantly influence the decision to become a customer. Partially, the variables of price, place, and process have a significant effect, while product, promotion, people, and physical evidence do not. These findings suggest that affordable pricing, convenient location access, and efficient service processes are the main factors influencing customers’ decisions to join BSI KCP Wonogiri