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All Journal ATHENA: Journal of Social Culture and Society Journal of Management, Entrepreneurship and Tourism
Fajar Pasaribu
Universitas Harapan Medan
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences Other

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Pengaruh Penggunaan Pembelajaran Multimedia dan Kecerdasan Emosional Terhadap Hasil Belajar Siswa SMA PAB 4 Sampali Nuanda Fauzi; Muhammad Fauzan Azhmy; Fajar Pasaribu; Anggia Arif
Athena: Journal of Social, Culture and Society Vol. 1 No. 1 (2023): January 2023
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1268.848 KB) | DOI: 10.58905/athena.v1i1.2

Abstract

Sekolah Menengah Atas (SMA) PAB 4 Sampali merupakan sekolah menengah atas yang berada di Kabupaten Deli Serdang Sampali terus berupaya menciptakan lulusan pelajar yang terbaik di Deli Serdang. Bersaing dengan sekolah lain dalam menciptakan lulusan terampil dan berprestasi. Hasil observasi di SMA PAB 4 Sampali pada kelas XI jurusan IPA dan IPS diperoleh bahwa hasil belajar siswa belum maksimal. Hal ini terlihat dari rata-rata nilai rapor Tengah Semester tahun pelajaran 2022/2023 yang masih jauh di bawah rata- rata yang ditetapkan Sekolah. Berdasarkan hasil observasi tidak tercapainya nilai rata-rata siswa pada standar yang ditetapkan diperkirakan pada saat proses pembelajaran siswa masih kurang memiliki rasa percaya diri. Hal ini terlihat dari tidak ada respon siswa untuk bertanya saat diperintahkan oleh guru. Saat pembelajaran, kerja sama antar siswa relative pasif yang berarti belum terbangun dengan baik. Kedisiplinan siswa juga masih kurang terlihat dari kebiasaan siswa datang terlambat ke sekolah dan ke dalam kelas. Sehingga dapat disimpulkan bahwa hasil belajar siswa kurang baik. Tujuan penelitian ini adalah untuk mengetahui: (1) Pengaruh penggunaan pembelajaran multimedia terhadap hasil belajar, (2) Pengaruh kecerdasan emosional siswa terhadap hasil belajar siswa. (3) Pengaruh penggunaan pembelajaran multimedia dan kecerdasan emosional siswa terhadap hasil belajar siswa. Populasi penelitian ini adalah siswa kelas XI SMA PAB 4 Sampali. Sampel penelitian ini sebanyak tiga kelas yaitu 1 kelas jurusan IPA (n=30) dan 2 kelas jurusan IPS (n= 54). Teknik analisis data dalam penelitian ini adalah analisis regresi linier berganda dengan hasil penelitian sebagai berikut. Variabel pembelajaran multimedia dan kecerdasan emosional berpengaruh positif dan signifikan terhadap hasil belajar siswa. Variabel pembelajaran multimedia merupakan variabel yang paling berpengaruh signifikan terhadap hasil belajar siswa
The Strategy of Content Marketing to Increase The Revenue of Fundamental Hypnosis Training at Course Institute and Indonesian Hypnosis Centre Training in Mataram City Muhlis Arrosi; Fajar Pasaribu; Rini Indahwati
Journal of Management Entrepreneurship and Tourism Vol. 3 No. 1 (2025): January, Journal of Management Entrepreneurship and Tourism
Publisher : Sumber Belajar Sejahtera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61277/jmet.v3i1.163

Abstract

This research aims to identify and analyze the content marketing strategies employed by the Indonesian Hypnosis Centre (IHC) to enhance revenue from the Fundamental Hypnosis training in Mataram City, West Nusa Tenggara Province. The primary issue under investigation is revenue instability, with a focus on utilizing unpaid content marketing strategies on Instagram as an alternative solution. Through a qualitative approach involving in-depth interviews and secondary data analysis, this study reveals that before 2018, IHC relied solely on paid marketing methods such as purchasing provider numbers and distributing brochures. However, since its introduction in 2018, Instagram content marketing has proven effective starting in 2019. A consistent, though modest, increase in participant contributions from Instagram has been observed. Additionally, the research explores the use of editing tools such as CapCut, CorelDRAW, and Filmora, and the benefits of microblogging and Instagram Reels within the content marketing strategy. The findings are expected to provide significant contributions to the development of content marketing strategies for training institutions, particularly in the field of hypnosis, to address the challenge of unstable revenue
Strategy of Management of Village-Owned Enterprises (Bumdes) Batu Bini, Padang Batung District, Hulu Sungai Selatan Regency Yusril Yusril; Rini Indahwati; Fajar Pasaribu
Journal of Management Entrepreneurship and Tourism Vol. 3 No. 1 (2025): January, Journal of Management Entrepreneurship and Tourism
Publisher : Sumber Belajar Sejahtera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61277/jmet.v3i1.167

Abstract

Villages, with all their natural and human potential, play an important role in increasing national income. Therefore, development must be directed at the sustainable use of resources in rural areas. The New Generation BUMDes is part of the process of utilizing existing resources. This study aims to (1) identify the obstacles faced in managing the New Generation BUMDes and (2) formulate a management strategy for the New Generation BUMDes in Batu Bini Village, Padang Batung District. This study uses a qualitative descriptive approach, with the research subject being the New Generation BUMDes in Batu Bini Village, South Hulu Sungai Regency. The study results show that: (1) there are still several obstacles in BUMDes management, including budget constraints, insufficient capacity of human resources among managers, and a lack of participation from the community and private sector. (2) The management strategy of the New Generation BUMDes is carried out based on applicable regulations, including the process of institutional formation and the provision of facilities and infrastructure, as well as managing BUMDes with the continued use of the Village Government Budget. The study concludes that the management of the New Generation BUMDes in Batu Bini Village has been carried out in accordance with the applicable regulations. However, challenges such as limited budgets, inadequate human resource capacity, and minimal participation from the community and private sector must be addressed to ensure more effective BUMDes management, ultimately achieving the goals of its establishment.
Analysis of the Influence of Dental and Oral Health Services on BPJS Patient Satisfaction at Kaliwungu Kendal Health Center Erna Budhi Kismiaryani; Muhammad Fauzan Azhmy; Fajar Pasaribu
Journal of Management Entrepreneurship and Tourism Vol. 3 No. 1 (2025): January, Journal of Management Entrepreneurship and Tourism
Publisher : Sumber Belajar Sejahtera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61277/jmet.v3i1.184

Abstract

The Kaliwungu Kendal Community Health Center provides comprehensive dental services with competent dental professionals. However, the service is still not optimal due to several patient complaints, such as waiting to see the dentist, waiting even after the dentist has arrived, not receiving immediate attention, a limited number of visits, etc. Creating quality services will undoubtedly lead to satisfaction among health service users. This study aims to determine the quality of service toward the satisfaction of BPJS patients at the Kaliwungu Kendal Community Health Center. The method used in this research is a quantitative analytical survey method with a cross-sectional study design. Data was collected with a sample size of 80 BPJS patients selected through sampling. The variables used in this study include the independent variable, service quality (X), and patient satisfaction (Y) as the dependent variable. The statistical analysis used in this study included a chi-square test and logistic regression. The results of the study show that all variables in the quality of dental and oral health service, including physical appearance, reliability, responsiveness, assurance, and empathy, have a positive and significant effect on patient satisfaction at the Dental Polyclinic of the Kaliwungu Kendal Community Health Center, with a p-value < 0.05. The tangible dimension has the most dominant effect, with a significant influence (exp(B)OR 18.259), followed by empathy (exp(B)OR 11.102), reliability (exp(B)OR 7.627), and assurance (exp(B)OR 5.091). However, responsiveness obtained the lowest satisfaction percentage compared to the other dimensions, with a value of (exp (B) OR 4.474).
Co-Authors Anggia Arif Erna Budhi Kismiaryani Muhammad Fauzan Azhmy Muhlis Arrosi Nuanda Fauzi RINI INDAHWATI Yusril Yusril