Ujang Buchori Muslim
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ANALISIS MENGENAI PENGARUH PROMOSI, KEPERCAYAAN, HARGA, DAN KUALITAS PELAYANAN TERHADAP MINAT BELI PADA E-COMMERCE DITINJAU DARI SUDUT PANDANG SYARIAH (Studi Pada Pengguna Shopee) Tia Rismaya; Ujang Buchori Muslim; Hasbi Ash Shiddieqy
SAHID BUSINESS JOURNAL Vol 1 No 01 (2021): Oktober 2021
Publisher : Jurnal Penelitian Manajemen Bisnis Syariah: Program Studi Manajemen Bisnis Syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (478.845 KB) | DOI: 10.56406/sahidbusinessjournal.v1i01.12

Abstract

Peneliian ini bertujuan untuk mengetahui pengaruh promosi, harga, kepercayaan, dan kualitas pelayanan terhadap minat beli pada e-commerce Shopee serta meninjaunya dalam perspektif Islam. Pengumpulan data dilakukan melalui penyebaran kuesioner secara online menggunakan aplikasi google form. Pengambila sample menggunakan teknik purposive sampling dengan jumlah sample sebanyak 102 orang. Analisis data yang digunakan yaitu analisis regresi berganda dengan aplikasi IBM SPSS Statistic versi 21. Hasil penelitian menunjukkan bahwa variabel promosi tidak berpengaruh terhadap minat beli dilihat dari nilai thitung (1,169 ) < ttabel (1,958). Selanjutnya variabel kepercayaan pun tidak berpengaruh secara parsial terhadap minat beli dilihat dari thitung (0,911) < ttabel (1,958). Pada variabel harga tidak berpengaruh secara parsial dengan nilai thitung (0,346) < ttabel (1,958). Sedangkan pada variabel kualitas pelayanan berpengaruh terhadap minat beli dengan nilai thitung (3,872) > ttabel (1,958). Secara simultan variabel promosi, harga, kepercayaan, dan kualitas pelayanan berpengaruh terhadap minat beli dilihat dari nilai Fhitung (24,991)> Ftabel (2,70) dengan nilai Adjusted R Square sebesar 0,487, artinya variabel promosi, harga, kepercayaan, dan kualitas pelayanan cukup berpengaruh sebesar 48,7 % terhadap minat beli dan sisanya dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian ini.
PERSEPSI MASYARAKAT KECAMATAN PAMIJAHAN TERHADAP PENERAPAN HALAL TOURISM Sartika Resliana; Ujang Buchori Muslim; Hasbi Ash Shiddieqy
SAHID BUSINESS JOURNAL Vol 1 No 01 (2021): Oktober 2021
Publisher : Jurnal Penelitian Manajemen Bisnis Syariah: Program Studi Manajemen Bisnis Syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (526.61 KB) | DOI: 10.56406/sahidbusinessjournal.v1i01.30

Abstract

ABSTRACT With the plan develop halal tourism, it will cause various kinds of public perceptions regarding conceptual understanding, government regulations, potensials and challenges. The purpose of this study wa to analyze the percecptions of the Pamijahan District Community on the application of halal tourism. Rhis type of research is using quantitative research using a Likert Scale, with a sample size of 75 respondents. The sampling technique used is the random sampling technique with the Tabachic & Fidell method. The analysis method used in this study is multiple linear regression analysis using the IBM Statistical Package for Social Sciences (SPSS) Software Version 21. The result of this study show that the effect of implementing halal tourism which consists of knowlage, profession and culture together has a real and positive effect. However, culture is more dominant which has a real and positive effect on the application of halal tourism, with a variable regression coefficient value of 0.677 which means that if culture has increased by one unit, the value of implementing halal tourism will increase by 0.677. increasing the cultural values of the Pamijahan sub-district community can encourage an increase in the development of halal tourism in the region. Keyword: implementation of Halal Tourism, Perception
PENGENALAN MANAJEMEN BISNIS SYARIAH MELALUI PENGEMBANGAN USAHA MIKRO KECIL DAN MENENGAH DI DESA CIMANGGGU I, KECAMATAN CIBUNGBULANG, KABUPATEN BOGOR Muhamad Syamsul Ma’arif; Ujang Buchori Muslim; Hasbi Ash Shiddieqy
SAHID EMPOWERMENT JOURNAL Vol 1 No 01 (2021): Oktober 2021
Publisher : Jurnal Pengabdian Kepada Masyarakat Manajemen Bisnis Syariah: Program Studi Manajemen Bisnis Syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (451.446 KB) | DOI: 10.56406/sahidempowermentjournal.v1i01.2

Abstract

Abstract Spinach is a highly nutritious vegetable ingredient and is loved by all levels of society. Cimanggu I Village is one of the villages in Cibungbulang District, where most of the residents' livelihoods are in the agricultural sub-sector. One of the home industries in the area is the PKK women's group. These groups are cadres who work in the village to improve the field of business in Cimanggu I Village. The community service method is providing training to farmer groups or PKK cadres in Cimanggu I Village is a participatory method, which involves as many partners as possible in participating in discussion and practice activities that produce products. After doing this community service in the form of training on making spinach chips by partners or the community in Cimanggu I Village, they can find out that spinach that is not selling well and is still good or excessive from the harvest can be processed into spinach chips. These spinach chips can be easily managed as complementary foods and snacks, which were recently held in Cimanggu I Village. Apart from being beneficial for health because of their high nutritional content, they can also be made as souvenirs that can increase farmers' daily income. And also with this training, it is able to help create business opportunities or be able to develop businesses for the people in Cimanggu I Village. Keywords: Spinach, Micro, Small and Medium Enterprises Development, Sharia Business Management.
PELATIHAN MANAJEMEN BISNIS SYARIAH DALAM BUDIDAYA UDANG HIAS DI DESA GUNUNG BUNDER I, KECAMATAN PAMIJAHAN, KABUPATEN BOGOR Muhamad Rizal Gunawan; Ujang Buchori Muslim; Hasbi Ash Shiddieqy
SAHID EMPOWERMENT JOURNAL Vol 1 No 01 (2021): Oktober 2021
Publisher : Jurnal Pengabdian Kepada Masyarakat Manajemen Bisnis Syariah: Program Studi Manajemen Bisnis Syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (297.827 KB) | DOI: 10.56406/sahidempowermentjournal.v1i01.3

Abstract

Abstract Ornamental shrimp do one of the potential to be developed, one of which is conservation efforts are being made to increase production by optimizing it in the enlargement phase, this training activity is held which aims to increase the capacity of youth in ornamental shrimp cultivation and also to increase financial youth in Pamijahan, specifically in Gunung Bunder Village, this training is also assistance to youth through several stages, namely color treatment, enlargement, proper feed and output to the market. This activity is one of the youth services carried out by youth organizations in Pamijahan District. and students of the Sahid Islamic Institute of Bogor. Keywords: ornamental shrimp cultivation, ornamental shrimp market, youth economy.
PENGENALAN MANAJEMEN BISNIS SYARIAH MELALUI PELATIHAN KEWIRAUSAHAAN PADA KELOMPOK TANI DI KAMPUNG CENGAL, DESA KARACAK, KECAMATAN LEUWILIANG, KABUPATEN BOGOR Desti Amanda Riyani; Ujang Buchori Muslim; Hasbi Ash Shiddieqy
SAHID EMPOWERMENT JOURNAL Vol 1 No 01 (2021): Oktober 2021
Publisher : Jurnal Pengabdian Kepada Masyarakat Manajemen Bisnis Syariah: Program Studi Manajemen Bisnis Syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (249.566 KB) | DOI: 10.56406/sahidempowermentjournal.v1i01.6

Abstract

Abstract This community service activity was carried out on Tuesday, September 22, 2020 at kp. Cengal RT 01 RW 05 Karacak Village, Leuwiliang District, Bogor Regency. the purpose of this activity is to provide training to farmer groups and the kp.cengal community to process agricultural products into other products so that they can increase added value and provide information on how to develop businesses by marketing good products, namely through digital marketing. The activity method in its implementation uses various methods such as presentations, discussions, questions and answers, as well as providing digital marketing training for farmer groups in kp. block out. The results of the activity are speakers, namely lecturers who have been prepared by the implementation committee, this entrepreneurship counseling provides training on motivation in entrepreneurship, procedures for licensing MUI halal certification, business planning to packaging and labeling, along with product marketing strategies through digital marketing. for farmer groups so that the practice given in this Community Service activity is a simulation of building a new business and planning its marketing. This activity was very well received, as seen from the enthusiasm of the community in participating in the activities and discussions. Keywords: entrepreneurship training, farmer groups, digital marketing
PENGENALAN MANAJEMEN BISNIS SYARIAH MELALUI PEMBERDAYAAN IBU-IBU DI DESA CIMANGGU I KECAMATAN CIBUNGBULANG, KABUPATEN BOGOR Nia Oktaviani; Ujang Buchori Muslim; Hasbi Ash Shiddieqy
SAHID EMPOWERMENT JOURNAL Vol 1 No 01 (2021): Oktober 2021
Publisher : Jurnal Pengabdian Kepada Masyarakat Manajemen Bisnis Syariah: Program Studi Manajemen Bisnis Syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (170.699 KB) | DOI: 10.56406/sahidempowermentjournal.v1i01.20

Abstract

Abstract The program is a community empowerment activity that has the aim of prospering the community by utilizing existing natural resources, then processing them so that they can help the community's economy during the Covid-19 pandemic. Cimanggu Satu Village, with most of the community being farmers, inspired students and lecturers to process agricultural products. One of them is by processing the abundant spinach vegetables into chips and spinach sticks so that they can have a higher selling power than just selling the vegetables. The business that will be developed first is developed through the development of human resources (HR) through outreach activities to PKK mothers. By empowering PKK women in Cimanggu Satu Village to develop businesses, it is hoped that they can help the community's economy during the Covid-19 pandemic and can become community creations and innovations to open up business opportunities. Keywords: Empowerment of PKK mothers, Counseling of spinach chips and sticks, Family income