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All Journal Jurnal Mirai Management ETAM: Jurnal Pengabdian kepada Masyarakat
Rony H
Politeknik Negeri Samarinda
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Pengenalan Proses Mendesain Mebel di SMKN 1 Sangasanga Kabupaten Kutai Kartanegara Rony H; Dwi Cahyadi; Hertina Susandari
Jurnal ETAM Vol. 3 No. 1 (2023): APRIL
Publisher : Politeknik Negeri Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46964/etam.v3i1.383

Abstract

Jenjang pendidikan SMK merupakan salah satu pendidikan vokasi di tingkat menengah atas yang mengajarkan keahlian bagi siswanya sesuai kompetensi yang sudah ditentukan. Dengan demikian, pendidikan SMK mempersiapkan siswanya untuk memiliki keterampilan dan keahlian yang siap kerja dikarenakan proses belajar prakteknya yang lebih banyak dibanding teori. Program studi Teknik Bisnis Konstruksi dan Properti (TBKP) merupakan salah satu bidang keahlian yang ada di SMK. Dalam hal ini materi yang salah diajarkan salah satunya adalah menggambar produk. Oleh karena itu, ada beberapa materi belajar menggambar dan membuat produk diantaranya konstruksi perkayuan dan mebel. Dengan pertimbangan inilah perlu bagi Program Studi Desain Produk Kayu dan Serat melaksanakan kegiatan di prodi ini karena dianggap disiplin ilmunya ada kesamaan dan kesesuaian, sehingga dapat dikenalkan lebih dini kepada siswa SMK khususnya prodi TBKP terkait pengetahuan proses desain mebel. Melalui hasil dari kegiatan ini, siswa mengetahui dan mengenal proses dari mendesain mebel yang baik, mulai dari proses perencanaan desain hingga pembuatan produk, yang mana dapat pula dijadikan bekal untuk berkarya di dunia industry permebelan.
Analyzing the Roles of Aesthetic Characteristics and Product Quality in Shaping Product Cost and Purchasing Decisions for Wooden Gravestones in Samarinda : Evidence from a Mixed Methods Study. Rony H; Darius Shyafary, Ditha Nizaora, Leny Marlina
Jurnal Mirai Management Vol 11, No 1.1
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v11i1.10471

Abstract

This study examines the influence of aesthetics and product quality on Cost of Production (HPP) and purchasing decisions for wooden gravestones in Samarinda. The research employs an explanatory sequential mixed-methods approach: (1) a quantitative phase involving a survey of 120 consumers who have purchased or considered purchasing wooden gravestones; and (2) a qualitative phase consisting of in-depth interviews with 10 craftsmen/sellers and 8 selected consumers. The main variables include aesthetics (X1), product quality (X2), HPP (M), and purchasing decisions (Y). Quantitative analysis was conducted using descriptive statistics, reliability testing, factor analysis, multiple regression, and mediation testing (Sobel/bootstrapping). The findings reveal that aesthetics—particularly the aesthetic value of carving motifs—and product quality have a positive and significant effect on purchasing decisions. Both variables also influence HPP, and HPP partially mediates the relationship between aesthetics/product quality and purchasing decisions. Qualitative insights support the quantitative results: consumers generally make purchasing decisions based on the perceived aesthetic value and carved design motifs of ulin wood gravestones. The selection of aesthetically appealing motifs contributes to higher production costs and product value. These findings have important implications for craftsmen, particularly MSMEs, in developing aesthetic design strategies, determining price structures, and selecting materials and production costs in an accountable manner. Keywords: Aesthetics, product quality, cost of production, purchasing decisions, wooden gravestones, MSMEs, mixed-methods
Co-Authors Darius Shyafary, Ditha Nizaora, Leny Marlina Dwi Cahyadi Hertina Susandari