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All Journal Community Empowerment Innovative: Journal Of Social Science Research
Senowarsito Senowarsito
Universitas PGRI Semarang, Semarang, Indonesia
Arts Humanities Computer Science & IT Education Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : Community Empowerment

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Realizing a competitive Doplang tourist village through institutional innovation in local potential development Mega Novita; Senowarsito Senowarsito; Rifki Hermana; Sutomo Sutomo
Community Empowerment Vol 8 No 9 (2023)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.9906

Abstract

The Covid-19 pandemic has had a significant impact on the tourism sector, including Doplang tourist village, which was recognized as an attractive tourist destination in Semarang Regency. The pandemic situation presented significant challenges that resulted in demotivation among the community in developing the tourism potential of this area. In the context of institutional innovation, this community empowerment aims to address the demotivation of Doplang tourist village's community caused by the Covid-19 pandemic, which disrupted the development of tourism potential. One crucial step in achieving this goal is to implement changes and improvements in the structure and mechanisms of organizations involved in managing the tourism destination in the village. Through institutional innovation, it is expected that more effective collaboration and synergy will be created among all parties involved. These changes aim to enhance active participation from the community in decision-making related to tourism development. Consequently, the community will play a more active role in managing their own tourist destination and collectively identifying the potential of local tourism that can be developed. The outcomes of this program also include efforts to raise awareness within the community about developing local tourism potential and creatively promoting the village through social media. Through effective collaboration among various stakeholders, it is hoped that Doplang tourist village will recover from the impact of the pandemic, increase tourist visits, stimulate the local economy, and strengthen the village's image as a competitive, sustainable, and unique tourism destination.
Regional empowerment through tuberose-based MSME product innovation and appropriate technology in Doplang Village Mega Novita; Senowarsito Senowarsito; Rifki Hermana; Sutomo Sutomo
Community Empowerment Vol 9 No 12 (2024)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.12358

Abstract

The community service program under the Regional Empowerment (PW) scheme aims to enhance economic capacity and community welfare through local product innovation based on appropriate technology (AT). Doplang Village in Semarang Regency has significant potential in cultivating tuberose, which is integrated into micro, small, and medium enterprises (MSMEs) with the support of AT. This innovation distinguishes local MSME products from existing market offerings through the application of technologies such as Solar Cell Battery Storage Systems, packaging tools, social media branding, and formulations for products like soap and hand sanitizer. The program was implemented through workshops, training sessions, and intensive mentoring, focusing on developing skills in product development, management, and marketing. Pre-test and post-test evaluations showed a significant improvement of over 50 points in participants’ skills and knowledge, particularly in management and product innovation. The program resulted in six main products, including baby oil, perfume, hand sanitizer, and laundry soap, contributing to local economic growth and supporting sustainable tourism through diversification of tuberose-based products and the application of renewable energy.
Co-Authors Indri Kustantinah Mega Novita Rifki Hermana Rifki Hermana Sumarjo Sumarjo Sutomo Sutomo Sutomo Sutomo Windy Widiyastuti