Garuda - Garba Rujukan Digital

Damar Asmarani

Program Studi Manajemen,Universitas Bhayangkara Jakarta Raya

Author-ID : 6087983

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Other

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1

Penilaian dan Mitigasi Risiko Keamanan di PT. Unilever Indonesia Tbk: Pendekatan Komprehensif untuk Melindungi Aset, Keuangan, dan Kekayaan Intelektual Edy Susanto; Damar Asmarani; Donni Ferdinan Irawan; Putri Octavia Maharani
Madani: Jurnal Ilmiah Multidisiplin Vol 1, No 4 (2023): Mei
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar

Generally, the purpose of a company is to maximize its value. This goal is absolute for every company regardless of its business type. Therefore, companies can be demanded to perform their operational activities effectively and efficiently, so that those who can manage their assets more effectively and efficiently will also benefit. As the company grows, it can develop to follow and meet the ever-changing market needs and compete to obtain the best management capability. Financial conditions and healthy company developments will reflect efficiency in performance, becoming the main demand to compete with other companies. The method used in this research is qualitative research and literature study. Based on the research that has been conducted, the results are that employees and central departments of PT. Unilever Indonesia Tbk must apply things such as reporting to the Legal Group on any suspected fake or infringing Unilever products, packaging, communication practices or marketing that violate copyrights, trademarks, patents, designs, domain names, and/or intellectual property rights, ensuring all required inspections and submissions related to patents, designs, trademarks, or other intellectual property rights have been completed, when researching, developing, or applying the launch of new brands, sub-brands, services, designs, inventions, communications, advertising, and promotional materials, ensuring contract enforcement with clauses suitable for protecting Unilever's intellectual property rights.

Penyuluhan Kewirausahaan Untuk Memberikan Identitas Bagi Kelompok UMKM di Desa Srimukti Yayan Hendayana; Salsabila Taqwaning Afifi; Fadila Kurniasih; Anna Wijayanti; Ivan Ardiansyah; Dwi Putri Aprillia; Putri Mutiara; Damar Asmarani; Franco Nero Rupelu; Rido Akbar; Muhammad Dzaky
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8116899

This community service by the service team was carried out for the implementers of Group 3 Community Service Program at Bhayangkara University, Jakarta Raya. This was done for MSME actors in Srimukti Village who had not been touched by forums and even the UMKM service. The majority of the livelihoods of the people of Srimukti village are farmers, some of the people of Srimukti village also have businesses that are classified as Micro, Small and Medium Enterprises (MSMEs) such as barbershops, stalls. This counseling and mentoring activity is targeted at MSME actors in Srimukti Village. This counseling and mentoring aims to motivate people to continue entrepreneurship and the importance of branding. Counseling according to is an explanation that emphasizes a certain object and the expected result is a change in the behavior of individuals or groups of people. Defines entrepreneurship as the ability to create something new and different. With entrepreneurship, in addition to having the opportunity to generate large income for entrepreneurs, it is also able to reduce the number of unemployed (Budy, 2017). According to branding is a name, term, sign, symbol, design or a combination of all that is intended to identify goods or services or groups of sellers and to differentiate from competing goods or services. This study uses qualitative, data analysis by observing and interviewing. The implementation of community service for MSMEs in Srimukti Village was carried out directly starting with counseling, namely approaching every business actor and then explaining the purpose of our team in holding this work program to advance MSMEs in Srimukti Village, explaining how important it is to have branding to prepare for business competition and shape public perception. After that, our team collected data and provided motivation to MSME business actors. Entrepreneurial motivation was conveyed with the aim that MSMEs in Srimukti Village could be motivated to grow their businesses even bigger.

Penyuluhan Kewirausahaan Untuk Memberikan Identitas Bagi Kelompok UMKM di Desa Srimukti Yayan Hendayana; Salsabila Taqwaning Afifi; Fadila Kurniasih; Anna Wijayanti; Ivan Ardiansyah; Dwi Putri Aprillia; Putri Mutiara; Damar Asmarani; Franco Nero Rupelu; Rido Akbar; Muhammad Dzaky
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8116899

This community service by the service team was carried out for the implementers of Group 3 Community Service Program at Bhayangkara University, Jakarta Raya. This was done for MSME actors in Srimukti Village who had not been touched by forums and even the UMKM service. The majority of the livelihoods of the people of Srimukti village are farmers, some of the people of Srimukti village also have businesses that are classified as Micro, Small and Medium Enterprises (MSMEs) such as barbershops, stalls. This counseling and mentoring activity is targeted at MSME actors in Srimukti Village. This counseling and mentoring aims to motivate people to continue entrepreneurship and the importance of branding. Counseling according to is an explanation that emphasizes a certain object and the expected result is a change in the behavior of individuals or groups of people. Defines entrepreneurship as the ability to create something new and different. With entrepreneurship, in addition to having the opportunity to generate large income for entrepreneurs, it is also able to reduce the number of unemployed (Budy, 2017). According to branding is a name, term, sign, symbol, design or a combination of all that is intended to identify goods or services or groups of sellers and to differentiate from competing goods or services. This study uses qualitative, data analysis by observing and interviewing. The implementation of community service for MSMEs in Srimukti Village was carried out directly starting with counseling, namely approaching every business actor and then explaining the purpose of our team in holding this work program to advance MSMEs in Srimukti Village, explaining how important it is to have branding to prepare for business competition and shape public perception. After that, our team collected data and provided motivation to MSME business actors. Entrepreneurial motivation was conveyed with the aim that MSMEs in Srimukti Village could be motivated to grow their businesses even bigger.

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