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Virginia Mandasari
Faculty of Economy and Business, Universitas Pembangunan Nasional “Veteran” Jawa Timur, Surabaya 60294, Indonesia
Agriculture, Biological Sciences & Forestry Chemical Engineering, Chemistry & Bioengineering Economics, Econometrics & Finance Engineering Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Medicine & Pharmacology

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Business Development Through Socialization and Assistance Related to Licensing (Legality) of MSMEs in Sugihwaras Village Area, Candi District, Sidoarjo Regency Devinta Nur Arumsari; Fani Khoirotunnisa; Virginia Mandasari
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3316

Abstract

Sugihwaras is a settlement in East Java, Indonesia's Sidoarjo Regency, Candi Subdistrict. The majority of residents of the community of Sugihwaras make their living through their businesses. Temporary observations in Sugihwaras Village, Candi District, indicate that the local community's companies 1) lack trademarks, 2) lack NIBs (Business Registration Numbers), and 3) improperly apply marketing concepts. To help the public understand how people may become entrepreneurs by optimizing the items they sell utilizing various marketing efforts, such as through social media. The transfer of information using focus groups, presentations, and exercises or practices as part of the implementation process A legal document is the by-product of this mentoring activity for each MSMEs member in the Sugihwaras village region, Candi sub-district, and Sidoarjo Regency. Additionally, a module is created as part of the development of the micro-enterprise home industry on how to create a business legality document. The service's outcomes will be documented in a monograph and registered as intellectual property rights after that (IPR).
A Step Towards Digital Museum Devinta Nur Arumsari; Virginia Mandasari; Muhadjir Anwar; Dominikus Aditya Fitriyanto; Hery Pudjoprastiono
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3358

Abstract

The existence of the Covid-19 pandemic has become a catalyst for the increasingly widespread use of digital technology, particularly in the tourism industry, which relies on visitors for revenue. Virtual tours and long-distance interactive forms of tourism, such as those found in museums, are examples of the current trend toward digital tourism. Several museums in Indonesia, including the Bandung Geological Museum, have entered the digitalization stage by offering virtual tours and edutainment. This research aims to provide insight into digital transformation in the tourism sector, particularly museums. This study discovered that curators should create websites that use communication strategies related to their collections and focus on visitor profiles.
Layout Optimization of AMAN Osing’s Marketing Media and Promotion Dominikus Aditya Fitriyanto; Virginia Mandasari; Fairuz Mutia
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3371

Abstract

An initiative to preserve the Osing cultural practices led to the creation of the Alliance of Indigenous Peoples of the Archipelago (AMAN) Osing. Due to unfavorable circumstances, AMAN Osing experiences revenue instability and must come up with creative solutions to continue performing normal tasks like their traditional school called ‘Pesinauan Isuk’. After observing AMAN Osing's efforts for some time, it has become clear that (1) marketing is still not at its best; (2) there are few ways to promote to the vast community; and (3) there is little room for movement because of Covid-19 and scarce resources. Given the issues AMAN Osing is experiencing, assistance is required to fix these issues. Following a discussion, it was determined which issues needed to be fixed right away. The proper use of public space and recognizing the best promotion tools are the top problems that need to be solved. The product of this mentorship activity is publishing in mass media, which creates modules for all socializing participants to better comprehend the existence of published journals about this activity, design ideas for suitable public locations, and the best promotional channels to use.
Business Development Through Socialization and Assistance Related to Licensing (Legality) of MSMEs in Sugihwaras Village Area, Candi District, Sidoarjo Regency Devinta Nur Arumsari; Fani Khoirotunnisa; Virginia Mandasari
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3316

Abstract

Sugihwaras is a settlement in East Java, Indonesia's Sidoarjo Regency, Candi Subdistrict. The majority of residents of the community of Sugihwaras make their living through their businesses. Temporary observations in Sugihwaras Village, Candi District, indicate that the local community's companies 1) lack trademarks, 2) lack NIBs (Business Registration Numbers), and 3) improperly apply marketing concepts. To help the public understand how people may become entrepreneurs by optimizing the items they sell utilizing various marketing efforts, such as through social media. The transfer of information using focus groups, presentations, and exercises or practices as part of the implementation process A legal document is the by-product of this mentoring activity for each MSMEs member in the Sugihwaras village region, Candi sub-district, and Sidoarjo Regency. Additionally, a module is created as part of the development of the micro-enterprise home industry on how to create a business legality document. The service's outcomes will be documented in a monograph and registered as intellectual property rights after that (IPR).
A Step Towards Digital Museum Devinta Nur Arumsari; Virginia Mandasari; Muhadjir Anwar; Dominikus Aditya Fitriyanto; Hery Pudjoprastiono
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3358

Abstract

The existence of the Covid-19 pandemic has become a catalyst for the increasingly widespread use of digital technology, particularly in the tourism industry, which relies on visitors for revenue. Virtual tours and long-distance interactive forms of tourism, such as those found in museums, are examples of the current trend toward digital tourism. Several museums in Indonesia, including the Bandung Geological Museum, have entered the digitalization stage by offering virtual tours and edutainment. This research aims to provide insight into digital transformation in the tourism sector, particularly museums. This study discovered that curators should create websites that use communication strategies related to their collections and focus on visitor profiles.
Layout Optimization of AMAN Osing’s Marketing Media and Promotion Dominikus Aditya Fitriyanto; Virginia Mandasari; Fairuz Mutia
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3371

Abstract

An initiative to preserve the Osing cultural practices led to the creation of the Alliance of Indigenous Peoples of the Archipelago (AMAN) Osing. Due to unfavorable circumstances, AMAN Osing experiences revenue instability and must come up with creative solutions to continue performing normal tasks like their traditional school called ‘Pesinauan Isuk’. After observing AMAN Osing's efforts for some time, it has become clear that (1) marketing is still not at its best; (2) there are few ways to promote to the vast community; and (3) there is little room for movement because of Covid-19 and scarce resources. Given the issues AMAN Osing is experiencing, assistance is required to fix these issues. Following a discussion, it was determined which issues needed to be fixed right away. The proper use of public space and recognizing the best promotion tools are the top problems that need to be solved. The product of this mentorship activity is publishing in mass media, which creates modules for all socializing participants to better comprehend the existence of published journals about this activity, design ideas for suitable public locations, and the best promotional channels to use.
Co-Authors Devinta Nur Arumsari Dominikus Aditya Fitriyanto Fairuz Mutia Fani Khoirotunnisa Hery Pudjoprastiono Muhadjir Anwar