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All Journal KARYA: Jurnal Pengabdian Kepada Masyarakat Nanggroe: Journal Of Scholarly Service Nanggroe: Journal of Scholarly Service
Naila Nadhifa Qotrunnada
Universitas Pembangunan Nasional “Veteran” Jawa Timur
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PEMANFAATAN DIGITAL MARKETING DAN E-COMMERCE PADA UMKM LEMAYUNG DI KELURAHAN KEPANJENLOR KOTA BLITAR Anindita Vella Puspitasari; Naila Nadhifa Qotrunnada; Ayu Roudhotul Jannah; Sufi Hamzah Fansuri; Dewi Puspa Arum
KARYA: Jurnal Pengabdian Kepada Masyarakat Vol 3 No 2 (2023): KARYA: Jurnal Pengabdian kepada Masyarakat
Publisher : FKIP Universitas Samawa

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pada era revolusi industry 4.0 dalam perkembangan teknologi informasinya yang berkembang pesat sehingga dapat berpengaruh bagi masyarakat dalam mendukung berbagai kegiatan bisnis baik besar maupun kecil agar dapat dikenal secara global. Dengan adanya perkembangan teknologi informasi dapat meningkatkan volume penjualan dan profit. Digital Marketing ini merupakan salah satu media pemasaran yang sangat besar memberikan pengaruh. Dengan menggunakan digital marketing dalam hal ini adalah media sosial, khususnya UMKM Lemayung menggunakan media ini sebagai media promosi suatu usahanya. Pada penelitian ini bertujuan untuk mengoptimalkan pemanfaatan digital marketing pada UMKM Lemayung. Pada penelitian ini penulis melakukan penelitian dengan menggunakan metode pendampingan dengan melakukan beberapa tahapan antara lain observasi, perencanaan, implementasi, dan evaluasi. Dalam proses pengambilan data, penulis melakukan wawancara secara langsung dengan pemilik UMKM yang bertempat di Kelurahan Kepanjen Lor, Kota Blitar. Pada penelitian ini menemukan hasil bahwa dengan adanya pemilihan platform media sosial yang tepat serta pengoptimalan penggunaan E-Commerce yang baik sehingga dapat meningkatkan penjualan.
Pengolahan Pupuk Organik Padat Sebagai Upaya Pengurangan Penggunaan Pupuk Kimia di Kelurahan Ngadirejo Kecamatan Kepanjen Kidul, Kota Blitar Dini Hiqmatul Hayati; Fatima Azrina Pramesthi; Naila Nadhifa Qotrunnada; Nurul N; Prasmita Dian Wijayati
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8123536

Abstract

Kelurahan Ngadirejo is a kelurahan which is a fertile area suitable for agriculture. The agricultural land in this region is quite extensive which indicates that there is also a high demand for fertilizers used in agricultural processing. The cost of buying fertilizer to the total cost of production of agricultural products ranges from 15-30%. Fertilizer is one of the needs for farmers, fertilizer can help meet the nutrient needs needed by plants so they can produce well. However, the continuous use of chemical fertilizers can damage soil elements, thereby disrupting plant growth. Therefore, community service activities were carried out by socializing the manufacture of solid organic fertilizer in the Setia Kawan V Farmers Group, Ngadirejo Village, Blitar City. This socialization on the manufacture of solid organic fertilizer provides an overview of several ways or techniques for making organic fertilizer with different basic ingredients so that it can benefit the community, especially farmers. This service activity is carried out by providing material in the form of leaflets or brochures, FGD (Focus Group Discussion) and the practice of making solid organic fertilizer directly.
Pengolahan Pupuk Organik Padat Sebagai Upaya Pengurangan Penggunaan Pupuk Kimia di Kelurahan Ngadirejo Kecamatan Kepanjen Kidul, Kota Blitar Dini Hiqmatul Hayati; Fatima Azrina Pramesthi; Naila Nadhifa Qotrunnada; Nurul N; Prasmita Dian Wijayati
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8123536

Abstract

Kelurahan Ngadirejo is a kelurahan which is a fertile area suitable for agriculture. The agricultural land in this region is quite extensive which indicates that there is also a high demand for fertilizers used in agricultural processing. The cost of buying fertilizer to the total cost of production of agricultural products ranges from 15-30%. Fertilizer is one of the needs for farmers, fertilizer can help meet the nutrient needs needed by plants so they can produce well. However, the continuous use of chemical fertilizers can damage soil elements, thereby disrupting plant growth. Therefore, community service activities were carried out by socializing the manufacture of solid organic fertilizer in the Setia Kawan V Farmers Group, Ngadirejo Village, Blitar City. This socialization on the manufacture of solid organic fertilizer provides an overview of several ways or techniques for making organic fertilizer with different basic ingredients so that it can benefit the community, especially farmers. This service activity is carried out by providing material in the form of leaflets or brochures, FGD (Focus Group Discussion) and the practice of making solid organic fertilizer directly.
Co-Authors Anindita Vella Puspitasari Arum, Dewi Puspa Ayu Roudhotul Jannah Dini Hiqmatul Hayati Fatima Azrina Pramesthi Nurul N Prasmita Dian Wijayati Sufi Hamzah Fansuri